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Digital Marketing 101 | Master Digital Marketing 2024
Rating: 4.5 out of 5(311 ratings)
8,809 students

Digital Marketing 101 | Master Digital Marketing 2024

Digital Marketing Strategy, SEO, Instagram, Google Ads, YouTube, Facebook, TikTok, ChatGPT, Social Media Marketing
Created byBernard Martin, WAMM Marketing
Last updated 1/2024
English

What you'll learn

  • Understand the basics of digital marketing and how it differs from traditional marketing methods.
  • Learn about the different digital marketing channels, such as social media, email marketing, search engine optimization, and paid advertising.
  • Understand the importance of setting clear marketing goals and objectives, and learn how to measure the success of your digital marketing campaigns.
  • Learn how to create a digital marketing strategy that aligns with your business goals and target audience.
  • Understand the role of content marketing in digital marketing, and learn how to create high-quality and engaging content for your target audience.
  • Learn about search engine optimization (SEO) and how to optimize your website and content to rank higher on search engine results pages.
  • Understand the basics of paid advertising, such as pay-per-click (PPC) advertising, and learn how to create effective campaigns to drive traffic and conversions
  • Explore the latest digital marketing trends and best practices, and learn how to stay ahead of the curve to maintain a competitive edge.

Course content

26 sections • 301 lectures • 43h 58m total length

  • Understanding Marketing Pt113:50
  • Understanding Marketing Pt216:10
  • Understanding Marketing Pt312:38

Requirements

  • Must have Google Ads account, an Facebook Ads Manager account already set up in order to take full advantage of this course
  • Need to be fully focus and ready to put in the work.

Description

In today's digital age, businesses need to have a solid understanding of digital marketing to thrive. This course is designed to provide you with a comprehensive introduction to digital marketing, covering the fundamental concepts, strategies, and tactics needed to develop and execute successful digital marketing campaigns.

Throughout the course, you will gain a broad understanding of digital marketing channels, including social media, search engine optimization, and paid advertising. You will also learn about content marketing and how to create engaging content to attract and retain customers.

In addition, you will learn how to measure the success of your digital marketing campaigns and set clear marketing goals and objectives. You will explore the basics of search engine optimization (SEO) and how to optimize your website and content to rank higher on search engines. Furthermore, you will gain practical skills in paid advertising, such as pay-per-click (PPC) advertising, and learn how to create effective campaigns to drive traffic and conversions.

By the end of this course, you will have a solid understanding of digital marketing fundamentals and be able to develop a digital marketing strategy that aligns with your business goals and target audience. You will also be able to keep up with the latest digital marketing trends

Who this course is for:

  • This is course is for everybody, beginners and experts!

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