Strategic Planning

Name: Strategic Planning
Rating: 3.8 (20 reviews)

Become an EXPERT in strategy formulation

Created byDr. Sayem Hossain, HotCubator Academy

Last updated 2/2022

English

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What you'll learn

Define and discuss strategy, including its historical development, theoretical variation, and its place in the practice of management and business
Understand and apply strategic thinking and practice in relation to the particular context of international business
Apply critical thinking to the practice of strategy
Be able to communicate and manage strategic change and implementation processes

Course content

7 sections • 29 lectures • 1h 59m total length

Introduction from the instructor1:59

Introduction2:50
Develop a practical understanding of strategy by studying its execution, with hands-on experience and tools across digital, ICT, and education strategy, guided by a competitive strategy expert.
The meaning of strategy2:20
Explore how the meaning of strategy differs for commercial, public, and nonprofit organizations, from rivalry-driven competition to service growth and sustainability, and apply core strategic concepts across sectors.

What is covered in this module1:03
Explore the multidimensional concept of strategy from Sun Tzu to modern use. Examine terminological distinctions, distinctive competencies, and strategic competitive advantage to gain a clear war strategy perspective.
Definition of strategy7:27
Evolution of the concept of strategy6:29
Trace the evolution of strategy from the 1950s sales era through the 1970s marketing revolution and 1980s–90s theories toward sustainable competitive advantage and disruptive thinking in the 2000s.

What is covered in this module0:42
Explore the five forces model by Michael Porter and analyze how their interplay shapes strategic choices for organizations.
What is industry attractiveness4:17
Threat from substitute products3:28
Assess the threat from substitute products by comparing substitutes to alternatives, considering price, performance, and perceived differentiation; airlines face stronger domestic substitutes and no substitutes internationally, affecting profitability.
Threat from new entrants1:49
Threat from competitors1:50
Bargaining power of consumers1:36
Understand how consumers can pressure firms through price sensitivity and limited substitutes, affecting profitability in industries from consumer goods to automobiles.
Bargaining power of suppliers1:11
Summary of five forces and examples2:15
Make sure to read this article from Harvard Business Review which will greatly help you to improve your knowledge - https://hbr.org/1979/03/how-competitive-forces-shape-strategy

What is covered in this module0:40
VRIO framework6:33
Evaluate how valuable, rare, inimitable resources and organized processes contribute to a sustainable competitive advantage, using Apple's brand and iOS ecosystem as examples.
SWOT analysis2:58
PESTEL analysis2:24
Strategy clock7:00
Explore the strategy clock tool to map competitive positioning by perceived value and price, revealing low price strategies, differentiation, focus differentiation, and risky choices.
Scenario planning2:58
Learn scenario analysis to predict alternative industry scenarios and build backup models that align strategy with uncertainties, using predictive modeling and tools to prepare for shortages and demand shifts.

Requirements

Basic knowledge how does the business world operates

Description

This course offers a clear, focused, and practical perspective on strategy in a field often crowded with vague definitions and overly theoretical approaches. While the term strategy is widely used and frequently misunderstood, this course deliberately cuts through the noise to focus on how strategy is actually developed, applied, and sustained in real organisational contexts.

Rather than presenting strategy as a one size fits all concept, the course explores strategic thinking across multiple organisational settings, including government agencies, public sector institutions, and commercial organisations. This approach helps learners understand how context, purpose, constraints, and stakeholders influence strategic choices and long term direction.

The course balances essential theoretical foundations with strong practical application. Key models and concepts are introduced concisely, then reinforced through real world examples that show how strategic ideas translate into decisions, priorities, and action. Learners are guided beyond abstract frameworks into the realities of implementation.

To support skill development, the course includes hands on exercises, curated readings, and proven strategy building tools. These resources enable learners to practise strategy formulation, build confidence, and develop the capability to design clear, actionable, and effective strategies. Overall this course equips professionals to think strategically and deliver measurable outcomes consistently across sectors.

Who this course is for:

Managers
Business Leaders
Entrepreneurs
Business Analysts

Strategic Planning

What you'll learn

Explore related topics

Course content

Introduction from the instructor1 lecture • 2min

Introduction2 lectures • 5min

The historical origin of Strategy3 lectures • 15min

Types of strategy5 lectures • 33min

Five-forces analysis8 lectures • 17min

Developing strategy4 lectures • 24min

Tools used in strategy6 lectures • 23min

Requirements

Description

Who this course is for: