Designing Shirts that Sell for Merch by Amazon
4.8 (480 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
2,080 students enrolled

Designing Shirts that Sell for Merch by Amazon

The better your shirts look the more they will sell. This course teaches the principles of designs.
4.8 (480 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
2,080 students enrolled
Created by Brad Colbow
Last updated 11/2017
English [Auto]
Current price: $13.99 Original price: $19.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 2 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • Students will understand the principles of design and how to apply them to their work.
  • You should have some understanding of print on demand sites (like Merch by Amazon or Red Bubble)

I bet in the last week you have looked at a t-shirt and though, that looks cool! I like that! I would wear that! We’re all really good at knowing what looks good, but do you know WHY it looks good? What makes that a great t-shirt?

This course is all about understanding WHY we like what we like. You can design. You may not know it yet, but you can. Design is a skill more than a talent, there are principles behind it. Principles that anybody can learn and practice.

I go over the design principles: Contrast, Repetition, Alignment, Proximity. What do they mean, how do we use them

I walk you through how I design shirts using these principles

We learn the art of the critiq. We look at existing shirts and talk about how to make them better. And how to use our design principles that we have learned to do that and how you can apply that to some of your best selling shirts to take them to that next level.

I will be talking about what design tools are out there so whether you are just dipping your toe in and don’t want to spend a lot up front of if you’re already making money and want to learn more about what the professionals use, I cover that here.

I will talk about resources. Where do designers get all those great fonts? Where can I find illustrations that are safe to use on my shirts? How can I find and hire a designer? How can I give that designer feedback to make my shirts even better.

If you’re using Amazon Merch than you are in the design business, so understanding these fundamentals of design is the key skill to growing your business, whether you’re excited about designing your own shirts or if you have hired a designer and want to give better feedback that will take your shirts to the next level, this course is for you.

Who this course is for:
  • Students looking to learn more about t-shirt design
  • Business people working with t-shirt designers
Course content
Expand all 18 lectures 02:05:38
+ The Fundamentals of Design
7 lectures 27:31

Introduction to the course. Here we talk about why design is important and some of the things you will learn throughout the course.

Preview 02:40

Contrast is one of the core design principles and one of the most important principles when designing t-shirts.

Preview 04:25

Repetition helps tie elements of a design together and you can often create visual interest by breaking a patter in your design.

Design Principle: Repetition

Alignment isn't used as much in shirt design as it is in other disciplines but can still come in handy from time to time.

Design Principle: Alignment

How close objects in your design are to each other effects how people see them in importance.

Design Principle: Proximity

We take these design principles and apply them to a t-shirt design.

Applying principles to a shirt design

Working with illustrations can be tough but our design principles are still in play and in this section we walk through how they apply even to illustrations.

Working with Illustrations
+ The Designer's Toolbox
4 lectures 52:14

Fonts might be the most important part of designing t-shirts. In this section you're going to learn the basics of typography.

A Crash Course in Using Fonts

There is a lot of choices when it comes to design software. Picking which is right for you can be a little tricky. In this section I'll go over some of the options out there and their strengths and weaknesses.

What Software is Right for Me

Where do designers find the fonts and illustrations they use in their work? Also how can you avoid licensing issues in your shirts?

Finding Great Fonts and Illustrations

Hiring a designer can be a great way to create more shirts faster but there are some pitfalls and things that you should be aware of.

Finding and Working with Designers
+ Critiques
7 lectures 45:53

In this section I share my design critique checklist.

What is a Critique?

In this critique we talk about designing a text based shirt.

Shirt Critique 1

In this critique we take a basic text shirt use size contrast to improve it.

Shirt Critique 2

In this critique we talk about decoration over design while putting together a baseball t-shirt.

Shirt Critique 3

In this critique we talk about working with shirts that have 2 illustrations

Shirt Critique 4

In this critique we talk about unifying a t-shirt with a lot of elements and focusing on repetition 

Preview 04:20

In this section we redesign a cool little hustle t-shirt.

Shirt Critique 6