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Candidate Experience Course: Design Hiring Journey [EN]

Name: Candidate Experience Course: Design Hiring Journey [EN]
Rating: 4.4 (20 reviews)

Role Play

Created byPapaHR ★ 160K students: Courses in Human Resources, HR, SHRM, AI Talent Analytics, HRMS, HRIS, CIPD, Claude, HRCI, PHR, Rewards

Last updated 8/2026

English

English [Auto],

What you'll learn

Design a complete candidate journey map from first contact to onboarding
Apply behavioral, situational, and inclusive interview frameworks
Build transparent and respectful communication strategies with candidates
Train hiring managers on fair and consistent interviewing practices
Leverage AI tools to automate communication and analyze feedback
Integrate Candidate Experience metrics into hiring performance dashboards
Improve offer acceptance rates and reduce candidate dropout
Embed Candidate Experience into employer brand and company culture
Use real-life case studies and ready-made tools to elevate hiring process
Monitor and continuously improve hiring quality using technology and data

Course content

11 sections • 39 lectures • 19h 1m total length

Candidate Experience Strategy: Why Hiring Journey Design Matters30:56
• Definition and strategic importance of Candidate Experience
• Impact on employer brand, NPS, Glassdoor scores, and responsiveness
• Overview of a typical Candidate Journey
• Real-world examples of both great and failed Candidate Experience cases
Quiz: Candidate Experience, Hiring Journey and Talent Engagement

1. Candidate Feedback as a Core Part of the Hiring Journey and Experience41:37
2. Overcoming Recruiter Barriers to Honest, Timely Candidate Feedback30:23
3. Separating Candidate Feedback from Interview Scores and Hiring Evaluation27:04
4. Building Candidate Feedback Loops Across the Recruitment Funnel27:19
5. Personalizing Candidate Feedback for Different Communication Styles26:42
6. Recognition and Positive Reinforcement Across the Candidate Experience23:39

1. Audit Employee Experience Across the Candidate Journey43:25
2. Improve Careers Pages, Applications, Interviews and Job Offers37:19
3. Turn Preboarding and Onboarding into a Seamless Candidate Experience35:05
4. Connect Candidate Experience to Engagement, Growth and Recognition41:37
5. Protect the Employer Brand Through Respectful Offboarding34:50
6. Build Alumni, Referral and Boomerang Employee Programs34:27

1. Audit Recruitment Funnel, KPIs and Candidate Journey Conversion36:54
2. Turn the Hiring Funnel into a Talent Attraction Flywheel with AIDA and SPIN21:25
3. Write Job Ads and Candidate Messages That Increase Hiring Conversion33:16
4. Improve Candidate Communication, Feedback and Interview Experience27:22
5. Fill Difficult Vacancies and Protect Candidate Experience Under Pressure29:49
6. Engage Passive Candidates with Personal Branding and Automated Outreach27:05

1. Build Employer Brand Foundations for a Strong Candidate Experience39:21
Build employer brand foundations by defining EVP, researching the target audience, and implementing an end-to-end roadmap from audit to external activation, with AI tools and market trends guiding the journey.
2. Research Candidate Personas and Target Audiences for Talent Attraction33:50
Explore target audience research for employer branding, crafting candidate personas and an employee persona to tailor EVP and employer brand strategies that attract, motivate, and retain talent.
3. Audit Employer Brand and Build an EVP Roadmap for Hiring33:24
4. Track Employer Brand KPIs, Candidate Metrics, and Executive Dashboards23:00
5. Activate Employer Brand Through Social Media and Talent Ambassadors27:51
Activate your employer brand by integrating EVP across online and offline channels, conducting social media audits, and building an ambassador program to amplify reach and business impact.
6. Align Candidate, Employee, and Customer Experience Across the Lifecycle26:20
7. Prepare Candidate Experience and Employer Brand for the Future of Work33:58
8. Build Career Pages, Social Creatives, Targeted Ads, and Job Copy32:11
Learn to build career pages and social creatives with Tilda, Webflow, Vista Create, and Canva; run targeted ads on Facebook and Instagram; craft compelling job copy to boost employer branding.

1. Employee Onboarding Fundamentals for a Seamless Candidate-to-Hire Journey36:41
Explore the fundamentals of employee onboarding and adaptation, including remote onboarding, metrics, time to productivity, and practical templates to create a seamless candidate-to-hire journey.
2. Design an Onboarding Program that Strengthens the Candidate Experience21:09
3. Preboarding New Hires: Build Trust Before the First Day32:18
Build trust before the first day through proactive preboarding. Prepare workspace and IT access, share essential information, and deliver a thoughtful welcome package with clear first-day expectations.
4. First-Day Induction: Deliver a Welcoming New Hire Experience25:50
5. First 30 Days: Feedback, Mentoring, and Team Integration22:20
Explore the first 30 days of onboarding, covering adaptation conversations, mentorship, team integration, and adaptation workshops, with ongoing feedback and 30-day surveys.
6. First 90 Days: Measure Onboarding Success and Close Probation24:11
Describe continuous feedback after onboarding, end-of-probation tasks, and 90-day surveys, plus one-on-one coaching, development plans, and team building to sustain onboarding success.

Requirements

No prior experience in HR or recruiting is required
Basic understanding of the hiring process is helpful but not mandatory
Interest in improving recruitment quality and candidate engagement
Access to a computer or mobile device with internet connection
Willingness to implement practical tools and strategies in real scenarios

Description

Imagine this: a top candidate applies to your job, makes it halfway through the process, and suddenly disappears. No feedback. No response. Another ghosting. Now multiply that by 10, 50, or 100 candidates — and think of the cost. Missed hires, damaged reputation, and lost time.

Candidate Experience is no longer a “nice-to-have.” It’s the backbone of every successful hiring strategy. In a world where top talent has more choices than ever, your hiring process is your brand — and your competitive edge.

This course is your all-in-one system to redesign how candidates perceive your company — from first contact to onboarding. You’ll go far beyond theory: each class includes homework with personal feedback, case studies, AI tools, and ready-made templates.

Course programme

The course is recorded, with homework check and chatting

Recorded class with a feedback on the homework

Class 1: Introduction to Candidate Experience

• What is Candidate Experience and why it is critical

• The business and brand implications of a poor experience

• Overview of the Candidate Journey and real case studies

Class 2: Structure and stages of the selection process

• From first contact to onboarding

• Designing a Candidate Journey Map

• AI tools for automating initial steps and interview scheduling

Class 3: Communication, support and engagement

• Candidate Care at every stage

• Best practices for tone, channels, and timing

• Using AI for personalized communication

Class 4: Interviews: questions, inclusion, training

• Designing inclusive and effective interview questions

• Training interviewers and using AI simulators

• Avoiding bias and ensuring fairness

Class 5: Technology and Analytics in the Candidate Experience

• ATS, chatbots, and feedback platforms

• Metrics: CSAT, NPS, Time-to-Response

• AI dashboards and predictive analytics

Class 6: Improvement and company culture

• Using feedback to improve experience

• Integrating culture into hiring

• Case: How Unilever uses AI in high-volume hiring

Don’t miss your chance to design a candidate experience that impresses, converts, and retains top talent. Enrol now and build a hiring process your candidates — and your hiring team — will love.

This course contains the use of artificial intelligence. It ensures cutting-edge insights and the latest practices.

This course contains a promotion.

Who this course is for:

Recruiters looking to improve every stage of the candidate journey
HR professionals responsible for hiring and employer branding
Talent acquisition and Candidate Care specialists
HRBPs and HRDs building or auditing recruitment processes
Team leads and managers who participate in interviews
Anyone involved in shaping the company’s reputation with candidates

Candidate Experience Course: Design Hiring Journey [EN]

What you'll learn

Explore related topics

Course content

Candidate Experience Fundamentals: Design a Better Hiring Journey1 lecture • 31min

Fair Hiring Process: Candidate Journey Mapping and Inclusive Selection1 lecture • 30min

AI Candidate Communication: Engagement, Support and Candidate Care1 lecture • 25min

Structured Interviews: Fair, Inclusive and Bias-Free Hiring2 lectures • 23min

Recruitment Technology: ATS, CRM, AI Metrics and Hiring Analytics1 lecture • 21min

Extra: Candidate Feedback and Hiring Journey Communication6 lectures • 2hr 57min

Extra: Employee Experience Across the Complete Candidate Journey6 lectures • 3hr 47min

Extra: Recruitment Funnel Optimization for Candidate Experience6 lectures • 2hr 56min

Extra: Employer Brand Strategy for Candidate Experience and Talent Attraction8 lectures • 4hr 10min

Extra: Employee Onboarding for a Strong Candidate-to-Hire Experience6 lectures • 2hr 42min

Requirements

Description

Who this course is for: