
Explore conversation design to create human-centric conversational experiences across chat bots, voice assistants, robots, and virtual beings, and learn the principles and techniques conversation designers use.
Conversation design shapes chat bots and voice assistants amid innovation driven by natural language understanding. It argues that conversation design is a true, specialized job for human-centric AI experiences.
Designing ai assistants automates about 85 percent of conversations across customers, leads, partners, and employees on channels from phone to social media, with conversational ai teams delivering personalized, contextual experiences.
Balance technology, psychology, and language to create human-centric conversations between artificial and human brains. Outline the three certificates: AI trainer, conversation designer, and conversational copywriter, and the team balance.
Explore the psychology of conversations through the cooperative principle and Grice's maxims of quantity, quality, relevance, and manner to guide AI conversation design.
Define a bot persona and tone during requirements to guide happy and detailed conversation design, building a human-centric, trusted experience while avoiding engineering, content, and process-first traps.
Apply happy conversation design to a sneaker-buying use case, canvas human and assistant needs, then run sample dialogue, role play, and testing to craft an empathetic, sales-friendly chat.
Apply conversation design fundamentals by embracing the conversational mantra: acknowledgment, confirmation, prompt. Use these three copywriting principles to structure messages and elevate your role as a valuable enterprise conversation designer.
Run quick and dirty Wizard of Oz tests with real users to reveal how your script holds up, gather diverse feedback, and shape behavior-focused design for AI assistants.
Apply the B.J. Fogg behavioral model to design conversations by balancing motivation and ability with prompts, then use anticipatory enthusiasm, social proof, and choice architecture to optimize behavior.
Design AI assistants by training intents, building inclusive, diverse training phrases, and deploying repair flows to optimize conversation behavior, containment, and NPS through 80/20 design and long-tail handling.
Execute a single workflow from requirements and use cases to deployment, using happy and detailed conversation design, training, and data-driven refinements to deliver delightful, human-centric AI assistants.
Learn to design ai assistants by unifying technology, psychology, and language to create human-centric conversations, mentalize interactions, and optimize behavior toward certified roles.
Conversation designers are in high demand at enterprises and tech companies. By taking this course, you’ll discover if this is the career for you. You’ll also learn the fundamental principles that will guide you throughout your career in conversation design.
This course presents a comprehensive introduction to the field of conversation design. It shares best practices for designing human-centric conversations for AI assistants, whether they be chatbots or voice assistants.
You will also learn the fundamentals of Conversation Design Institute’s workflow, which is used by thousands of conversation designers around the world. Together, these designers create assistants that are interacting with millions of people every day.
The CDI workflow is voice first and technology agnostic. But what do we mean by that?
It means that the principles in this course can be used to create both chatbots and voice assistants. That you can apply these techniques to every type of conversational technology. You can use these principles to create a fun voice experience for a smart speaker, as well as creating a complex customer service case for an enterprise.
Some of the things you’ll learn in this course:
The historical context which is key to understanding conversation design’s place in the world of technology
What conversation design really is, and how businesses are already harnessing its power
Why the demand for conversation designers will only continue to grow in the coming years as more companies automate more conversations
The psychology of conversations, and why conversation design is so vital to creating meaningful interactions between humans and AI
CDI’s industry-recognized workflow that will guide you through every conversation you design going forward
How to consistently design inclusive, human-centric conversations
Copywriting techniques that take conversations from good to superb
How to design conversations with a well crafted and consistent persona
How to design for desired behavior