Designing a Selling Brand: Style Guide and Logo Design
4.2 (13 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
45 students enrolled

Designing a Selling Brand: Style Guide and Logo Design

Logo designs, brand identity and style guides.
4.2 (13 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
45 students enrolled
Created by Megan Weeks
Last updated 1/2019
English
English [Auto]
Current price: $13.99 Original price: $19.99 Discount: 30% off
5 hours left at this price!
30-Day Money-Back Guarantee
This course includes
  • 1 hour on-demand video
  • 1 downloadable resource
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
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What you'll learn
  • How to improve brand style
  • How to design logo
  • How to create overall feel of brand
  • Difference between brand and logo
  • How to give emotion through brand
Requirements
  • Adobe Creative Cloud
Description

In this course I will begin by explaining the difference between a logo and a brand. We then will dive deep into how to determine the right logo for the brand, as well as how to design it. I also will touch on how to speak to your client and what to ask before starting a brand redesign. Near the end of the course I will show you how we put it all into a style guide.

Who this course is for:
  • Beginner Graphic Designers
  • Brand Designers
  • Beginner marketing consultants
Course content
Expand all 7 lectures 53:59
+ Introduction
1 lecture 00:53

Welcome to the course! This is the official Udemy course on how to create a brand identity and display it through a style guide.

Preview 00:53
+ The Basics of Branding
2 lectures 03:44

We are going to define the difference between a logo and a brand. I will also teach you how to become a match maker for companies to customers.

Preview 01:22
+ Designing the Brand
2 lectures 20:31

Let’s begin designing by creating the logo. I will show you resources, elements and talk a little more about the typography to choose.

Preview 18:26
+ Style Guide Creation
1 lecture 26:01
Creating the Style Guide
26:01