
Develop your leadership quotient by completing the self-assessment, identifying qualities like supportive, intelligent, and confident, and addressing brakes such as ego, fear, and poor planning to lead 360 degrees.
Explore how design thinking blends creativity and critical thinking to solve problems through a human-centered, customer-focused approach, covering steps, techniques, and reusable frameworks across industries.
Differentiate traditional thinking from design thinking by observing users and prioritizing their needs, using playground, library website, and customer service as examples.
Understand how creativity generates original and valuable ideas from diverse perspectives, forming the foundation for invention and innovation, where invention creates new products and innovation drives widespread impact.
Practice design thinking through iterative cycles of feedback, customer-centric problem solving that emphasizes empathizing with users, creative and structured approaches, prototyping and testing ideas, and cross-functional collaboration.
Explore the stages of design thinking: empathy, define, ideate, prototype, and test, and apply parallel practice by identifying a real problem to solve.
Empathize with customers and users to uncover their emotions, behaviors, and needs in design thinking. Explore real-world examples of user-centered improvements, from pirate-themed MRI to toothbrush charging and reminders.
Learn to craft user personas as fictional representations of target groups, distinguish user from customer, empathize with buyers and users, and use a visual tool to guide product design.
Design and visualize the customer journey map from awareness to post-purchase, capturing stages, actions, touchpoints, user thoughts and feelings, pain points, and opportunities for improvement.
Explore empathy maps as a design thinking tool to understand users through four quadrants—says, does, thinks, and feels—capturing interviews, surveys, reviews, and emotions to design user-centric experiences.
Define the user-centered problem in design thinking from empathy insights, form a clear root-cause statement, separate problem space from solution space, and use five whys or fishbone analysis.
Master the five whys technique for root cause analysis by asking why multiple times to identify the real problem, define it clearly, and repeat until you reach the root cause.
Explore the fishbone diagram for root cause analysis and identify multiple causes across material, method, machine, and mother nature. Apply five whys to deepen analysis on each branch.
Frame problem statements clearly by detailing measurable outcomes and impacts, avoiding vague goals; use concrete examples like defects, delays, and costs to align team focus.
Explore the ideate phase of design thinking, featuring idea collection and prioritization; learn to generate ideas, encourage creativity, and apply prioritization frameworks.
Explore brainstorming as the ideate stage’s idea collection tool in design thinking, generating a large number of ideas through collaborative, time-bound, user-centric sessions.
Prioritize ideas in phase two by selecting the most valuable and feasible options from a strong idea set, then apply voting or advanced techniques to decide.
Use an effort versus impact matrix to evaluate and prioritize ideas by estimated impact and effort (time, cost, resources, complexity), plotting quick wins and major projects.
Use the MoSCoW method to classify ideas into must have, should have, could have, and won't have, illustrated by Anna’s meditation app with reminders and 5 to 20 minute sessions.
Define and apply the Kano model to classify features by importance and satisfaction, using basic, linear, exciters, reverse categories, and competitive benchmarking to guide design thinking leadership decisions.
Prototype serves as a rough draft to test ideas and enable internal validation, while the MVP offers core features for real users to validate ideas.
Explore common terminology used in the prototype stage, including hand-drawn sketches, cardboard prototypes, Lego models, role plays, wireframes and mockups, and storyboards for visualizing user journeys.
Design Thinking Leadership is an immersive course designed to equip leaders with the essential skills and methodologies needed to foster innovation and creativity within their teams. In today’s fast-paced and ever-evolving business landscape, traditional problem-solving approaches often fall short. This course introduces the principles of design thinking—a user-centered approach that emphasizes empathy, collaboration, and iterative development. Throughout the course, participants will explore the key phases of design thinking: Empathize, Define, Ideate, Prototype, and Test.
Each phase will be dissected through real-world case studies, hands-on activities, and collaborative projects, enabling learners to apply these concepts directly to their own organizational challenges. By understanding user needs through tools such as user personas and empathy maps, leaders will learn to frame problems effectively and encourage innovative solutions.
Additionally, participants will gain insights into fostering a culture of creativity and adaptability within their teams, ensuring that they are well-prepared to navigate complex challenges. By the end of this course, learners will not only be equipped to lead design thinking initiatives but will also cultivate a mindset of continuous improvement and innovation within their organizations.
By the end, you'll be equipped to:
Lead your team through successful design thinking projects.
Develop innovative solutions that address real user needs and drive business results.
Foster a collaborative team environment that thrives on creativity and continuous improvement.
Become a catalyst for innovation within your organization.
Join us to transform your leadership approach and empower your team to tackle challenges creatively and effectively!