Design Simple Minimal Logos in Adobe Illustrator
What you'll learn
- Basic Branding concept related to logos
- How to apply the graphic synthesis to your logo design
- To select the color and typography palette suitable for the project
- My process to design logos
- Adobe Illustrator CC (Latest version)
- Pencil and Paper for Sketching
Hi my name is Adam, Professional designer and animator Based in Morocco Casablanca. And I will be your instructor for this course on how to design simple, memorable logos in Adobe Illustrator with easy techniques.
Graphic simplification is a method used by graphic designers to make memorable and iconic designs, in this course you will learn the necessary simplification techniques to bring objects into their simplest form through analyzing and sketching.
We will carry out a fictional project for an antivirus company whose only requirement will be the graphic simplification of an animal, in this case a gorilla.
This course is focused on the technical side of logo design which means we will not cover the briefing questions and other theory stuff, but you can download a document with the questions you can ask in the discovery phase.
So here is a brief list of what we will cover in this course:
Searching and analyzing Images
Graphic simplification techniques
How to choose the right Typeface
Adobe Illustrator CC (I’m working with the latest version)
Basic knowledge in Logo design and Illustrator
For this course, the main project is to learn how to look at an object and bring it to it minimal form by utilizing shapes and lines.
After this course and some practice, of course, you should be able to design any logo in a minimalist way using the techniques you learn, so your brand looks simple and memorable.
Who this course is for:
- Graphic Designers
Adam Chraibi, is a professional graphic designer and animator based in Casablanca, Morocco, with more than 6 years experience in freelance work.
Before that he worked as Interim designer with big companies such as an Airline company, Ad Agency and Facebook.
Adam is also an established online Instructor wit over 50k happy students around the world.
Adam main skills and interests are
Brand Design using programs such as (Illustrator, Photoshop and InDesign)
Animation (Logo Animation motion graphics and character animation)
Video editing and color grading (DaVinci Resolve and Premiere Pro)