
Design engaging emails in Canva using practical, time-efficient strategies that boost engagement and sales inquiries, with templates included and transferable to other platforms.
Discover why designing emails in Canva offers a no-code, efficient workflow with reusable templates and merging Canva elements into your email platform for polished campaigns.
Master five design and layout principles for emails, from visual hierarchy and above-the-fold call to action to mobile-first design, branding consistency, and accessible readability.
Optimize Canva-created emails for deliverability by using platform text blocks when possible, optimizing images to kilobyte sizes, adding alt text for accessibility, and balancing Canva assets with email platform components.
Explore Canva's email design options, using templates or custom artboards to create on-brand emails with drag-and-drop content, assets, and reusable templates.
Learn how to use a Canva brand kit to align email templates with your brand, create a simple brand style guide, and maintain consistency and recognition across materials.
Learn to craft an on-brand Canva email by swapping logos and images, applying brand colors and fonts per guidelines, adjusting layout and contrast, and adding a call-to-action.
Conduct a rapid final audit to improve email clarity, accessibility, and readability by adjusting spacing, enhancing above-the-fold call to action, improving button contrast, and removing visual clutter.
Finish designing your newest email campaign in Canva and sharpen engagement with reusable templates. Look ahead to transferring designs to Klaviyo in the next workshop.
In this class, you'll learn how to design visually engaging email campaigns using Canva. Whether you’re looking to enhance your email marketing for your business or creating emails for clients, this course will guide you step-by-step through the process of building templates that are both professional and effective. You’ll also gain access to pre-made Canva templates that you can customize to fit your brand’s style.
What You Will Learn:
How to create visually appealing and brand-aligned email designs in Canva
Design emails that are focused on engagement and conversion
Key principles of design, including visual hierarchy and simplicity
Best practices for using colors, fonts, and layouts consistently
How to start using customizable email templates to streamline your design process
Why You Should Take This Class:
Creating email designs that are both beautiful and functional can be time-consuming and often frustrating. This class offers a no-code solution to help you design emails faster and more effectively, without needing advanced design skills. You'll leave with the confidence to build emails that resonate with your audience and drive engagement. Plus, with my free Canva templates that include over seven pre-designed email layouts, you’ll have a solid starting point to jump right into your next campaign.
Who This Class is For:
This class is perfect for business owners, marketers, and freelancers who want to improve their email marketing design skills. It’s beginner-friendly, so no prior design experience is necessary. However, a basic understanding of email marketing will help you get the most out of this course.
Materials/Resources:
You’ll need access to Canva to participate in the class. I’ll also provide you with a free set of Canva templates featuring seven fully-designed email layouts that you can easily customize for your own campaigns.