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Deliver Value: A Cash Source Crash Course
Rating: 4.2 out of 5(54 ratings)
447 students

Deliver Value: A Cash Source Crash Course

Staying in touch with customers isn't enough. You must engage them from day one with value -here's the sales techniques.
Created byAndy Horner, Jeffrey Gitomer
Last updated 11/2012
English

What you'll learn

  • You will understand the meaning of value.
  • You will understand the power of providing value first.
  • You will have actionable steps to take to begin providing more value to your prospective customers.

Explore related topics

Course content

1 section • 6 lectures • 54m total length

  • Introduction2:04

    If your customer does not perceive a difference, if they don't perceive a value, the only thing that's left is price.

    Price is the worst part of selling. Focus instead on value.

    Value is not a thing. Value is everything.

  • Philosophy of Delivering Value11:50

    Value occurs before the sale, if you know what you're doing.

  • Strategy of Delivering Value6:55

    The more you know what your customer's value points are, the more sales you will make.

  • Ideas and Examples20:02

    Value Gap - Downtime in the buying process when salespeople foolishly wait on the customer instead of capitalizing on the opportunity to provide ideas, resources, and expertise that builds trust, loyalty and a lifetime of purchases.

  • Action Steps5:55

    Wake up in the morning, think about what your customer needs, and then, write about it.

  • The Value Secret7:50

    Ask yourself, "What initiative can I take to help this customer?" Then, do it.

Description

This "Deliver Value: Learn Ultimate Sales Techniques- Cash Source Crash Course" examines how value is given, and most importantly, how it is perceived.

If your customers don't see what you are doing as important, or relevant, or meaningful, then you're wasting an opportunity to create a lifelong customer.

This Ultimate sales techniques course will go through the philosophy and strategy of delivering value, and provide ideas, examples, and actionable steps to provide more value to your customers.

Take this Ultimate Sales Techniques course right now and learn how to engage with customer with value. 

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