
Learn how data collection gathers and measures information on variables of interest, illustrated by a pizza shop example and methods like surveys, interviews, and observations to drive business impact.
Explore where data collection is used across industries and why it matters for resource allocation, decision making, policy formulation, and predictive analytics.
Explore quantitative and qualitative data collection types, including surveys, observations, secondary data analysis, experiments, and interviews, along with mixed methods, triangulation, and remote sensing with sensor data.
Explore web and mobile analytics frameworks and metrics such as page views, unique visitors, bounce rate, time on page, and conversions. Track journeys across visits and interactions to derive insights.
Discover how user engagement analytics frameworks track interactions on a platform, measure what sticks, and optimize loyalty programs, coupons, gifting, and discounts to boost revenue across engagement channels.
Explore centralized logging frameworks that collect data automatically from multiple sources into a single place to enable monitoring, issue identification, and faster resolution across inventory, orders, and website operations.
Explore real time data streaming framework that collects and processes data instantly, delivering timely insights across multiple locations and updating orders and stock for staff and customers.
Explore cloud-based data collection frameworks that enable real-time data capture, processing, and analysis in cloud environments, improving accessibility, scalability, and collaborative decision-making across online orders, app interactions, and kitchen sensors.
Explore observability frameworks with distributed tracing and metrics collection to monitor online ordering, inventory management, and delivery performance, enabling actionable optimization.
Explore how a pizza shop scales data collection from basic capture to centralized logging, engagement analytics, real-time streaming, cloud integration, observability, and advanced analytics.
Survey data collection frameworks across analytics, logging, streaming, and observability, highlighting tools like Google Analytics, ELK stack, Kafka, CloudWatch, OpenTelemetry, and IBM Watson Studio.
This comprehensive course is designed for professionals seeking advanced knowledge and practical skills in leveraging cutting-edge data analytics and infrastructure frameworks. The course covers a range of topics, from web and mobile analytics to real-time data streaming and observability, providing participants with a solid foundation for designing and implementing robust data solutions.
Course Structure:
Module 1: Foundations of Data Analytics
Overview of CRISP-DM and TDSP frameworks
Understanding the data lifecycle and key data processing stages
Practical applications and case studies
Module 2: Web and Mobile Analytics
In-depth exploration of Google Analytics and Adobe Analytics
Hands-on exercises for user behavior tracking and conversion analysis
Implementing analytics strategies for web and mobile applications
Module 3: User Engagement Analytics
Utilizing Mixpanel and Amplitude for user engagement analysis
A/B testing and cohort analysis techniques
Developing data-driven strategies for user retention
Module 4: Centralized Logging and Monitoring
Implementation of ELK Stack for centralized logging
Real-time log analysis using Splunk
Building custom dashboards for effective monitoring
Module 5: Real-Time Data Streaming Frameworks
Apache Kafka and its role in building data pipelines
Real-world applications of Apache Flink in stream processing
Designing scalable and fault-tolerant streaming architectures
Module 6: Cloud-Based Data Collection
AWS Kinesis and Google Cloud Pub/Sub for cloud-based data streaming
Scalability considerations in cloud-based data solutions
Integration with other cloud services for end-to-end data processing
Module 7: Observability Frameworks
Introduction to Prometheus for monitoring and alerting
Creating interactive dashboards with Grafana
Best practices for achieving comprehensive system observability