
Master the role of the customer support center, its channels and single point of contact, and apply incident management, escalation, and request fulfillment to improve service.
Explore the types of the customer support team (customer service, tech support, and customer success) and examine roles, escalation and incident management, billing processes, and revenue considerations.
Explore omni-channel customer support across phone, email, web chat, text, self-service, social media, and WhatsApp, emphasizing seamless history, faster response, and cost-efficient ticket deflection.
Identify the six mission and vision pillars for support. See how they enable exceptional customer experience, retention, reduced customer effort, revenue generation, voice of the customer, and brand image.
Lead as the vital link between agents and stakeholders, driving customer experience and escalation handling, while staffing, training, service level compliance reporting, and coaching for performance.
Lead with positive influence to motivate agents, foster teamwork, and resolve conflicts while aligning resources and expectations to boost productivity, efficiency, and service level goals.
Develop strong team relationships by practicing fair, loyal mentorship and transparent communication, while taking ownership, setting clear expectations, and supporting agents and customers.
Explore the operation team structure in customer support, from support agents to directors, including roles, reporting lines, training, quality, and workforce management.
Explore the roles of HR recruiters, ACM officers, and HR managers in large organizations, and how they screen, interview, and support agent selection and retention.
Discover how the training team roles—communication, product and process, associate trainers, and training managers—onboard, train, assess agents, and guide knowledge base use and decision trees in customer support.
Understand the roles of quality analyst and quality manager in customer support, including evaluating agent interactions, coaching, and reporting insights to leadership, with Six Sigma certification.
Explore the roles of the workforce management team, highlighting the workforce analyst’s forecasting, staffing, and SLA monitoring, and examine team leader challenges, auditing, training, and stakeholder relationships.
Explore how a customer support department evolves from reactive to proactive and strategic stages, covering tactical origins, channels, hours, KPIs, training, surveys, knowledge base, and SLAs.
Explore the strategic stage of customer centric and business centric support, detailing multi-channel 24/7 service, quality assurance, workforce management, feedback capture, and alignment with key performance indicators.
Explore how to develop a customer support strategy via a case study, detailing strategic, tactical, and operational planning, leadership roles, service level management, staffing, incident management, and performance metrics.
Learn to define and manage service level agreements, including service scope, availability, and response times for chat, email, and phone channels, and lead SLA compliance as a team leader.
Define case priority and the team leader role within service level agreements, outlining urgent, major, and normal priorities, response times, and resolution commitments to meet the SLA.
Explore operating level agreements that empower the team leader to drive response times aligned with service level agreements, coordinate with engineering for resolutions, and escalate breaches to sustain service performance.
Establish and maintain standard operating procedures across all support cases, align with SLA and OLA, coordinate with the support delivery leader to document policies, train agents, and manage case priorities.
Explore Idel's service operation framework and how a support team leader manages incident, escalation, problem, access, security, change, release, knowledge, and asset management to sustain normal service within an SLA.
Empower the team leader to enforce the service management system, uphold the case lifecycle and sla, and optimize automation, reports, and macros for better support and customer satisfaction.
Learn how to define and use support metrics, including leading and lagging indicators, kpis and kris, and qualitative and quantitative measures, to improve service levels, reporting, and agent performance.
Understand how quality assurance monitors and evaluates support interactions to improve agent performance, identify training needs, and boost customer satisfaction.
Explore how a SAAS company builds a quality assurance program led by the support team leader, auditing interactions across segments: customer critical accuracy, business critical accuracy, and compliance critical accuracy.
Identify bottom performers and run an outlier management program within a quality assurance framework, using root-cause analysis, weekly coaching, and action plans to meet customer satisfaction and SLA goals.
Identify root causes of non-performance by bucketing cases into agent controllable and uncontrollable, scrub data, and apply Six Sigma analysis to guide the team leader and management in improvement actions.
Learn to calculate agent level variation using average, standard deviation, and variation metrics; interpret thresholds to diagnose process issues, apply six sigma dmaic root-cause analysis, and drive quality assurance improvements.
Explore how to implement the performance management process for team leaders, define standards and KPIs, and set smart, measurable objectives while addressing issues, coaching, and development.
Case study explains a biweekly coaching process in which a team leader documents two-week agent performance, capturing customer satisfaction and quality metrics to guide improvement.
Document positive and negative feedback via the shadow file process to monitor agent performance, recognize achievements, and flag critical issues for leadership action.
Learn to measure agent performance with a balanced scorecard using rating and benchmarking methods, linking customer satisfaction and quality scores to incentives and performance appraisals.
Explore the four team forming stages: forming, storming, norming, and performing, and learn how a team leader builds motivation, trust, and high performance in a support team.
Establish clear goals and expectations, maintain ongoing communication, share best practices to raise the 95 percent customer satisfaction score, encourage following the process, and recognize valuable contributions.
Harness intrinsic and extrinsic motivation to reward and recognize frontline employees, balancing self-motivation with incentives, social activities, and workforce management to build a high performing customer support team.
Explore staffing and scheduling within workforce management, define resources and service level targets, and show the team leader’s role in sourcing, hiring, training, and development.
Lead and monitor the current shift schedule, address absenteeism, coordinate with the service center manager to prevent SLA issues, and balance staffing to meet WFM forecasts and volumes.
Monitor the current shift schedule, address absenteeism by coordinating with the support center manager, and balance staffing to meet forecasted volume and SLA targets.
Differentiate utilization and occupancy as two metrics that drive service levels. Identify occupancy as agent availability and utilization as productive time to impact SLA.
Explore four sourcing options for customer support—insourcing, outsourcing, balance sourcing, and telecommuting—covering benefits, challenges, and key factors like SLAs, vendor selection, and workforce management.
Analyze the workforce management schedule to balance staffing during peak intervals, address negative staffing, and empower team leaders to adjust breaks, call for coverage, and maintain service levels.
Develop an effective training plan for team leaders to keep agents updated on product knowledge, identify skill gaps, and measure training impact to boost customer satisfaction and revenue.
Identify and correct two training misconceptions—expertise limits and training as a default fix—by using scenario-based training to bridge knowledge gaps and assess performance.
Discover how to identify training needs with skill gap analysis, tailor training plans, and apply classroom, computer-based, and virtual methods, then evaluate learning and job impact over time.
What will you learn in this course:
If you're a support team lead or aspiring to become one, this course equips you with the essential leadership, communication, and performance management skills to manage daily operations, motivate your team, and deliver consistently exceptional customer experiences. Learn how to shift from task execution to team empowerment — and position yourself for your next leadership move.
Section 1: Introduction to Customer Support: In this section, you learn about the various role of customer support agents, type of customer support team exists in general, a variety of contact channels used by industry, top mission, and vision of any customer support department, the role of a customer support team leader, how to build a relationship with team and effectiveness of leadership.
Section 2: Career in Customer Support Department: In this section, you learn about Operation Team and their roles and responsibilities in driving the customer support department, you will also learn about various department & it's roles & responsibilities which exist in the customer support organization/department to support the department like hiring & recruitment team, training team, quality team & workforce management, team.
Section 3: Customer Support Maturity Stage: In this, you will learn the various stage's a customer support center/department go through in the journey of support team setup like a tactical stage- reactive, tactical stage- proactive, strategic stage- customer-centric & strategic Stage - business Centric.
Section 4: Customer Support Business Planning & Strategy: In this, you will learn basic's about how the business planning & strategy using a case study, you will learn about service level management & operating level agreement and team leader's role, type of support case priority & standard operating procedures.
Section 5: Support Center & Additional Process: In this, you will learn how ITIL process is used in driving the Customer support department good practices like Incident management process, Request fulfillment management process, Escalation management process, Problem management process, Event management process, Security management process, Change management process, Service Asset & Configuration Management Process, Knowledge management process & Service management system & team leaders role accountability
Section 6: Support Metric Management: In this, you will learn about various support metrics used to measure the customer support department & Team Leader team performance. A real-time case study will be used in understanding how these metrics are setup metrics, why the metric report distribution is important in communicating the numbers to all the relevant stakeholders. You will understand the Gap & Trend Analysis concept by using a real-time example.
Case Study: Gap & Trend Analysis
Section 7: Support Quality Management: In this, you will learn about the importance of the Support quality assurance process, its benefits, and the Team leader's role in the quality management process. Real-time case studies will be used as below:
- Case Study: Quality Assurance Process of a SAAS company: How the Quality Assurance process is established
- Case Study: Outlier Management Process: How to identify the bottom performing agents and implement a process in improving the performance and the Team leader's role in it.
- Case Study: Team DSAT Analysis Process: How to scrub the dissatisfaction case rated by the customer and implement an action to improve the performance.
- Case Study: Calculating Agent Level Variation to improve the Team performance
Section 8: Performance Management: In this, you will learn the Performace management standards and how the team leaders should review the performance of their customer support agents, how to set up SMART objectives. A real-time case study will be used as below:
- Case Study Bi-weekly Coaching Process: In this case study Team leaders will learn how to review their support agents on a Bi-weekly basis.
- Case Study Shadow File Process: In this case study Team leaders will learn how to document good and bad behavioral issues & performance track records for effective decision making.
- Case Study: How to measure Agent Balanced Scored (Rating & Benchmarking Method): In this case study Team leaders will learn how to prepare Agent balanced scorecard so that they can track and trend their performance on a monthly basis and can be used for determining 360-degree appraisal & distributing monthly incentives based on performance outputs.
Section 9: Teamwork & Employee Motivation: In this, you will learn various stages of Team development, characteristics of high-performing teams & techniques to reward & recognize employees.
Section 10: Workforce & Training Management: In this, you will learn about staffing & scheduling, various steps, and activities involved in Workforce Management, why utilization and occupancy being important metrics & various sourcing options available for the customer support department. You will learn why customer support agent training is important, various misconnection about training by the Team Leaders & how the training needs, methods, and measurements are performed. Real-time case studies will be used as below:
- Case Study: Workforce management schedule and its operational overview: As a Team leader you will know how this data will help you to drive the SLA effectively.
Case Study: Hiring & Training Management (SAAS company): As a Team leader you will get to know about how hiring and training processes are set up in the customer support department and your role in it.
Excel download is available for the below chapters:
25 Chapter: Case Study: Outlier Management Process
26 Chapter: Case Study: Team DSAT Analysis Process
27 Chapter: Case Study: Calculating Agent Level Variation to improve Team performance
31 Chapter: Case Study: How to measure Agent Balanced Scored (Rating & Benchmarking Method)
After learning all these 10 Sections in detail and practicing it in Real-time you will Master yourself as a Highly Performing Customer Support Team Leader in the Industry.