Customer Success | Understanding Your Customers
What you'll learn
- Understand the meaning of Customer Success
- Understand Customer Centricity
- Customer onboarding definition, goals, strategies, and tools
- Understand Customer Value
- Understand Customer Satisfaction
- Understand Customer Loyalty
- Understand Customer Value-Driven Marketing Strategies
- Understand Customer Engagement
- Understand Customer Equity
- Know different types of customers or customer groups
- Understand Customer Generated Marketing
- How to convince customers?
- Understand Customer Feedback Management
Requirements
- No prerequisites, you are ready.
Description
To be a successful business you must understand your customers because without customers you can not succeed in your business.
Can you name any company that can survive without customers? I bet you can not.
You can see, how important it is for companies and individuals to understand their customers so that they can treat them the way they want to be treated. The result is something everyone wishes for, SUCCESS!
This course will teach you so many interesting topics related to customers that will help you understand your customers better and in return ensure the success of your business, company, and organisations.
Enrol and have a fruitful learning experience.
Who this course is for:
- Business Administration Students
- Business Owners
- Marketing and Sales Employees
- Customer contact staff
Instructor
I hold a PhD in Business Administration and currently serve as an Associate Professor. Prior to this, I earned an MBA following a Bachelor's degree where I graduated Cum Laude and was honored as the best student of the year. During my doctoral studies, I was awarded the prestigious Rector’s Scholarship in recognition of my research acumen, high academic performance, and active engagement in university activities. Known for my resourcefulness, adaptability, and capacity to manage large student cohorts, I've garnered multiple accolades, including several Teacher of the Year awards, for my exceptional communication and presentation skills.
With a strong passion for teaching, training, and research, I have contributed significantly to academia. My work has been published in reputable journals, and I've presented at numerous conferences both locally and internationally. I have designed and delivered a diverse range of courses catering to executive, postgraduate, and undergraduate students. Appreciated by students for my teaching style and commitment, I consistently receive ratings above 90% in student evaluations, reflecting their high regard for my instruction.