
Explore how customer service becomes a strategic battleground by delivering value at every touchpoint—from first purchase through post-sale support—and learn how expert responses shape perceived value.
Harness customer feedback to understand how buyers interact with your business at every step and when they decide to buy. Put yourself in their shoes and listen.
Customer service is the new battle ground for business. Customers can go almost anywhere for a product or service these days but when they receive service beyond their furthest expectations they rave about it, tell all their friends, come back again and again. In this course we teach you how to do just that with examples and advice from real-world entrepreneurs and business builders from all over America.