Customer Experience Management - Foundation Course
What you'll learn
- Learn the role of customer experience management in 2024
- How to management customer experiences
- Learn the role of social listening in mordern day customer experience management
- Important customer experience management metrics
- How modern day marketing and customer experience go hand in hand
Requirements
- none
Description
This course is dedicated to providing a comprehensive understanding of the fundamentals of social listening and customer experience management. Beginning with an exploration of Social Listening and Online Reputation Management, participants will grasp the essence of monitoring online conversations and managing brand perception effectively.
Throughout the course, emphasis is placed on elucidating the key concepts and principles underlying social listening and online reputation management. Participants will delve into various strategies and tools essential for capturing valuable insights from social media channels and other online platforms.
As the course progresses, attention shifts towards elucidating metrics and tactics crucial for measuring the efficacy of social listening efforts. Participants will learn to interpret data analytics, track key performance indicators, and derive actionable insights to enhance their customer experience management strategies.
Through a blend of theoretical concepts and practical exercises, participants will gain hands-on experience in applying social listening techniques and optimizing online reputation management practices. By the conclusion of the course, participants will be equipped with the knowledge and skills necessary to navigate the dynamic landscape of social media, bolster brand reputation, and drive meaningful engagement with customers.
Join us on this educational journey to master the essentials of social listening and customer experience management, and elevate your proficiency in harnessing the power of online conversations to propel your business forward.
Who this course is for:
- customer experience professionals
- digital marketeers
- customer support
- community engagament
- Business graduates
- professionals looking to upskill
Instructor
Sameer is the Founder and Chief Software Architect at Konnect Insights. Although a techie at heart, Sameer has a flair for story-telling and often wears multiple hats as a marketer, business developer, and other aspects of the business. He is passionate about creating great customer experiences and that has been the drive to create a world-class yet easy-to-use product. He extensively looks into the R&D of the product for new innovations. He has been the brains behind Konnect Insights, a SaaS product that is an all-in-one customer experience suite, enabling happy brands through happier customers. With over 2 decades of experience in the industry, his expertise spans across tech, marketing, sales, and customer experience management.