Public Relations: Crisis Communications Oil and Gas Industry
What you'll learn
- Maintaining your reputation during a crisis
- Looking confident and comfortable during a news conference
- Framing crisis messages
- Answering tough questions from reporters
- Speaking in sound bites
- Rehearsing for crisis communications events
- Developing a crisis management plan
Requirements
- video recorder on cell phone, tablet or computer
Description
Public Relations: Imagine the worst: an explosion or leak has hit your operations and now the news media are swarming around you. But now imagine yourself looking poised, facing the toughest questions and getting the exact messages and quotes you want into the final news stories. You will not become another Tony Hayward!
This course is for oil and gas industry executives who may have to face the media during a Public Relations crisis. You will learn exactly how to look comfortable, prepare messages, answer questions and speak in sound bites. You will learn how to avoid disastrous sound bites and off message quotes that have cost other energy companies billions of dollars in market cap in the past. You will be prepared to face the media in the future if and when you suffer a Public Relations crisis.
The BP Gulf disaster cost that company tens of billions of dollars in market cap, in part, because of how poorly their executives handled the media during this Public Relations crisis. You can learn from their mistakes.
TJ Walker has conducted media training and Public Relations crisis communications training workshops for oil and gas industry executives from the Middle East to Texas to around the world. He will give you real world examples of exactly what to do and not do during a crisis.
If a disaster hits your refinery, tanker, or well, the whole world is going to see it. The media will come calling. You must have good answers to fair questions. "No comment" will be interpreted as the guilt of negligence and environmental lawbreaking. And bad answers will generate headlines around the world, especially if you claim that you "want your life back!"
You can't control all events surrounding a crisis and you can't control the media's questions, but you CAN control your message, your answers and your sound bites. If you are an energy executive, you owe it to yourself, your career and your company's brand to sign up today for the Crisis Communications Training for Oil and Gas Executives Course.
A crisis could hit your oil and gas industry or energy operations today or even tonight at Midnight. don't let another second go by without preparing yourself for the media that might soon surround you.
There is a 100% Money-Back Guarantee for this Public Relations course. And the instructor also provides an enhanced guarantee.
Here is what Udemy students say about this course:
"Educative, and I wish all engineers take this course" Obeng Yeboah Paul
''This has been a wonderful and detailed learning experience into the world of crisis communications. Thank you for the detailed structures and planning advice.'' Gary Potgieter
This Public Relations course is ideal for anyone searching for more info on the following: public relations - pr - public relation - press release - communications - public relations course - public relations strategy - public relations: media crisis communications - press release writing - media relations. Plus, this course will be a great addition to anyone trying to build out their knowledge in the following areas: crisis management - media training - reputation management - nonverbal communication.
Who this course is for:
- Oil executives
- Gas executives
- Energy executives
- Crisis Managers
- Public Relations Executives
- CFOs
- CMOs
Instructors
- 4.5 Instructor Rating
- 187,194 Reviews
- 1,840,150 Students
- 218 Courses
More than 1.8 million Udemy students have enrolled in TJ Walker's Classes!
TJ has created numerous Udemy best-selling courses in the fields of personal development, public speaking, presentation skills, media training and communication skills.
Feel free to contact him on LinkedIn for more information on in-person training workshops, seminars, and keynote speeches on habits and all personal development subjects in which he teaches online courses.
Walker is the founder of Media Training Worldwide and has been conducting public speaking training workshops and seminars since 1984. Walker has trained Presidents of countries, Prime Ministers, Nobel Peace Prize winners, Super Bowl winners, US Senators, Miss Universes and Members of Parliament. He has conducted presentation and media training workshops on six continents in more than two dozen countries.
His book, "Secret to Foolproof Presentations" was a USA Today # 1 Bestseller, as well as a Wall Street Journal, and Business Week Bestseller.
Walker is also the author of "Media Training AZ" and "Media Training Success."
Walker's Facebook page "TJ Walker Speak to Influence" is the #1 page for 7-day a week video tutorials on how to be a better public speaker and communicator.
In 2009, Walker set the Guinness Book of World Records for Most Talk Radio Appearances ever in a 24 hour period.
Walker has also served as a former President of the National Speakers Association, New York City.
Walker was a merit scholar at Duke University where he graduated magna cum laude.
What others say:
“TJ Walker's single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media." Bob Bowdon, Anchor/Reporter, Bloomberg Television
“TJ Walker is the leading media trainer in the world." Stu Miller, Viacom News Producer
(TJ Walker's Media Training Worldwide) “The world's leading presentation and media training firm." Gregg Jarrett, Fox News Channel Anchor
Plus d'un million d'étudiants Udemy se sont inscrits aux cours de TJ Walker!
TJ a créé de nombreux cours à succès Udemy dans les domaines du développement personnel, de la prise de parole en public, des compétences de présentation, de la formation aux médias et des compétences en communication.
N'hésitez pas à le contacter sur LinkedIn pour plus d'informations sur les ateliers de formation en personne, les séminaires et les discours d'ouverture sur les habitudes et tous les sujets de développement personnel dans lesquels il donne des cours en ligne.
Walker est le fondateur de Media Training Worldwide et organise des ateliers et des séminaires de formation à la prise de parole en public depuis 1984. Walker a formé des présidents de pays, des premiers ministres, des lauréats du prix Nobel de la paix, des lauréats du Super Bowl, des sénateurs américains, des Miss Univers et des membres du Parlement. Il a dirigé des ateliers de présentation et de formation aux médias sur six continents dans plus de deux douzaines de pays.
Son livre, "Secret to Foolproof Presentations", a été l'un des meilleurs vendeurs de USA Today, ainsi qu'un Wall Street Journal et Business Week Bestseller.
Walker est également l'auteur de "Media Training AZ" et "Media Training Success".
La page Facebook de Walker «TJ Walker Speak to Influence» est la page n ° 1 pour des didacticiels vidéo de 7 jours par semaine sur la façon d'être un meilleur orateur et communicateur.
En 2009, Walker a établi le Livre Guinness des records du monde pour la plupart des apparitions à la radio Talk sur une période de 24 heures.
Walker a également été président de la National Speakers Association, New York.
Walker était un chercheur d'excellence à l'Université Duke où il a obtenu son diplôme magna cum laude.
Ce que disent les autres:
«Le dévouement résolu de TJ Walker à la présentation a fait de lui l'expert n ° 1 pour les cadres à la recherche de conseils pour parler au public et aux médias.» Bob Bowdon, présentateur / journaliste, Bloomberg Television
«TJ Walker est le principal formateur média au monde.» Stu Miller, producteur de Viacom News
(Formation aux médias de TJ Walker dans le monde) «La plus grande entreprise de présentation et de formation aux médias au monde.» Gregg Jarrett, présentateur de Fox News Channel
- 4.4 Instructor Rating
- 106,841 Reviews
- 1,498,757 Students
- 229 Courses
Media Training Worldwide Digital is a full-service online training firm specializing in video on-demand courses. We publish courses on all aspects of technology, business, personal development, communications, and the arts. Our top instructors include Best-selling experts such as Clarian North and TJ Walker. Media Training Worldwide Digital partners with the foremost experts in the world in order to deliver high-quality video-based learning experiences to students.