Public Relations: Media Crisis Communications
What you'll learn
- Being able to Manage Crisis Communications
- Know how to appear Confident on Camera
- Prepare Messages
- Speak in Sound Bites
- Handle tough questions
- Delivering bad news to customers
- Selling with stories
- Communicating to drive change
- Speaking under pressure
- Communicate well in crisis
Requirements
- Video Camera (cell phone or webcam will work)
- A Desire to become a better communicator
- A willingness to speak in stressful situations
Description
Public Relations during a time of crisis. Imagine that a crisis hits your organization and that you come out on top in the media. You initiate proactively to the media. You have a clear and easy-to-understand the message. And you get the exact quotes you want in the final stories.
You didn't pick or plan the Public Relations crisis, but you are ready to communicate effectively.
Your reputation doesn't just remain intact; your reputation has improved!
You will learn how to prepare and deliver messages to the media in a time of a Public Relations crisis. How to plan for press conferences, media statements, messages, and sound bites will be covered. Why it is essential to prepare for a crisis before you know when or what the crisis will be. Crisis communications Public Relations requires a plan that covers every aspect of message development, rehearsal, and media management. This course is ideal for CEOs, PR managers, crisis managers, and anyone who is responsible for the reputation of an organization.
What will students achieve or be able to do after taking this Public Relations course?
*Be able to Manage Crisis Communications
*Know how to appear Confident on the Camera
*Prepare Messages
*Speak in Sound Bites
*Handle tough questions
What do Udemy students say about this Public Relations course?
"5 Stars! Covered all the essential elements necessary to handle crisis communications with brevity and clarity. I especially liked the Bonus materials and of course, the video. Referring to one major case study to get the points across is very effective. The only reason I did not give this a 5-star rating is because I believe this course will be more helpful if there were video transcripts or if each video lesson can be downloaded and saved for later reference or review. Thank you." Helga Melgar
"5 Stars! This course is an excellent introduction to how crisis communications works and TJ gives tips on how a company can best preserve its image and reputation should it go through a crisis. I would recommend this course to others." Margaret Lovell
"5 Stars! I've learned from TJ for a number of years and he absolutely knows what it takes to work with the media and win!" Janet Vasil
"5 Stars! The instructor gave very clear and practical advice. He made me come to love Crisis Communications even more!" Abi-Gail Johnson
"5 Stars! Someone once said advice is only as good as the amount you pay for it... this course disproves this. This clear unambiguous advice given is priceless. The BP breakdown was excellent, in short, if you're in a position where you need to understand crisis management, this is the course to start with. The bonus materials are really good as well." Alan Miller
There is a 100% Money-Back Guarantee for this Public Relations course. And the instructor also provides an enhanced guarantee.
This course also helps students learn about the following topics: Delivering bad news to customers and the media, big picture thinking - thinking like a CEO, and how to be seen in the media as a purpose-driven leader and a vigilant leader.
Enroll in this public relations course today!
Who this course is for:
- CEOs
- CFOs
- Business owners
- Political leaders
- PR executives
- risk managers
- crisis managers
- Investor relations executives
- Purpose driven leaders
- Vigilant leaders
- Spokespersons delivering bad news to customers and the media
- Product managers
Instructors
- 4.4 Instructor Rating
- 180,458 Reviews
- 1,797,481 Students
- 218 Courses
More than 1.7 million Udemy students have enrolled in TJ Walker's Classes!
TJ has created numerous Udemy best-selling courses in the fields of personal development, public speaking, presentation skills, media training and communication skills.
Feel free to contact him on LinkedIn for more information on in-person training workshops, seminars, and keynote speeches on habits and all personal development subjects in which he teaches online courses.
Walker is the founder of Media Training Worldwide and has been conducting public speaking training workshops and seminars since 1984. Walker has trained Presidents of countries, Prime Ministers, Nobel Peace Prize winners, Super Bowl winners, US Senators, Miss Universes and Members of Parliament. He has conducted presentation and media training workshops on six continents in more than two dozen countries.
His book, "Secret to Foolproof Presentations" was a USA Today # 1 Bestseller, as well as a Wall Street Journal, and Business Week Bestseller.
Walker is also the author of "Media Training AZ" and "Media Training Success."
Walker's Facebook page "TJ Walker Speak to Influence" is the #1 page for 7-day a week video tutorials on how to be a better public speaker and communicator.
In 2009, Walker set the Guinness Book of World Records for Most Talk Radio Appearances ever in a 24 hour period.
Walker has also served as a former President of the National Speakers Association, New York City.
Walker was a merit scholar at Duke University where he graduated magna cum laude.
What others say:
“TJ Walker's single-minded devotion to presentation has made him the #1 expert for executives seeking guidance on speaking to the public and media." Bob Bowdon, Anchor/Reporter, Bloomberg Television
“TJ Walker is the leading media trainer in the world." Stu Miller, Viacom News Producer
(TJ Walker's Media Training Worldwide) “The world's leading presentation and media training firm." Gregg Jarrett, Fox News Channel Anchor
Plus d'un million d'étudiants Udemy se sont inscrits aux cours de TJ Walker!
TJ a créé de nombreux cours à succès Udemy dans les domaines du développement personnel, de la prise de parole en public, des compétences de présentation, de la formation aux médias et des compétences en communication.
N'hésitez pas à le contacter sur LinkedIn pour plus d'informations sur les ateliers de formation en personne, les séminaires et les discours d'ouverture sur les habitudes et tous les sujets de développement personnel dans lesquels il donne des cours en ligne.
Walker est le fondateur de Media Training Worldwide et organise des ateliers et des séminaires de formation à la prise de parole en public depuis 1984. Walker a formé des présidents de pays, des premiers ministres, des lauréats du prix Nobel de la paix, des lauréats du Super Bowl, des sénateurs américains, des Miss Univers et des membres du Parlement. Il a dirigé des ateliers de présentation et de formation aux médias sur six continents dans plus de deux douzaines de pays.
Son livre, "Secret to Foolproof Presentations", a été l'un des meilleurs vendeurs de USA Today, ainsi qu'un Wall Street Journal et Business Week Bestseller.
Walker est également l'auteur de "Media Training AZ" et "Media Training Success".
La page Facebook de Walker «TJ Walker Speak to Influence» est la page n ° 1 pour des didacticiels vidéo de 7 jours par semaine sur la façon d'être un meilleur orateur et communicateur.
En 2009, Walker a établi le Livre Guinness des records du monde pour la plupart des apparitions à la radio Talk sur une période de 24 heures.
Walker a également été président de la National Speakers Association, New York.
Walker était un chercheur d'excellence à l'Université Duke où il a obtenu son diplôme magna cum laude.
Ce que disent les autres:
«Le dévouement résolu de TJ Walker à la présentation a fait de lui l'expert n ° 1 pour les cadres à la recherche de conseils pour parler au public et aux médias.» Bob Bowdon, présentateur / journaliste, Bloomberg Television
«TJ Walker est le principal formateur média au monde.» Stu Miller, producteur de Viacom News
(Formation aux médias de TJ Walker dans le monde) «La plus grande entreprise de présentation et de formation aux médias au monde.» Gregg Jarrett, présentateur de Fox News Channel
- 4.4 Instructor Rating
- 103,090 Reviews
- 1,466,542 Students
- 230 Courses
Media Training Worldwide Digital is a full-service online training firm specializing in video on-demand courses. We publish courses on all aspects of technology, business, personal development, communications, and the arts. Our top instructors include Best-selling experts such as Clarian North and TJ Walker. Media Training Worldwide Digital partners with the foremost experts in the world in order to deliver high-quality video-based learning experiences to students.