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Creativity and Innovation in Business
860 students
Creativity and Innovation in Business
Apply Design Thinking education to unlock your creativity and apply it to business and personal objectives.
Created byFederico Garay, Escuela Directa, Juana Garay
Last updated 12/2023
English
What you'll learn
- You will learn a complete creative process that anyone can apply.
- You will learn many techniques to generate creative ideas for any industry or art.
- You will train the skill most desired by large companies.
- You will identify the myths and lies that block our creativity.
- You will perform practical activities to practice the learned techniques.
- You will train your creativity to operate at 100% in any situation where you need it.
Explore related topics
Course content
7 sections • 27 lectures • 2h 8m total length
Requirements
- You need to have the desire to surpass yourself and to bring out all your creative abilities.
- We are all born creative, but society makes us believe otherwise. To succeed in this course, you need to believe in yourself and in everything you have to offer.
Description
Do you want to stand out in your job by presenting powerful ideas?
Do you want to come up with brilliant ideas for creating or innovating commercials products?
You need to come up with a completely novel advertising campaign?
If you're seeking to learn a solid creative process to apply to business, artistic, or any other goals, then THIS is the course for you.
My name is Federico Garay, I am Psychologist and Online Instructor, I’ve been successful in a non-traditional career that relies on my ability to imagine something that doesn't exist and make it real. My daily challenge is to do things differently.
This is the only course that will truly teach you how to be creative through a serious, scientific, and comprehensive process, so that you can train your creativity and apply it to concrete objectives through well-defined steps.
We've organized all our material into a process we call THE CREATIVE BUILDING, which consists of 5 floors (or steps) that, if you learn to master them, will give you a fail-proof method.
Curiosity. In this section, you'll learn that the perfect trigger for creativity is a well-crafted question, but you need to know how to ask it.
Environment. Your environment influences your mood and creativity. Learn how to prepare it properly in this section.
Inspiration. You'll discover many techniques to find the initial spark that will ignite thousands of ideas.
Spark. This section will provide you with super original and fun methods to generate the most creative ideas you can have.
Execution. Here, you'll learn what you need to do to ensure your ideas don't die in the air and how to take action.
Don't miss the free lessons on this page to see how direct, practical, and fun this course is.
In an increasingly technologically automated world, creativity in the workplace is the only thing that can’t be outsourced or automated. More creatives will always be needed.
So, let’s hack your creative brain, because I'm going to teach you strategies I've learned from renowned contemporary creatives like Josh Linkner, Jim Kwik, and many other geniuses who are revolutionizing the world of creative thinking.
This is going to be a lot of fun and energizing. I'm thrilled to dive into this transformative adventure with you.
See you in lesson #1?
FEDE
Who this course is for:
- Entrepreneurs, business owners, salespeople, employees, investors, and anyone connected to the world of business and the arts.
- "Potential creatives. People who know that there's much within themselves to unleash and want to find the courage to reveal it.