
Explore the main types of infographics, from timeline and cause and effect to quantitative formats. See how bar graphs, tables, lists, and pie charts organize data and tell a story.
Explore the evolution from static infographics in newspapers to motion infographics, featuring animated imagery, movement, frames, clickable links, and personalized experiences on phones and computers.
Use icons to communicate identity, personality, and functionality through simple, relatable visuals. Replace text with pictorial representations, avoid crowding the layout, and choose universal icons that fit the design theme.
Set the tone with a cohesive four-to-five color palette aligned to brand guidelines, applying it to all elements. Prioritize contrast, readability, avoid saturated colors, and use neutrals.
Clarify client goals, educate yourself, and present data in a safe, clean infographic. Ask key questions, structure content, and adapt layouts for blogs, social media, and print.
Learn how data informs design by using client briefs, conducting research, and asking key questions to build accurate infographics. Cross-check facts with official sources to ensure reliability.
Learn how to define the infographic theme by aligning the team with color palettes, imagery style, font choices, and content flow to tell a consistent story for the audience.
Frame your data and images in boxes, then allocate space by importance. Balance symmetry and avoid clutter; leave negative space for a clean, harmonious infographic.
Create a health infographic in canvas by selecting templates and organizing content into what to eat and what to avoid. Use icons, color, and layout for clear readability.
Learn to create your own icons, logos, illustrations, and typography by mastering design basics—composition, layouts, color palettes—and choosing the right vector or painting software, plus self-study methods.
An infographic is a collection of imagery, charts, and minimal text that gives an easy-to-understand overview of a topic. Infographics are a valuable tool for visual communication. The most visually unique, creative infographics are often the most effective, because they grab our attention and don’t let go.
Why are infographics used?
Infographics are great for making complex information easy to digest. They can be helpful anytime you want to:
Provide a quick overview of a topic
Explain a complex process
Display research findings or survey data
Summarize a long blog post or report
Compare and contrast multiple options
Raise awareness about an issue or cause
When you need to give someone a really quick rundown on something that can be hard to explain in words alone, an infographic is a good way to go. This means that infographics can be useful in pretty much any industry.
Marketers can use infographics to:
Showcase your business’s achievements on a landing page or downloadable one pager
Send a visually striking newsletter to deliver news, showcase a new product or service or demonstrate thought leadership
Improve their online courses or course handouts
Drive interest on social media. Share snippets on Instagram or the full infographic on Pinterest.
Make a roundup infographic. Collect quotes from influencers, compile them in an infographic and write a blog post around it.
Summarize key points in a white paper or ebook.