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Keep shoppingCreate your marketing strategy in 7 steps (with a template)
68 students
Create your marketing strategy in 7 steps (with a template)
Practical guide to build a marketing strategy for your startup or small business in 2019.
Created byYulia Zakutnia
Last updated 7/2019
English
What you'll learn
- You’ll build a ready-to-go marketing strategy
- Choose effective marketing channels for your business
- Market analysis & Benchmarking
- Buyer persona & user journey map
- Business model canva
- How to choose a revenue streams
- How to set up goals & KPIs
- You’ll get a marketing strategy template
Explore related topics
Course content
10 sections • 23 lectures • 1h 16m total length
Requirements
- No marketing knowledge required
- Be ready to take action and get involved
Description
People say entrepreneurship can’t be taught.
I totally agree that you barely can learn courage, risk-taking, intuition, confidence - mindset which most successful founders have.
But, every entrepreneur learns tools.
For that reason, you’ll learn 7 most important elements of marketing strategy: market research and benchmarking, buyer persona, marketing channels, USP, brand, monetization, and goals. In this course, you’ll be able to create your marketing strategy step by step. And in the end, I'll give you a template to gather it all together.
I can't build your marketing strategy for you but I’ll equip you with all essential tools. And, if you follow them carefully, you’ll succeed.
I give many examples and mostly focus on practice. The course will be good for startup founders, business owners at early stages, and marketers who want to learn strategy.
Who this course is for:
- Small business owners
- Startup founders
- Entrepreneurs
- Marketing managers, beginners in marketing strategy