Create The Perfect Fiverr Gig (That Actually Sells!)

You've created your account - now we need to optimise your profile! It doesn't have to be perfect YET (but it will be one day!) For now, let's look at some best practices, do your best before we dive in to creating your OFFER! 

Quick refresher: 

• Have a colourful, smiling profile picture (look professional and welcoming) 

• Write a short headline that is relevant to your niche or services you provide

• Use your description to say a bit about you, your skills, what you love doing both in and out of work (be human!)

• Fill out as much as possible to show (not necessary immediately) to show that you take this seriously!

My student Luis hired me to help him on his freelance journey and was kind enough to let me share the profile we created together. We overcame a few objections on his experience and made him appear professional, yet very human and relatable!

Here's the formula again for quick reference: 

I will (create / produce / design) 

a (beautiful / converting / professional) 

(website / video)

for your (insert client business) 

You can also mix in keywords like Facebook, Youtube or Instagram

When you are done with this video, create a google doc for this project and prepare your Perfect Fiverr Gig Title

Don't move on until you've completed this task!

Go to Fiverr and start searching your gig words to find popular search terms. Write 5 tags relative to your niche in your perfect worksheet before you move on (this will help you rank better for SEO)

Refresher Notes:

• Charge based on the value you provide

• Consider opportunity cost, expenses and PROFIT

• One package or three?

• Will you utilise the Popcorn Pricing Strategy?

• If they keep buying, raise the prices, if they stop suddenly, maybe lower them.

Take action on this module by going back to your google doc and planning your pricing!

When you're ready - move on to the next module!

CONGRATS

Here's a handy refresher for you:

ATTENTION: HOOK the viewer, call them out. Who are they? What are they looking for? 

INTEREST: Say something to show you understand them, present a problem they may have.

DESIRE: Talk about how you do things, how you're a professional and you work to get RESULTS. Show them you understand the SOLUTION to their problem.

ACTION: They are READY to take action - you just need to tell them what to do next! Keep it simple and concise.

Go back to your Document and write your description then lets get to the next module! 

Almost there!

Pretty straightforward however good to have these in place before we launch. Think about what you will need from your client up front - to minimise going back and for in messenger. Write your requirements down in your document then move on.

UPDATE - if you are creating a video gig you MUST have a video for your gallery. You can use a piece of client work for now before you work on creating a video reel or a better video. For everything else you can use a document or a thumbnail. You can hire somebody on fiverr (I have a reccomendation in the google document) or you can make a simple thumbnail on Canva.

Remember - you can always improve things on your gig later on!

At the end of the "Publish" module I gave you some ideas of how to get your first clients from Social Media (and also how you should continue to get them!) Here is a simple example of how this process works and has worked for me for years!

So guys - before we get in to the sales training I wanted to congratulate you on getting this far.

Hopefully - you have learned a tonne and published your Fiverr gig! 

I want to ask you once again for what I could add to this course (or create another course on) to help you in your Freelance career? 

I've continued to grow on Fiverr, Social Media and also through my own website. I've run tonnes of ads, I create courses and I want to know what you want to learn! 

That being said if you haven't taken action and are just consuming content - you need to take action! I'm happy to make content to help you improve on what you are already doing - if you have any suggestions please let me know.

I've oversimplified sales down to three parts for inbound Fiverr sales, however you can use the general idea on all platforms.

Ultimately - you want to ask questions to make sure you can help, and to show the client you understand, then you want to lead the interaction to the sale!

It doesn't stop there though - you lead the interaction and tell the client what happens next, what to expect and when. Business owners appreciate this because it shows you care and you know what you are doing - it also helps build trust that you will get the project right! 

Let me know if there's anything else I can do to help you with your sales and marketing.

• To work out your click through rate divide your clicks by your impressions and multiply by 100

• To work out your conversion rate divide your orders by your clicks and multiply by 100