Course Creation 101
What you'll learn
- How to plan and build an online course, including how to choose the best format for your training.
- How to choose the best method of delivery for your course - depending on your budget, needs and the price point of the course.
- How to choose a topic for your online course - whether you do or don't have an existing audience
- How to create the sales page for your course and the marketing methods you can use to make sales.
- This course walks you through the complete process of building and selling an online course. You don't need any expensive equipment at this stage. We look at all the different methods open to you to create and sell your course, from free to a small investment. However, you will need access to a computer to create the course and a payment processor such as Paypal or Stripe to sell it.
What If You Could Actually Start Profiting From Your Expertise?
With Course Creation 101, I'm going to walk you through everything you need to know to build, launch and market a course, so you can start getting paid.
Tell Me If This Sounds Like You?
You know you have expertise you want to share, but the process of creating a course seems so much work at first glance, doesn’t it?
I know, because I have been in that same position.
However, course creation is now one of the most profitable areas of my business. And, above everything, the one I love doing the most.
If you are ready to get started with your course – I have you covered
We are going to walk through the complete process together so you can launch a course now – and if you love the process – multiple courses going forward. You can just return to the material whenever you wish and launch another course.
Creating a course is NOT difficult, but there are steps you need to take to ensure it is planned, created, delivered and then most importantly of all marketed successfully.
What you need is not the theory, it’s the hands-on practical steps outlined for you. Therefore, with that in mind we are going to create your first course together.
...you know that building a course is the next step for your business, but you feel overwhelmed with what to do first.
Stop spending time thinking about how to build this course - instead let's get started together.
So What's Inside Course Creation 101?
Getting Clear on Your Offering: We are going to look at how to choose the topic and title of your course. Plus, making sure your audience gets what they need from the course, without overwhelming them.
Understanding Who Your Audience Is: You need to gain a better understanding of who your audience is so you can put in front of them what they need.
Planning Your Course: If you get the planning stage right, it means you can create the course so much more easily, without spending time on dead ends that are simply time-wasters. We walk through the process of planning so you don’t get stuck in a procrastination loop.
Creating Your Course: It’s time to dive in and get that course created. We look at the different methods available to you, such as text, video, webinar and audio. You can choose one of these methods or mix it up a bit. We also examine how to create the course as efficiently as possible so you aren’t reinventing the wheel.
Delivering Your Course: There are many ways to deliver a course, from simple email delivery through to plugins, platforms and more. I encourage you to go with what suits you best and I’ll help if you have questions on the practicalities.
Marketing Your Course: This step is so important. It’s time to start profiting from all your hard work and that means getting eyes on what you have to offer. We look at different techniques to help make sales and even how you can re-purpose content to sell to a wider audience.
WHO IS COURSE CREATION 101 FOR?
Bloggers: Bloggers who create their own products - such as courses and ebooks - can add additional income to their blogging career much faster. Courses are how I have monetized my niche blogs and it can work for you too.
Creatives: Whether you write, make, bake, create, sing, paint or belly dance, you have the perfect foundation to share your expertise with a wider audience. People want to be able to do what you can do, it's time to show them how.
Service Providers: Sharing your expertise in an online course is a great way to add a passive income stream to your business. You can fulfill the one to many approach and a course can also upsell to your higher priced 1-to-1 coaching, consultancy or services.
...where you could be a few days or weeks from now if you purchase COURSE CREATION 101 and commit to working through the steps. You will have left overwhelm and confusion behind and you will be launching your course and making your first sales.
COURSE CREATION 101 will give you the necessary steps to profit from a course. Do you want to be spinning your wheels this time next month, or do you want to be reaping the rewards of the steps you have taken inside COURSE CREATION 101. Join me today.
Who this course is for:
- This is for anyone who has expertise in any topic and who wants to share their knowledge through an online course. This course can then be sold through a platform, direct from your own site or through a 3rd party link, we look at all the options.
Alison Wood is a small business online strategist who loves helping people to find a path they are passionate about and then grow that business through the power of marketing.
With a background which includes a BA in English & History, postgraduate studies in teaching and 16 years as a Human Resources Manager for a blue-chip company in the South-East of the UK, one of her passions is making learning accessible.
During the last ten years, Alison has created a number of successful websites and become adept at the design and administration of Wordpress sites. She is also knowledgeable and creative in the areas of social media, blogging, SEO, building online courses, and marketing.
Alison's aim is to help you learn from her direct experience - so that you can be up and running in your business as quickly as possible. When you learn from others, you can find shortcuts to make you much more effective - Alison is here to give you the map.