
Whether a culture can be created deliberately or only observed
Why it matters commercially rather than only morally
How a culture actually appears in an organisation
The Netflix case
Describing the behaviour you want
Creating rituals, and selecting people who fit
Integrating newcomers, communicating and training on the culture
Leading by example, and supporting it through accountability
The Miro case
Stating what you want from people in observable terms
The mistakes almost every values document makes
Who to involve in describing it, and the process itself
What to do with the previous set of values, and the Tesla case
What a cultural ritual is and why repetition carries it
Rituals versus discipline, and the Starbucks case
Designing interview questions that test for fit honestly
Personality tests, existing employees, and integrating new ones
The visible channels: posters, screens, site, signatures
Training people on a new culture, and using every situation to teach it
Culture carried by personal example, and building accountability
Surveys and appraisal, preparing the launch, and how to measure culture
Transparency, positivity and measurement
Recognition and uniqueness
Listening, and how mistakes are handled
The Starbucks case revisited
How our judgement works, and where it goes wrong quietly
What diversity and inclusion actually mean
How it affects business profitability
Legal requirements and equality of rights
What good training on this looks like, and what backfires
Relationships and values
Prejudice
Discrimination
Assessing the need before designing anything
Training design and goal setting
How perceptions actually change, which is slowly and not through slides
Role-playing and psychodrama
Video as a method
Discussions and training directions
Where facilitation works better than teaching
Assessment models
Carrying out the assessment
Real company cases and what they produced
The method of work
Group dynamics in a mixed room
Models of analysis
Decision-making as the origin of most organisational damage
What the global financial crisis demonstrated about it
What human risks are
Current research on risk in managing people
The risk heat map
An example of risk management applied to people
The fraud triangle and the safety triangle
The people-risk thermal imager and the risk triangle
How decisions are actually made under pressure
Cognitive biases, and which ones matter most here
Conflict of interest, including the kind nobody names
Examples of human risk in practice
The 4I model
Incidents and what they reveal
Risk at individual level, at company level, and by industry
Risk management as a discipline, and ISO 31000
The risk hierarchy, and internal versus external people risk
Finding and assessing risk
Eliminating, reducing or escalating it
Management maturity as a risk factor
The dynamics inside a senior team
The role of the chief executive
The warning signs that precede most failures
Cultural context and what it permits
Building a risk culture deliberately
Company values under pressure
Trust as a control mechanism
The three lines of defence
Reducing risk structurally rather than by exhortation
The high-reliability organisation
Managing risk with a people team, and auditing culture
Surfacing what nobody is currently looking at
Improving the decision-making process itself
A decision-making checklist you can actually use
What a code of conduct has to contain to function
The job description as an accountability instrument
Where personal responsibility begins in a system
How emotional intelligence develops
Influencing through logic versus through emotion
Emotional intelligence and relationships
The ability to resonate, and what a resonant personality does to a room
What emotional charging is
How to energise other people rather than drain them
The role of stress
Recovery, and why leaders skip it
How an emotionally engaged person behaves
What low emotional intelligence looks like from outside
Assessing it, and its components: self-awareness, positive attitude, social intelligence
The benefits, stated concretely
Awareness as the starting condition
How people actually change
Positive attitude
Moving from a negative to a positive mindset deliberately
Whether fear motivates, and for how long
The power of single-mindedness
Coaching with empathy
The inspirational conversation, rapport, and the elements of coaching
The ideal image of yourself and what it is for
Feedback against it
Cycles of life
The pyramid of life
This course contains the use of artificial intelligence.
Almost nobody sets out to run an unethical organisation. They set out to hit a number, and the culture quietly decides what people are willing to do to hit it.
By the time something indefensible happens, dozens of people knew and none of them thought it was their job to say so.
How this actually goes wrong
The values are on the wall and describe nobody's behaviour. Nobody can name what the company would refuse to do for revenue. The inclusion programme is a training session that people sit through and forget. Risk is treated as a finance topic, so the human failures — bias, conflict of interest, a senior team that has stopped disagreeing with each other — are invisible until they are expensive.
And the manager in the middle of this has good intentions and no method.
Culture and inclusion as systems
Thirty-six lessons. Six on culture first: whether it can be designed at all, the eight-step model from behaviour through rituals to accountability, describing culture as observable behaviour rather than as adjectives, hiring for fit without hiring for sameness, launching it, measuring it, and the seven elements of a culture that works, with cases from Netflix, Tesla, Starbucks, Miro and Basecamp.
Then six on diversity and inclusion built as a programme rather than a session: the commercial and legal case, prejudice and discrimination as subjects you can actually teach, needs assessment and design, delivery tactics including role-play and facilitation, evaluation models, and working with minority groups.
People risk and the leader who carries it
Then ten on human risk, which is the part most ethics training omits entirely. Heat maps, the fraud triangle, the safety triangle, cognitive bias and conflict of interest, the 4I model, ISO 31000 applied to people, the warning signs inside a senior team, how culture either contains risk or manufactures it, the three lines of defence, a decision-making checklist, and where personal accountability actually begins.
Then eight on emotional intelligence, because none of the above survives a leader who cannot read a room. Resonance, energising rather than draining people, the components of emotional intelligence, empathy-based coaching, the ideal self, shared vision, and how a person genuinely changes.
And six on communication, since a value that was never communicated properly does not exist — audit, behaviour-focused goals, audience segmentation, channels, delivering unwelcome news, and measuring whether conduct changed.
Who is teaching this
Mike, the number one HR instructor on Udemy. More than 1.6 million course enrolments, over 150,000 professionals trained, PHRi and SHRM-CP certified, HRCI representative in more than 10 countries. I built the people function of the unicorn Preply and worked at Wargaming, Alfa-Bank and iDeals. I have also sat in rooms where the wrong decision was obvious to everyone and nobody said it, which is the situation this course is really about.
What is included
Lifetime access to all course materials
Active instructor support in the Q&A section
Udemy Certificate of Completion
Practical assignments and real business cases
A section with additional courses, tools and resources
Try this
Write down one thing your organisation would refuse to do for a large amount of money. If you cannot name one, or if you can and are not confident it is true, that is the gap. Enrol now and start the first lesson today.