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MarketingContent MarketingContent Creation

Best of Content Marketing, SEO & Copywriting + 23 Templates

Content Marketing, SEO & Copywriting Course filled With Animated Videos, Quizzes, Assignments & 23 Copywriting Templates
Bestseller
Rating: 4.6 out of 54.6 (172 ratings)
44,389 students
Created by Ing. Tomas Moravek | Facebook Ads Expert, SEO, Facebook Ads & Digital Marketing Academy, Beck Robertson
Last updated 6/2022
English
English

What you'll learn

  • Get Pro 23 Copywriting Templates you can customise - and quickly create high Converting Email Marketing, Blogs, Sales Letters, Facebook Ads, and more…
  • Go From Beginner to Pro with Our easy Learning System - HQ Video Animated Explainers, Quizzes, & Assignments that Make Learning Fun, Fast, & Easy!!!
  • Get a stream of New Clients & Boost your Profits - using Proven SEO and Copywriting Ads Strategies for E-commerce & Lead Generation Success.
  • Become a content creator with the power to Convert Browsers into buyers - with input, Templates, and Walkthroughs from a Professional Copywriter!!!
  • Get Social & Content Influencers to Promote your Business for free - with persuasive influencer and blogger outreach templates.
  • Learn modern SEO techniques - including Proceed on-page, content SEO, and Featured Snippets. Learn Mobile SEO, UX Signals & Increase C-T-R.
  • Our course will teach you All SEO & Copywriting Strategies you need to know to create highly persuasive content from scratch.
  • Upskill Rapidly & Become a Content marketing expert - Work freelance, land that highly paid job, or Massively Expand xour Customer Reach.

Requirements

  • An Internet Connection. No Previous Knowledge of Content Marketing is Required at all, only determination and a hunger to learn. We will teach you the rest.
  • Suitable for Complete Content Marketing Novices – if you are eager to learn and are willing to put our techniques into practice – We can quickly take you from beginner to Pro.

Description

Learn Content Marketing, SEO & Copywriting with Our Easy & Entertaining Learning System

HQ Video Animated Explainers, Quizzes, & Assignments that Make Learning Fun, Fast, & Easy. Get Pro 23 Content Creation Templates you can Customise. Max Leads & Sales, Boost Search Ranking, or Land your Dream Marketing Job.

"The course is really amazing. Easy to understand. I love the assignments included in it. The assignment is a great way for me to test my ability as a content creator, already know the area to improve on." Adebayo

Learn Everything you Need to Know to Become Excellent Content Creator - Fast:

  • Learn Content Marketing - Learn how to get your content in front of the right people - and how to rev up its engagement rate - so you get more Leads, Sales, Comments, & Shares.

  • Learn SEO - SEO Fundamentals & Local SEO Master Guide and SEO Strategies that get you Found!

  • Learn Copywriting - Persuasive SEO Copywriting Techniques to hook potential customers fast, build trust and Get to That Sale! Pro content creation templates for Every occasion from Twitter posts to Email newsletters, sales letters, and blogs.

  • Learn the Psychology of Persuasion - Understand the AIDA & FOMO - how to angle ALL your content to move prospects smoothly to the sale. This is the Golden Key to selling more and selling Faster - and when you enrol, we’ll share it with you.

  • Learn Content Creation - Content creation templates and guides for every type of e-commerce, marketing, and social media. Create high performance email newsletters, Twitter & Instagram posts, Facebook Ads, YouTube Video Descriptions, LinkedIn Ads & more…

  • Learn Outreach - SEO bloggers outreach technique, Easy-to-follow SEO PR link building Guide, plus templates for reaching out to influencers on social media, including template to Get More Social Shares.

This Content Marketing & SEO Course Is filled with Quizzes, Assignments, and HQ animated videos. You’ll achieve mastery Fast Learn course structure - Join over 630,000+ satisfied students by enrolling and enjoy the easiest way to go from beginner to pro.

Copywriting is the master key to making sales online, but even if you learn all the right information, it can be a challenge to put it into practice. In this hands-on, step by step guide, we’ll show you a series of 23 copywriting templates, which you can use for all types of e-marketing situations.

This How to Content Marketing, & SEO Guide Contains Every Essential Type of Example You’ll Need to Get Started as an Online Marketing Expert:

  • Facebook Ad Template 1

  • Facebook Ad Template 2

  • Landing Page Template

  • Mini Story Email

  • Email Teaser

  • Email Welcome Template

  • Sales Letter Template

  • The Detailed Listicle (Blogging)

  • The Product Comparison (Blogging)

  • The How-to Comprehensive Guide (Blogging)

  • Guest Blog Outreach Template

  • LinkedIn Ad Template

  • Outreach template for LinkedIn

  • Twitter Ad Template

  • Twitter Post Template

  • YouTube Video Description Template

  • Instagram Post Template

  • Instagram Ad Template

  • Press Release Template

  • Influencer Outreach Template

  • Backlink Outreach Template 1

  • Backlink Outreach Template 2

  • Template to ask for Social Shares from Influencers

Whether you Need to Create High Conversion Landing Pages, Reach Out to Influencers to Get More Publicity, or Send Email Marketing that Converts - You’ll Find Our Easy-to-follow Templates Break it All Down for You.

You’ll see what you need to do - and why - and can tweak our practical samples so they suit your own needs exactly. Make sure you’re sitting comfortably, as it’s time to see how to put all the information you’ve learned on copywriting into practice…From your sales pages to your press releases, video scripts, blog post headlines meta descriptions, and email campaigns to your Facebook posts and Press releases, knowing how to create great copy will help your marketing efforts enormously. When you learn how to do it right, you'll be able to get higher conversion rates on key pages, improve the structure of your blogs, get more engagement in social media, and have many more people share your content.

Most importantly of all, you'll be able to understand your customer’s needs, which will help you connect with your target audience much better. To create truly great copy, you first need to know your audience. You must understand what drives them, their hopes, dreams, thoughts, fears and desires.

Once you have this knowledge, you'll be able to write copy that immediately connects with the people you're trying to reach, because you'll be speaking their language. This will make all your content 100% more effective, and you'll find it easier to be able to get people to take the action you want. Knowing how to write good copy is an essential marketing skill, that will help you boost your reach, sell more, and get more customer engagement.

It will also make you much more employable, according to the national association of colleges and employers, 73% of employers want to hire people with strong writing skills.

Get Max Attention From the Off

If you want maximum click-throughs, you must use headers that evoke strong emotion and are targeted to your ideal reader. The best type of headers are short and punchy, with enough impact to arouse curiosity, or provoke a reaction. Incorporating numbers is a great way to make headers sound more specific: like 10 Top tips to get ripped fast, or 5 PRO ways to protect your privacy online. Don’t just cast out clickbait headers that bear no relation to your content, or people will lose trust in you and switch off.

Don’t Evade Your Emotions

While it’s true that dropping stats and facts helps you build trust and credibility, if you do this too much, you’ll end up boring people. Your copy needs a human element to be relatable, and one of the most powerful ways to achieve this is making your content emotional. Use high-impact words, and share funny stories, or situations your audience can relate to, so that they can put themselves right in the scenario. When you add an element of personality, you’ll make your followers feel closer to you than to other content creators who play it safe and stick to the facts.

Identify Your Audience’s Pain Points

Pain points are problems people stress about and look for a solution too. Your job as a marketer is to emphasise these pain points but in a way that hints YOU can provide the solution. To find out your potential customer’s pain points, you must do market research on your target demographic, to identify their fears, desires, and needs. Market research doesn’t have to be conventional, if your typical customer hangs on out Reddit, why not monitor what they post about and use this to make your copy hold more appeal? When you stress customer’s pain points, you should also highlight the importance of immediate action. Let your your audience know they must act now if they want the solution.

Learn Search Engine Optimisation (SEO)

SEO, or Search engine optimisation, is the science of attracting specific types of traffic to a website using a search engine. To master SEO, you need to create high-value content with high authority backlinks and include keywords in that content that your ideal customers search for. SEO is never a one size fits all solution, to be successful, you must take a bespoke approach. SEO typically focuses on scoring highly organic search results, not paid or sponsored traffic, but you can also use it in paid ads, to maximise their reach.

As search engines attempt to give the most suitable answer to each person’s search query, you must ensure a search engine views your site as the most appropriate match. Every search engine uses a different algorithm to determine what the best result to a search query is. This will include a combination of different factors, including the quality of your content and backlinks, how many visitors your site has, and your website’s speed and uptime.

Modern SEO is complex, and mastering it takes more than just getting the right meta tags. It includes understanding how rich snippets, video, and featured snippets work to enhance your rankings as well as the importance of voice search and Video SEO. If you want to be successful using Google Search, you also need to understand how Google Rank Brain scores your website and must optimise your site to score highly on Google’s algorithm.

Local SEO is also becoming more critical, and you will need to learn the basics of this, especially since nearly half of all Google searches now have a local intent. Near Me searches have grown even faster, exploding at a rate of 150% more than local searches alone.

Mastering SEO also includes understanding Technical SEO, which focuses on priming your website for crawling and indexing by search engines. It’s important you don’t neglect this aspect, as without it search engines will find it much more difficult to access, crawl, and index your website. As a result, you will rank much lower. The reason this process is referred to as “Technical SEO” is because it has nothing to do with promoting your website and or the type of SEO you include in your content.

Because of the amount of online content we consume, demand for skilled SEO experts and pro copywriters has grown massively. More brands than ever require well-written content, that’s optimised to perform well in search. If you can combine the two, you’ll have a huge competitive advantage.

When You Enrol, You Also Get:

  • Course Materials And Tuition Worth At Least $1.080 - you get it all - for a tiny fraction of the cost

  • 23 PRO Content Marketing Templates ready for download

  • Handy PDF & MP3 packed with useful and Free Extra Resources you can download from our Resource Centre

  • Quizzes & Assignments

  • Lifetime access & Lifetime updates

  • Udemy certificate of completion - ready for download

  • 30-day money back guarantee

  • Fast & friendly support in the Q&A section - ask me a question anytime

  • PDF 10 lessons to quit your job and become a digital nomad

  • PDF 10 reasons to become a digital nomad today

  • PDF Digital Nomad Secrets

  • PDF Starter pack for digital nomads

  • PDF 157 questions that will help you raise your prices dramatically

  • PDF Ebook-Side Hustle Secrets

  • PDF Create a photography landing page that turns visitors in to clients

  • PDF Find photography clients before travelling to your next destination

  • PDF Presentation template: Attracting high value clients whilst travelling

  • PDF Pricing Strategies and Adding Value

Copywriting Has Become One of the Most-In-Demand Skills of 2022.

In fact, copywriting jobs can pay upwards of $100k per year. Why? Every business can benefit from someone who writes great copy. From startups to fortune 500s and everything in between, copywriting can make or break the success of an organisation.

We look forward to welcoming you on board as our newest student,

Yours,

Ing. Tomas Moravek & Beck Robertson, NCTJ qualified journalist and copywriter with over 10 years’ experience & Team

Who this course is for:

  • B2B, B2C, Entrepreneurs, Start-ups, Marketers, Influencers, Facebook Admins, Facebook Editors, Social Media Marketers, Facebook Marketers, Content Creators, Creatives, Copywriters, Graphic Designers, Advertisers, Real Estate Agents, Job Seekers, Local Businesses, Website Owners, Website Admins, SEO Help Seekers, SEO Content Creators, Website Creators, Bloggers, Etc.

Instructors

Ing. Tomas Moravek | Facebook Ads Expert
Awarded SEO, Facebook Ads & Facebook Marketing Expert
Ing. Tomas Moravek | Facebook Ads Expert
  • 4.5 Instructor Rating
  • 17,342 Reviews
  • 675,218 Students
  • 35 Courses

Since 2018 Ing. Tomas Moravek has helped 600,000+ Udemy students to learn Facebook, Instagram, and Messenger Ads, as well as modern digital marketing skills. Tom has been advising companies like RE/MAX on how to generate more leads and sales since 2014, and in 2016, he received the Internet Efficiency Award for leading Facebook Ads Campaigns.

Tom has previously worked as a Cambridge ESOL Examination Manager for the European Education Centre, and was awarded the 2008 European Prize Label for his work teaching the blind in 2010, by the Ministry of Education in Prague.

In 2021 he was the first Udemy instructor to help students overcome the challenges presented by the Apple & EU restrictions associated with Facebook Ads.

Tom is driven by a passion to to help people live better lives and achieve their potential, and he strives to offer access to acquiring the valuable skills needed in our digital age. His lifetime mission is to deliver the ultimate in educational value to his students - so they can upskill and unlock new opportunities, wherever they are in the world.

"I have been enjoying the course. It's very straight forward and clear. I love the step by step processes in your Digital Marketing Course. I now have a job in a digital marketing company. I'm working as a copywriter and account manager for a team of developers and graphic designers. I'm currently working for Puerto Rico's Swimming Federation, writing 2 blog posts and 16 social media posts every month, and get extra income as the account manager. Thank you so much for the knowledge and help throughout the course. You have been very helpful in my path to great success." Gabriel

"Hey Tom, I am very happy to purchase your course. I have generated leads at only 6 rs per lead with the help of strategy shared by you and by optimising my business manager to be ready for apple restrictions in your Udemy course. I have a facebook and instagram page since last 1 and a half years for my music academy business. Before buying your course, My cost per lead used to be 35 to 50 rs per lead through my conventional targeting. But after I studied under you, I ran conversion ads for leads by targeting custom audience of people who engaged on my facebook and instagram page and 1% lookalike audience of these custom audiences in India and it worked like a magic. 6 rs per lead is very very cheap and I am saving lot of money. Thank you so much. Lots of love." Harshad

"Hi Tom. This is so unbelievable lesson that I always wanted to catch. In this video I have found a lot of my previous mistakes in doing FB ads. The big mistake was the budget optimisation (lost some money before). Here I have found some info about it and improved it in my auction. Thanks for this course. It was good. You are a good teacher. I can recommend you to my friends." Assylkhan

"This is the only course you need. For Real, Tomas is delivering so much value, it's almost criminal. I have followed a lot of Facebook ads courses. None of them made me feel confident like this one. Thank you again for this course. There is so much value, much more than in others that costs 997€." Thomas

"Tomas is passionate about Facebook advertising and he knows his stuff. Watch carefully, he is sharing exactly what works for him. He answers questions and goes above and beyond what you would expect from a teacher. I'm 10 videos into the course and I have my first client. I simply shared a little bit of the knowledge that Tomas shared and the client ASKED ME to help him with his marketing." Rory

SEO, Facebook Ads & Digital Marketing Academy
SEO, Social Media, Facebook Ads & Digital Marketing Courses
SEO, Facebook Ads & Digital Marketing Academy
  • 4.5 Instructor Rating
  • 17,342 Reviews
  • 674,968 Students
  • 35 Courses

We invest into quality of Digital Marketing educational courses to help all people around the globe to gain new skills and have better lives.

We have a passion for success of our students:

"AWESOME COURSE! When I started this course I did it only to promote the products I sell on Amazon. But I started to really like marketing thanks to Tomas. So now, one month later, I signed my first client last week for 800$/month that I will handle social media marketing for. And a meeting with potential second client booked! Did not expect that when starting this course, but it is truly awesome." Jesper

SEO, Facebook Ads & Social Media Academy brings you digital marketing courses that are affordable & based on practical real case studies. So, you can apply the concepts taught & take your career or business to the next level.

Beck Robertson
Copywriter and Journalist
Beck Robertson
  • 4.5 Instructor Rating
  • 14,837 Reviews
  • 610,578 Students
  • 28 Courses

An NCTJ qualified journalist, published author, and successful copywriter for 10+ years, I also possess over a decade's experience in sales and marketing.   I'm here on Udemy to share my content creation knowledge, to help people create copy that engages and build brands that connect.

My experience as a copywriter and my years spent working in the field of sales and marketing have given me a unique insight into consumer psychology and branding.

Using my skillset and wealth of knowledge, I aim to share what I know with students, so they can improve the persuasiveness of their content, connect with more customers, and hone their branding to encourage a wider customer reach.

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