Content Marketing for Brands, Businesses and Blogs
What you'll learn
- Apply content marketing strategies to expand their field of influence
- Get people talking about your product/service or brand and increase brand awareness
- Become the go-to-resource in your field of expertise
- Master the process of customer acquisition through targeted content
- Sell more products or services using the appropriate content marketing goals
- Boost customer retention rates
- Increase engagement and social shares
Requirements
- Basic marketing skills
- Eagerness to learn a lot about how to market and create content
Description
On the age of information, content is king. But the problem is... everyone want to be the king... every marketer is fighting for attention.
So, how do you differentiate yourself from others and actually get your content seen?
Content marketing is indeed the most effective way to reach more people.
Every step of the purchasing journey, from visitor to raving fan, content is there to supply every content need.
On this short course you'll learn all the content marketing fundamentals, from how to set your content's goal to actually how to create content that spreads itself.
On this course we cover:
- Elements of great content
- Content marketing strategy
- Brand awareness
- Thought leadership
- Customer Acquisition
- Customer retention
- Engagement
- Social shares
Though theoretical knowledge and practical examples, you'll see what industry leaders are doing with their content marketing strategies and you'll learn how to apply them yourself regardless of the niche you're in.
This course is suitable for every type of marketer. Whether you have your own product, are an affiliate marketer or own your own start-up, you'll be able to nurture yourself with the lectures presented on this course.
Take this course if you want to take your content marketing to the next level, effectively communicate your message and squeeze even the last drop out of your content.
Who this course is for:
- Product/Service owners who want to acquire/retain more customers
- Affiliate marketers who need to create better content and reach more prospects
- Consultants and freelancers who want to get more clients and became thought leaders
- Bloggers looking to create better content and market it more efficiently
Instructors
- 4.2 Instructor Rating
- 7,482 Reviews
- 235,609 Students
- 19 Courses
Every marketing skill you need in one place.
iMarket XL is a brand founded by Matt Jensen and Max Cord whose sole objective is to teach people all the skills involved in the process of creating and running an online business.
With over 220,000 students and 19 online courses, every day we're closer to our goal. With us you can learn essential skills such as how to build your brand from the ground up, how to create a complete and effective Wordpress site to showcase your business to the world and connect with your customers.
You can also learn the fundamentals behind setting up recurring income streams by creating profitable digital products to give you some peace of mind, how to go viral on the most popular social media sites and how to dominate Google with our unique and 5 star complete SEO course.
We create, update and publish more courses each month, so you're never out of the loop when it comes to marketing skills.
Start learning everything you need to improve conversion rates, search engine rankings, sales, traffic and engagement today.
- 4.0 Instructor Rating
- 994 Reviews
- 45,218 Students
- 8 Courses
In the age of information, content is king.
Since I was 10, I have created digital content. Videos, banners, blog posts, eBooks, guides... But it was not until I was 17 that I began to sell it.
I'm a serial entrepreneur who wandered through every possible college and career... From Business to Physics and Art to Design.
...chasing nothing but knowledge and the tools to make my visions manifest.
I have been all over the place. Became a Clickbank top vendor at the age of 21, worked at InInbox, a rising email service provider and created their entire educational content and support department. This experience made me realize the importance of building your own email address list, and how managing it correctly is the best way to secure success in the long run,
I've partnered with Process Street, a checklist based project management SaaS startup, and integrated the extreme value of team work and cooperation with like minded individuals.
I now work side by side with an extremely knowledgeable Udemy instructor named Matt Jensen, creating marketing based online content that we promote though our brand iMarket XL. So far we have 13 online courses and nearly 100k satisfied students.
iMarket XL and Udemy have given me the chance to stop looking... to focus my mind and experience in providing only the best educational video content. So far I'm happy... Though my mind will always wonder what the next step is going to be...