Udemy
    •  
    •  
    •  
    •  
    •  
    •  
    •  
    •  
Subscribe
Turn what you know into an opportunity and reach millions around the world.
Learn More
Your cart is empty.
Keep shopping
Content Marketing Strategy
Rating: 4.4 out of 5(20 ratings)
31 students

Content Marketing Strategy

Content CREATION
Created byMohammed El Shakankery
Last updated 3/2024
English

What you'll learn

  • Content marketing basics
  • How to differentiate between types of content and how to write each type
  • How do you publish your content on different platforms, and which are the best platforms and the best times to publish?
  • - You will be able to integrate CAMPAIGN and present it to your client in a professional manner
  • You will be able to do CONTENT STRATEGY skillfully and professionally
  • How to determine which target audience matches your business
  • - You will know more professional details about TREND, how to deal with it
  • how to write Call To Action and write attractive headlines

Course content

3 sections • 34 lectures • 3h 46m total length

  • ما هو التسويق بالمحتوي2:30
  • خريطة التسويق الرقمي3:12
  • مفهوم Inbound marketing11:39
  • انواع الكتابة3:08
  • copy writer_content writerالفرق بين6:37
  • مراحل التسويق6:52
  • انواع المحتوي التسويقي2:23
  • engagment content15:53

    Develop engaging content strategies by crafting compelling calls to action within content, aligning brand voice with audience needs, and selecting social media formats to boost engagement.

  • sales content9:16
  • hard selling4:38
  • branding3:57
  • story telling9:14
  • مراجعة وتلخيص انواع الكتابة2:50
  • call to action4:31
  • content formats10:33

    Explore content formats and types, from infographics and graphics to multimedia, live videos, stories, and podcasts, and learn how to tailor content for social media platforms.

  • user generated content5:14
  • sostac5:29

    Explore the sostac framework to map situation analysis, objectives, strategy, tactics, action, and control, and apply a content matrix to align branding, awareness, and sales across social channels.

Requirements

  • هذا الكورس سوف يعلمك الكثير عن التسويق بالمحتوى ولا يوجد اي متطلبات خاصة للحصول على هذا الكورس

Description

Social media marketing is one of the most important tools that will get you to your goal, whether you work in the field or are a business owner

In order to help you reach your goal, we decided to take advantage of the summer and its long vacation to offer a Content Marketing course in which you will learn

part One :


- What does Marketing mean?

- You will study STP in detail

- Content marketing basics

- How to differentiate between types of content and how to write each type

- You will know more professional details about TREND, how to deal with it, and how to do CTA and write headlines.

- How do you publish your content on different platforms, and which are the best platforms and the best times to publish?


The second part :


- You know how to create an integrated CAMPAIGN and present it to the client in a professional manner

- How to do CONTENT STRATEGY and be involved in it

- There will be many case studies in the course that you will be able to learn from and apply


the third part :


What does Segmentation mean and how can I use it?

How do you determine the target audience suitable for your business?

How to determine your budget and distribute it to different platforms

You will graduate from the course and you are qualified to work and you are reassured


الجزء الاول :


  • - يعني إيه Marketing ؟

  • - هتدرس STP بشكل مفصل

  • - اساسيات التسويق بالمحتوى

  • - ازاى تفرق بين أنواع المحتوى و ازاى تكتب كل نوع منهم

  • - هتعرف تفاصيل اكتر احترافين عن الTREND وازاي تتعامل معاه و ازاي تعرف تعمل CTA و تكتب عناوين

  • - ازاى تنشر المحتوى بتاعك فى المنصات المختلفة وإيه أفضل المنصات و افضل أوقات للنشر


    الجزء الثاني :


  • - تعرف تعمل CAMPAIGN متكاملة و إزاى و تعرضها على العميل بشكل إحترافي

  • - تعمل CONTENT STRATEGY ازاى و تكون شاطر فيها

  • - هيكون فى الكورس Case Studies كتيرة هتقدر تتعلم منها و تطبق عليها


  • الجزء الثالث :


  • يعني ايه Segmentation و ازاي اقدر استخدمه

  • ازاي تحدد ال target audience المناسبين للبيزنس بتاعك

  • ازاي تحدد الميزانية بتاعتك و توزعها على المنصات المختلفة


هتخرج من الكورس وانت مؤهَل انك تشتغل وانت مطمن


Who this course is for:

  • This course is suitable for anyone interested in content writing And also for everyone who wants to earn more money through social media platforms

Report abuse