Content Marketing: Create Content That Generates Leads

The most common mistakes I see small business owners making is that they don't have any methods to connect their content to their business metrics, in particular sales. If you're spending a lot of time building content and you don't know how it's helping your business move forward, it's just time waste. This course aims to be a roadmap to fix that issue and create a link between content and sales.

A good content marketing strategy will help you get traffic, attention, and customers.

This course will provide you with the most important skills and strategies you actually need in order to succeed in our booming industry of content marketing. It will help you find the strategic shortcuts in order to obtain results fast.

You will learn how to produce quality content, gain the ability to engage your audience, and so many more.

So, if you’re ready to revolutionize your results and become a marketing expert, you’ve just found the right path.

What you'll learn in this course:

• Fundamentals of content marketing

• Advantages of Content Marketing

• Creating Original Content

• Content Promotion Strategy

• Presenting content on Website

• Creating a strategic plan

• Driving traffic to your website

• Set your content strategy and decide how to measure success

• Create, maintain, and govern on-strategy content

• Identify needs with your content