Udemy
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
Development
Web Development Data Science Mobile Development Programming Languages Game Development Database Design & Development Software Testing Software Engineering Software Development Tools No-Code Development
Business
Entrepreneurship Communication Management Sales Business Strategy Operations Project Management Business Law Business Analytics & Intelligence Human Resources Industry E-Commerce Media Real Estate Other Business
Finance & Accounting
Accounting & Bookkeeping Compliance Cryptocurrency & Blockchain Economics Finance Finance Cert & Exam Prep Financial Modeling & Analysis Investing & Trading Money Management Tools Taxes Other Finance & Accounting
IT & Software
IT Certifications Network & Security Hardware Operating Systems & Servers Other IT & Software
Office Productivity
Microsoft Apple Google SAP Oracle Other Office Productivity
Personal Development
Personal Transformation Personal Productivity Leadership Career Development Parenting & Relationships Happiness Esoteric Practices Religion & Spirituality Personal Brand Building Creativity Influence Self Esteem & Confidence Stress Management Memory & Study Skills Motivation Other Personal Development
Design
Web Design Graphic Design & Illustration Design Tools User Experience Design Game Design 3D & Animation Fashion Design Architectural Design Interior Design Other Design
Marketing
Digital Marketing Search Engine Optimization Social Media Marketing Branding Marketing Fundamentals Marketing Analytics & Automation Public Relations Paid Advertising Video & Mobile Marketing Content Marketing Growth Hacking Affiliate Marketing Product Marketing Other Marketing
Lifestyle
Arts & Crafts Beauty & Makeup Esoteric Practices Food & Beverage Gaming Home Improvement & Gardening Pet Care & Training Travel Other Lifestyle
Photography & Video
Digital Photography Photography Portrait Photography Photography Tools Commercial Photography Video Design Other Photography & Video
Health & Fitness
Fitness General Health Sports Nutrition & Diet Yoga Mental Health Martial Arts & Self Defense Safety & First Aid Dance Meditation Other Health & Fitness
Music
Instruments Music Production Music Fundamentals Vocal Music Techniques Music Software Other Music
Teaching & Academics
Engineering Humanities Math Science Online Education Social Science Language Learning Teacher Training Test Prep Other Teaching & Academics
Web Development JavaScript React Angular CSS Node.Js PHP HTML5 Vue JS
AWS Certification Microsoft Certification AWS Certified Solutions Architect - Associate AWS Certified Cloud Practitioner CompTIA A+ Amazon AWS Cisco CCNA Microsoft AZ-900 AWS Certified Developer - Associate
Microsoft Power BI SQL Tableau Data Modeling Business Analysis Business Intelligence MySQL Qlik Sense Blockchain
Unity Unreal Engine Game Development Fundamentals C# 3D Game Development C++ Unreal Engine Blueprints 2D Game Development Virtual Reality
Google Flutter Android Development iOS Development React Native Swift Dart (programming language) Mobile App Development Kotlin SwiftUI
Graphic Design Photoshop Adobe Illustrator Drawing Digital Painting Canva InDesign Character Design Procreate Digital Illustration App
Life Coach Training Neuro-Linguistic Programming Personal Development Personal Transformation Life Purpose Mindfulness Meditation CBT Cognitive Behavioral Therapy Sound Therapy
Entrepreneurship Fundamentals Business Fundamentals Freelancing Business Strategy Startup Business Plan Online Business Blogging Home Business
Digital Marketing Social Media Marketing Marketing Strategy Internet Marketing Google Analytics Copywriting Email Marketing YouTube Marketing Drop Servicing

MarketingContent Marketing

Content Marketing: Grow Your Business with Content Marketing

Learn how to use modern content marketing to grow your business and brand! Come up with your own Content Marketing plan!
Rating: 4.3 out of 54.3 (3,554 ratings)
188,056 students
Created by Phil Ebiner, Video School
Last updated 1/2021
English
English [Auto]

What you'll learn

  • Learn how to use content marketing to grow your business
  • Create simple marketing funnels that actually work, turning strangers into repeat customers
  • Get more followers, subscribers, and potential customers
  • Develop a content ideation and creation system that doesn't burn you out
  • Understand who your target audience is to create better content
  • Publish content in the right format and place for your target audience
  • Use social media like Facebook, Instagram, Pinterest and Twitter to deliver and promote your content
  • Measure the results of your content marketing and iterate for success

Requirements

  • No prior knowledge of content marketing is required.
  • You'll learn all of the basics of content, so this is the perfect course for beginners.

Description

Welcome to the only class you need to learn how to use content marketing to grow your business and brand.

From coming up with great content ideas to creating marketing funnels that actually turn strangers into customers, this course covers it all.

After taking this course, you'll know the exact steps to creating, publishing, and promoting content to achieve any of your goals. Here are just a few examples of what you can do with content marketing:

  • Get more followers

  • Increase website traffic

  • Grow an email list

  • Make more sales

  • and so much more!

This content marketing course is based off the instructor's own experience using content marketing to grow his own 7-figure business. What you learn will be actionable, realistic, and easy to start on any budget for any type of business

What will you learn?

  • Content Marketing Basics: Learn why content marketing is important for any modern business, the best formats and platforms to use, and how it all fits in to a digital marketing funnel.

  • Branding Your Business: Truly understand what your business goals and and how content marketing can help you achieve them.

  • Target Audience: Create customer personas based off of demographics to improve how you create content that helps your ideal customer.

  • Content Ideation: Come up with amazing content ideas and develop a system so you never run out of content your audience loves.

  • Content Marketing Formats: Understand the different types of content and which ones are best for your business.

  • Creating Your Content: Learn best practices for writing great articles and making great visual, audio and video content.

  • Publishing Your Content: Know the best platforms for different kinds of content, and tips for easily repurposing content across multiple platforms.

  • Promoting Your Content: Get more views and engagement with social media, email marketing and other forms of traditional marketing.

  • Marketing Funnels: Build digital marketing funnels that turn potential customers into returning ones with your content.

  • Measuring Your Results: Learn how to use analytics on websites, YouTube and social media to improve your content creation and better achieve your goals.

This content marketing course covers it all, and if you put into practice all of the techniques taught in the course, you should have a professional marketing system that helps your business grow. You can also use these skills to get a job in the booming digital marketing space.

Our Happiness Guarantee

If you aren't happy with the course, we have a 30-day 100% money-back guarantee. If you're not satisfied, you can get a full refund.

We always try our best to support you, answer your questions in a timely manner, and update the course if there's anything you need.

What are you waiting for?

Start using modern content marketing methods today! I'll help you come up with a full-fledged content marketing strategy to help grow your business.

See you in class!

Phil

Who this course is for:

  • Anyone looking to grow a business with content marketing
  • Entrepreneurs, digital marketers, freelancers, online course creators, YouTubers, social media influencers
  • Beginners just getting started with an online digital marketing strategy
  • Anyone wanting to grow a business with honest sales techniques that grows an audience that likes, knows and trusts you and your business

Featured review

Jeremy Hazel
Jeremy H.
290 courses
92 reviews
Rating: 5.0 out of 53 years ago
Always a good course from VSO.........this is not the first one I have taken , but Phil always adds new insights even to familiar topics.......as an example the addition of retention to the AIDA funnel is a key topic.....how do we retain the customers we worked so hard to get.....this is a different type of content and he covers it wonderfully

Instructors

Phil Ebiner
Top-Rated Instructor, 2 Million+ Students
Phil Ebiner
  • 4.6 Instructor Rating
  • 335,007 Reviews
  • 2,491,994 Students
  • 173 Courses

great courses for beginners

I'll teach you the skills necessary to stand out from the crowd. Whether it’s a personal passion or a business pursuit, you can learn video, photography, art, design, marketing skills and more here.

learn by doing

Step-by-step tutorials and project-based learning.

get support

One-on-one support from experts that truly want to help you.

don’t stress. have fun.

more about phil

My professional background is in video production and editing. I graduated from Loyola Marymount University's School of Film and Television in 2011. Since then, I've worked on thousands of projects that have appeared in movie theaters, film festivals, television and online.

Today, I create all kinds of things from photographs that can be seen on my Instagram to homemade sourdough bread that feeds my family. Who knows where life will take me. But I know wherever I am, I'll be creating.

Since 2012, I've been creating online courses that over two million students from around the world have taken. Course topics include everything from photography and video to design and business courses. If I can't teach it , I collaborate with other experts who share their skills with absolute beginners.

I can't wait to see you in class!

- Phil

Video School
Learn Creative Skills
Video School
  • 4.6 Instructor Rating
  • 353,804 Reviews
  • 2,443,182 Students
  • 197 Courses

Learn creative skills, from absolute beginner to advanced mastery. 

Video School exists to help you succeed in life. Each course has been hand-tailored to teach a specific skill from photography and video to art, design and business.

Whether you’re trying to learn a new skill from scratch, or want to refresh your memory on something you’ve learned in the past, you’ve come to the right place.

Education makes the world a better place. Make your world better with new skills!

Our courses can be watched 24/7 wherever you are. Most are fully downloadable so you can take them with you. You can also view them on mobile devices with the Udemy mobile app.

All courses have a 30-day money-back guarantee so that you can check it out, make sure it’s the right course for you, and get a refund if it’s not!

Top companies choose Udemy Business to build in-demand career skills.
NasdaqVolkswagenBoxNetAppEventbrite
  • Udemy Business
  • Teach on Udemy
  • Get the app
  • About us
  • Contact us
  • Careers
  • Blog
  • Help and Support
  • Affiliate
  • Investors
  • Impressum Kontakt
  • Terms
  • Privacy policy
  • Cookie settings
  • Sitemap
  • Accessibility statement
Udemy
© 2022 Udemy, Inc.