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Consulting Proposals: Your Guide to Winning More Business
Rating: 4.1 out of 5(210 ratings)
1,101 students

Consulting Proposals: Your Guide to Winning More Business

Learn the proven process to writing effective consulting proposals and start winning more business.
Created byMichael Zipursky
Last updated 6/2013
English

What you'll learn

  • Learn the proven process for writing proposals that win more business
  • Discover the strategy successful consultants use to charge and earn more per project
  • Increase your confidence and improve your success rate by following this guide

Course content

2 sections • 17 lectures • 1h 18m total length

  • Getting Started3:01
    In this video we'll walk through what you're going to learn in this course once you complete it.
  • Most Common Proposal Mistake and The Real Purpose of One5:43
    In this video you'll learn all about the real purpose of the Consulting Proposal. Many consultants misunderstand how to use and when to send a proposal - you'll learn the truth and can avoid this common mistake.
  • How Long Should Your Proposal Be?3:46
    A common question consultants ask is: "How long should my proposal be?" This video answers that question in detail so you know exactly how long it should be.
  • The Structure of The Most Effective Proposal1:16
    There are nine parts to the most effective consulting proposal. In this video we'll quickly go through each so you know what's coming in the next videos - where we go into each section in detail.
  • How to Effectively Set the Stage2:00
    In this video we'll cover the first part of the consulting proposal - the project overview.
  • Defining Your Project Goals3:39
    It's important that you define your project goals. In this section you'll learn how to do this the right way.
  • How to Measure Success4:31
    In this section you'll learn how to provide your client with a clear picture of the projects outcome so they can visualize what success will look like.
  • Giving Your Client a Great ROI9:12
    The Return on Investment is critical to your proposal's success. In this video we'll go into detail on why ROI is so important and how to use it effectively.
  • The Power of Options10:26
    In this section you'll learn how to make more from every consulting project and increase your fees.
  • Keeping The Project on Track4:25
    While this section may seem common sense to some, most consultants fail to properly convey this in their proposals. Here you'll learn how to keep your project on track.
  • Removing the Risk and Getting Your Client to Say Yes5:02
    One of the most powerful things you can do to win more business is offer your clients a guarantee. In this section you'll learn how to make the most of one.
  • Ending With Clarity3:49
    Every proposal has terms. But most consultants make a mess of them. Here's how to keep things simple and effective so that you client has no reason to delay with starting your project.
  • Getting Your Client's Approval3:55
    This final part of your proposal. Learn how to get your client's approval.
  • How to Use What You Learn and Take Action2:41
    Congratulations! This is the last section. Watch this video and get ready to take action.

Description

In this course you'll learn the proven way to write winning consulting proposals. This proposal structure has been used to win millions of dollars in consulting projects. 

I've used the exact process I'm going to teach you here with hundreds of clients all over the world in over 23 industries. 

As you learn this process you'll have more confidence in yourself and your proposals and as a result will be able to get the fees you ask for and deserve.

The course is broken down into several videos. Each one includes details on each of the elements you need to have for a successful proposal.

In addition to the video lessons, you'll also receive three consulting proposal templates. 

I will walk you through each one of these so you know exactly how to use them and which of the three is the most effective.

You will get great value from these templates as you can quickly customize them as your own, and start using them right away.

Who this course is for:

  • Consultants
  • Coaches
  • Service Professionals

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