
Learn a three-step formula for building a successful mobile app business, from finding demand-based ideas through trends, market insights, and app store optimization to execution and marketing.
In this lecture, I go over the my story getting into the app business and how I finally created a fully automated, successful mobile app business.
I will go over the course objective. Why are you taking this course? What what will you gain from taking this course about app development?
Chad Mureta shares how he built top charting apps from debt to multi-million ventures, emphasizing market research, app store optimization, organic marketing, and outsourcing with a disciplined 30-day trial.
Explore the app development world and learn why execution beats ideas, debunking excuses like money and time while outlining the development process, costs, and how apps come to life.
Observe the market to spot trends and demand, then emulate green apps from the top charts, like endless tap games. Track social trends, stay open-minded, and put your own spin.
Cultivate the right mentality to succeed in app building by embracing persistence, balancing intrinsic motivation with revenue, and leveraging trend insight to compete with big companies.
Keep costs low by using existing resources and stock code and graphics; download and edit rather than starting from scratch, applying the 80/20 approach to build profitable apps under $75.
Release your app on multiple platforms to maximize reach, including iOS, Google Play, Kindle, and more; iOS leads in revenue while Android drives most downloads.
Discover how Jordan Schuetz built Ninja Studios from a 16-year-old to ship 15 apps with half a million downloads, moving from free to paid monetization through marketing and networking.
Develop practical coding skills through hands-on practice, copying and editing sample code, and overcoming beginner fears while releasing games on multiple platforms with Unity.
Learn the 80/20 principle and its relevance to app development. Focus the 20 percent of tasks that drive 80 percent of results, including vital features and major bugs.
Apply the 80/20 principle to app design by focusing on the 20 percent of features used by 80 percent of users, enabling simple, cost-efficient apps.
Apply the 80/20 rule to a minimal magic 8 ball app, test demand quickly, and boost return on investment with few features and a device shake interaction.
Explore essential app strategy concepts, evaluate original vs improvements, define target audiences and platforms, and examine proven models like catch up to craft a winning, scalable app plan.
Identify an app idea based on market demand, outline and prototype with monetization in mind, then design, test with beta users, and launch using App Store optimization to maximize downloads.
Explore the flow state, a zone of complete immersion that correlates happiness with getting a lot done by balancing skill and difficulty, focus, and immediate feedback.
Explore flow in games by examining clear and simple tasks, immediate feedback, and complete focus, as shown in Flappy Bird, to keep players absorbed and coming back.
Use a proven five-step system to validate app ideas by analyzing market demand, reviewing top apps, and extracting user needs from critical reviews to build a features list.
Discover the ketchup model for app success by delivering simple, low-cost games that consistently top the charts, emulate proven ideas, and balance novelty with core gameplay.
Learn how first impressions shape app success by hooking users in the first 30 seconds, creating flow with immediate feedback and clear, simple, intuitive interactions.
Learn how rescanning modifies app graphics while retaining code, producing skins of popular apps like Candy Crush and Angry Birds to generate up to two million dollars a month.
Discover how novelty fuels engagement via the Coolidge effect, linking dopamine spikes to renewed interest in reskinning apps. Learn beginner-friendly strategies to customize, leverage stock graphics, and later pursue innovation.
Learn why quantity can drive quality by rapidly creating apps, iterating through trial and error, and learning from mistakes to turn good products into great ones.
Emphasize quantity over quality to rapidly release apps and validate demand. Isolate one functionality and apply the 80:20 rule to refine it after launch.
Explore Apptopia’s analytics and top charts to track trends, downloads, and revenue, assess ROI, and decide which app ideas are worth pursuing.
Understand how budget, timing, and market demand shape your app, emulating successful apps and shipping quick, simple releases to ride trends and maximize revenue with games.
Identify your target audience to shape graphics, style, and interface; the data highlights 7–13 year old females as a key demographic for apps with high in-app purchases and retention.
The case study examines how celebrity emoji apps top the paid charts, revealing profitable pay models and in-app purchases, rising demand while supply remains thin, urging fast outsourcing to act.
Observe the market to gauge what's trending, since timing, creativity, and marketing drive app appeal. Prioritize market demand and competition before building, then craft ideas that fill gaps across platforms.
Explore how simplicity drives mobile app success by prioritizing iteration-based gameplay, quick repetitive interactions, and distraction-friendly design that aligns with user needs.
Discover Zach Latta’s journey from a teen programmer to leading Hakluyt and fostering high school coding clubs, while exploring startup work, the Thiel Fellowship, and practical beginner advice.
Explore app monetization strategies, from premium upfront pricing to freemium in-app purchases and ad-supported free models, and learn how targeting smaller ecosystems can boost paid downloads.
Novices should focus on low costs and high output, prioritizing quantity over quality to learn the market. Experts apply 80/20, pursue long-term users, and introduce in-app purchases with customization.
Analyze the premium and freemium models. Compare revenue per active user across iOS, Amazon, and Google Play, and discover how one-click checkout and market-based pricing boost app sales.
Explore the freemium model, a free app with in-app purchases that drives revenue. See how grossing apps hook users with rewards and incentives, and emulate market leaders to maximize profits.
Learn how the free model monetizes apps with ads by prioritizing downloads and engagement, and implementing easy ad formats like banners and pop-ups through ad networks.
Demonstrate how full-screen ads appear after game over to boost restart clicks using flappy bird as a familiar model. Explain how tapping patterns during restart create ad impressions.
Learn how marketing drives app success by prioritizing app store optimization (ASO) to boost visibility, outperform competitors, and apply the 80/20 rule to internal and external marketing strategies.
Explore cross-promotion as a marketing tactic that promotes related apps via in-app ads, more games buttons, and full-screen promos to boost downloads.
Examine how cross-promotion builds an app network that drives top charts via daily downloads and a scalable publishing model. Learn how strong marketing and a flow-driven gameplay keep users engaged.
Release your app for free to boost downloads and sales rank, then convert to paid once you reach the top charts to sustain visibility in your category.
Focus on the app icon as a major driver of downloads and marketing. Follow trends—keep it simple, colorful, and clear with strong association, then DIY or buy stock graphics.
Explore metadata for apps by optimizing titles with keywords, selecting effective keywords, and writing concise descriptions that emphasize the first lines for iOS and Google Play.
Discover an email blast workflow for apps: collect user feedback, organize emails in Gmail, extract addresses with Gmail extractor, and launch a blast to boost downloads and top charts.
Explore how reviews shape download decisions, the optimal review count and timing, and strategies like subtle prompts and a star button to encourage feedback while keeping app quality in view.
Discover why cold calling falls short for apps and learn to let users find you through app store optimization, focusing on ASO, category ranking, and top charts.
Port and remake iOS and Google Play apps for Kindle Fire and Nook using Krown SDK to meet demand on smaller platforms, boosting downloads while addressing ethical questions.
Debunk myths about programming and show that anyone can learn to code as a tool to create mobile apps, focusing on how to learn rather than mastering tutorials.
Learn to code to think differently, solve problems, and stay persistent through challenges. Understand coding basics to hire smarter, communicate with developers, and save money by reusing code.
Apply the 80:20 rule to coding and learn the basics. Apply them right away to build a simple, top-charting app and gain immediate feedback without mastering every detail.
Learn to code by downloading Corona SDK and mastering basics—configuration with the simulator, text editor, and terminal—then dissect apps to learn images, text, touch, switch screens, animations, and countdown timer.
Learn how to learn to solve programming problems with a logic-driven mindset, focusing on logic over memorizing commands, and using Google and other online resources to learn on the fly.
Learn to be self-taught by embracing the autodidactic approach, solving problems through hands-on practice and disciplined study. Tap tutorials, books, and forums to learn how to learn and stay persistent.
Learn to build cross-platform apps ten times faster with Corona SDK, using Lua; it's free, includes a built-in physics engine, and a strong community with popular games as examples.
Watch a live demo of getting started with Corona STK, including downloading, configuring, creating a test project, and coding in Sublime Text with the simulator.
Download the sample code folder and explore a minimal beginner-friendly flappy bird clone with annotated examples to dissect, including button, collision, transition, and popup features, learning by changing code.
Learn how to learn by starting a project, setting a goal, and using online resources to find answers, implement a character jump in an app.
Outsource your app development to freelancers to leverage specialization in graphics, coding, and sound effects, boosting productivity and enabling a focus on design and ideas.
Sign up on Upwork, create a clear job posting, and invite freelancers with strong portfolios. Interview, test, sign an NDA, and hire the best fit for your app project.
Learn to become an expert fast by interviewing top freelancers, networking with multiple experts, and using a three-step system: sign up on Upwork, invite high success freelancers, and request interviews.
Discover why Upwork is a premier platform for hiring freelancers, offering a large pool, ratings, easy project setup, and robust payment protection, dispute resolution, and a work diary.
Discover practical tips for hiring freelancers, from evaluating online reputation and portfolios to milestones, negotiations, and clear communication to ensure reliable, high-quality results.
Learn how freelancer costs depend on resources and app complexity, with examples from 250 to 1000 dollars. Save by targeting regions, avoiding Upwork fees, and using fixed-price revisions with bargaining.
Master effective management by hiring slowly and firing fast, enforcing daily check-ins, leveraging time zones for productivity, building a capable team, prioritizing marketing, and treating employees fairly.
Automate your app business by focusing on high-impact tasks, hiring self-sufficient specialists, and applying 80/20 to streamline workflows, so you can work less and live more.
Hey guys! Thanks so much for taking a look at my course. It really means a lot! :)
For those of you who don't know me, at 13 I started my mobile app business. At 15, I was making over $10,000+ a month with my app business, ultimately working less than 8 hours a week. After trial and error, I finally created a formula for success. No, not a get "rich quick scheme", but an actual system to create sucessful mobile apps. With my profits, I started outsourcing my work and hiring people all over the world to work on my apps, therefore expanding my business.
This course goes over many topics. At the end of this course you should be an expert in the mobile app world and release your own successful apps. I've decided to cut the nitty gritty, and give you the MOST important parts of this business, so you can be successful. This course is for anyone with the will to create a sucessful business. The TRUTH is, you don't need money, you don't need to be a genius, you don't need to be technical, you don't need any of that, all you need is the will succeed. The bottom line is that the app industry is bigger than hollywood. There is truly no better time than NOW to jump in.