The Complete Data Visualization & Storytelling Bootcamp

Businesses today are drowning in data, and the skills needed to turn data into a strategic narrative are in demand more now than ever. Today, the demand isn't just for data literacy; it’s for data storytelling. That is, the ability to not only find the "aha!" moment in a dataset but to visualize it so clearly that stakeholders can't help but say "yes."

This course was designed by two industry veterans in the field of data; Lisa Shiller and Stephen Tracy.

Lisa has 12 years of experience working in data science, across both corporates and tech startups. She comes from a pure mathematics background, with an undergrad and master’s in mathematics.

Stephen has more than 15 years experience working in the field of data science, having worked at some of the world's biggest advertising agencies and having founded 2x start-ups.

The course has been designed to be the definitive bridge between technical data analysis and the art of visual persuasion. It isn’t just a course about theory; it’s a practical, task-driven playbook designed to equip you with the technical skills to query data, the analytical skills to structure it, and the design skills to present it. You won’t just learn about charts; you’ll learn how to influence with data.

The Full Stack of Data Storytelling

Unlike other courses that focus solely on design or solely on technical querying, we provide the full ecosystem. We start with the fundamentals of narrative, move into technical execution with SQL and business intelligence (BI, and finish with advanced data storytelling principles used by the world’s top information designers.

This comprehensive course is packed with everything you need to become a high-impact professional. Some of the key topics you’ll master include:

• The Power of Data Storytelling: Learn the foundations of data visualization, and how becoming a better data storyteller can drive business value and unlock career growth.

• SQL Foundations: Master the fundamentals of SQL, from basic query structure to complex aggregate functions.

• Business Intelligence (BI) Mastery: Learn how to set up your own database and build interactive, automated dashboards using Metabase, a powerful BI tool.

• Curated Data Stories: Learn how to tell purposeful, data-powered stories using Flourish, a powerful data storytelling tool.

• Chart Selection: Learn about the different types of charts, when to use them, and how to move beyond the basics into advanced visualization types.

• Data Preparation & Structure: Understand the difference between "Long" and "Wide" data and how to prepare your datasets to be "chart-ready."

• Chart Design Principles: Learn key concepts in chart design, such as Edward Tufte’s "Data-Ink Ratio" and Cole Knaflic’s "Decluttering" rules. You'll also learn how to avoid common pitfalls and visualization errors.

• Adapting to Your Presentation Environment: Learn how to tailor your delivery for synchronous live presentations versus asynchronous reports and BI dashboards.

Hands-On & Resource Rich

You’ll gain access to a library of resources, including SQL cheat sheets, chart selection guides, and practical formatting checklists. Throughout the course, we work through hands-on demos in Google Sheets, Flourish, and Metabase, showing you exactly how to apply these techniques from start to finish.

Whether you’re a Product Manager seeking faster buy-in, an Aspiring Data Scientist looking to master the "last mile" of analytics, or a Marketing/Sales professional wanting to prove your impact, this is the course for you.

Stop reporting the past. Start shaping the future with your data story.