This is a comprehensive course that teaches the psychology behind successful Copywriting.
Copywriting is the art of selling with words.
So the text you write should have the power to sell stuff.
The idea is to use certain words in strategic locations with in your text so it generates one of the emotions like curiosity, pleasure, fear etc.
As you may know, people buy stuff for emotional reasons. They justify that with logic.
In this course, you'll learn the different forms of copy and how to write each of them.
This course is not about SEO Copywriting though I have covered the keyword research part in the bonus section. SEO Copywriting a different subject altogether and is covered separately in my SEO course.
Why This Course
This is a comprehensive course that covers the psychology top copywriters use in their copy to convert visitors into prospects and then into customers.
This course covers how to write different types of copies with tons of examples. This makes it easy for even the beginners to understand and replicate the strategies.
Interesting assignments are included to make it actionable and practical.
Quizzes are included to test students knowledge.
I have included a comprehensive copywriting checklist that you can use to write a world class copy.
I have also included a power words eBook for reference and a headline formulas list to write magnetic headlines / subject lines.
What is Covered
The course covers how to write copy for
Sales Letters & Emails
Before and After comparison ads and many more.
Who is this course for?
This course is for beginner copywriters who want to understand the psychology behind successful copywriting.
Content writers and
Marketing students can benefit from this course.
This course has nothing to do with SEO Copywriting. It's a different subject altogether and is covered separately in my SEO course.