What you'll learn
- Why the China market is the largest market in the world
- Overview of the Chinese market
- Overview of Chinese ecommerce players
- How to win in the Chinese market
Why the China market is the largest market in the world
Overview of the Chinese market
Overview of Chinese ecommerce players
How to win in the Chinese market
What is livestreaming
How to livestream
For years, China was designated as a country that copied other countries. But because of recent rapid economic development, and a new phenomenon called involution, China has become so experimental that it is now the new forefront in innovation.
Robot organized hotel? Cashier-less convenience stores? Food that drop from the ceiling in restaurants? Even the homeless in China are cashless. China is experiencing an unprecedented amount of change. Soon to overtake the US in terms of retail sales, its group of online internet consumers have seen the most types of retail innovation in the world. In order to win over this market, businesses must be armed and ready to think outside of the box and adapt to local tastes.
This is why this course differs from others in that it tells the audience about how to perfect their ecommerce strategy for a new audience. Borrow ecommerce lessons from China to apply to the home market!
Do you have a product that can work in this market? Add me on Linkedin and talk to me!
Who this course is for:
- Brands and ecommerce store owners
- Digital Marketing Managers
Sharon started her career selling computer hardware and networking devices online, managing the ecommerce experience for several large Fortune 500 companies to order computer equipment online. She was later selected as one of twenty participants in Alibaba’s Global Leadership program where she learned ecommerce from Alibaba’s top leadership and advisors. She has built her career at Tmall, China’s largest and world’s most sophisticated B2C ecommerce platform helping brands create their China ecommerce strategy. She is the keynote speaker in world-renown events such as International E-commerce Summit, Retail Asia, and Ecommerce Summit. She holds an Honors Bachelors of Arts from McGill and a Masters in Science from Columbia University.