
You will get a sense of the Teacher and what the benefits of this course will be in your career.
I am honored that you are here with me to learn about call centers or contact centers. The section titles will give you an idea of the lectures that are in that section. This is self paced and so you can choose to go from one section to the next or skip sections, and come back. It is all up to you.
One big reason for creating this course is to connect with people like you around the globe so feel free to ask me questions.
We are going to begin by going through why call centers exists and understand their evolution from it's invention till today
Learn to maximize this course by focusing on the technology section, going section by section, and progressing at your own pace to build working knowledge of how call centers operate.
A very brief history of how call Centers came to be
This era is the essential definition of a call center in those days
2nd generation call centers
3rd gen call centers
How the internet really changed the call center in very dramatic ways.
Explosion of technology, coupled with a flatter universe has created a call center set up that very few could have predicted 20 years ago.
You will be able to articulate and understand the different call center iterations
Explore sales centers as the most common call center operation, where the organization controls technology, people, processes, policies, and procedures, as illustrated by Coca-Cola's in-house call center.
Outsourced call centers involve hiring a third party to manage and operate centers for cost savings and expertise; they can be domestic or international.
Explore how advancing technology spurred international outsourcing of call centers, with India rising in the 1990s and outsourcing spreading from the US to the Philippines, Africa, Europe, and beyond.
Explore remote call center models, from early telecommute setups to the total virtual employee approach, and learn how virtual work expands recruiting beyond local areas.
Explore the ACD technology, the automatic call distributor that acts as the brain of call centers, routing calls and deciding who gets the next call.
Discover how call recording technology evolved from regulated origins in banking to a tool used in call centers for dispute evidence, coaching, and development.
Learn to manage a call center by focusing on people, processes, and technology, and evaluate every decision through this three-part lens.
Identify whether a call center issue stems from processes rather than people by examining policies, procedures, and guidelines that govern operations, then adjust scheduling via the workforce management process.
Learn to manage technology in call centers by evaluating people, processes, and technology, and deploy solutions like a line-holding queuing tool that calls customers back.
Learn how to manage people in a call center by providing tools, engaging employees, and advocating an employee-first attitude to drive outstanding results.
Organize call centers into core operations, workforce management, scheduling, and quality assurance, and define a three-tier leadership with front-line supervisors, middle managers, and executives such as directors and vice presidents.
Discover how call centers improve customer lives and loyalty through growing customer experience, powered by social technology and the internet, with global opportunities and flexible, in-demand careers.
Feel free to reach out to me with questions at amas@amastenumah.com or online at amastenumah.com
Course Description
58% of Customers stop doing business with companies simply because of a bad interaction with a call center according to Harris Interactive. 78% of customers abandon a sale because of bad experience with a call center. The Contact Center industry is $300B+ and growing and is increasingly becoming the epicenter of most organization. Success at most organizations hinge on how well the contact or call center operates.
Simply put the call center is the most important group at most organizations today. As it has responsibility for customer relationships and often a significant part of sales as well. My goal is to help demystify the call center so you can be better either as an employee or a leader in the call center.
Learn and Master the Essentials of the Call Center
Contents & Overview
This course has over an hour of Content with most of it being one on one video content. It is designed for anyone regardless of skill.
In this course You will learn why call centers exist, the role it plays in most organization, it's terminology, technology and processes. Last but not least you will learn how to leverage the call center for your career.
What are the Requirements?
An understanding of the English Language
What am I getting?
Over an hour of content
Who is the target audience?