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Business AutoPilot: Automation & AI for Online Growth

Name: Business AutoPilot: Automation & AI for Online Growth
Rating: 4.2 (5 reviews)

Build a self-running business with simple systems, practical automation, and AI - without tech overwhelm

Created byWilko van de Kamp

Last updated 7/2026

English

English [Auto],

What you'll learn

Build a clear system to move people from strangers to customers using a structured, relationship-driven approach
Create consistent marketing and lead generation systems that attract and capture the right audience without constant effort
Design follow-up systems that build trust and guide prospects toward a decision without relying on memory or manual work
Connect your tools into a simple platform that supports your sales process and keeps your business running consistently
Use automation and AI to reduce manual work and improve consistency without losing the human side of your business

Course content

9 sections • 96 lectures • 4h 53m total length

Unlocking the Power of Marketing Automation1:18
Build a simple, effective system to run your online business without the overwhelm. Learn how to structure your marketing, generate leads, and convert them through consistent, relationship-driven processes—supported by automation, not complexity.
Welcome to the Business AutoPilot2:38
Learn to automate daily tasks and run your business on autopilot. Use automations and selective outsourcing to generate online leads, stay present on social media, and connect with customers.
The Process and Principles2:26
Engage in an interactive learning experience with a workbook to implement the autopilot process—four key principles—to reach the right audience and achieve long-term growth.
Course Objective5:13
Propel your business by implementing marketing automation and practical systems that run on autopilot, freeing time to engage your audience and grow your platform with lead generation, nurturing, and sales.
4 Key Principles5:31
Focus on Results3:59
Focus on your own story and angle to share your message. Take action and test results to build a powerful brand that runs on autopilot.
Course Agenda3:25
Discover how to run your business on autopilot by mastering foundations, marketing principles, and platform setup to generate leads, nurture a community, and convert with seamless online payments.
The Toolbox6:13
Engage actively with video walkthroughs, follow along on demonstrations, and use free trials to practice with third-party apps. Earn a verifiable Credible certificate after completing the program and toolbox access.
About Me2:34
Establish your personal brand by discovering your unique story in the growth hacking class, then separate from price competition and serve clients to create meaningful results.
How Do You Do It?3:08
Automate your business and run on autopilot using practical technology and apps. Learn from a certified business coach how to free up time, build authority, and achieve results.
How To Get The Most Out Of This Course4:22
The Workbook1:19
Access the comprehensive business autopilot workbook with notes, exercises, and resources; download the pdf, print a copy, and use page numbers and clickable links.
Freedom Framework Worksheet1:01
Use this powerful worksheet to get crystal clear on what freedom means to you — so you can design a business that supports your life, not the other way around. Includes exercises to define your ideal workday, identify energy drains, and create a minimum viable income goal.
This Isn’t an AI Course - It’s a system that now happens to move faster0:31
Learn how the AutoPilot system works and where AI fits in—not as a replacement, but as a way to reduce friction and improve consistency.

The System Still Comes First - Tools only matter when the foundation is clear0:28
Understand why systems matter more than tools, and how AI enhances a clear strategy instead of fixing a broken one.
About Us1:00
Explore how we connect, share our stories, and align your goals with the course to set you up for success and grow your business through automation.
Your Instructor2:31
Discover how to define your brand beyond a single job, cultivate seven to eight income streams around your passions, and use writing as a conversation starter to share experiences.
Travel1:34
Discover how travel shapes the creator's mission to help entrepreneurs grow their brands through the Travel Revolution program, tying every course to exploring the world and sharing travel stories.
About You And Your Business4:56
Join a global entrepreneur community to elevate your personal brand and business by clarifying your why, setting goals, and embracing coachable, automated growth.
Exercise: Why Are You Here?1:54
Identify your why and set two business, two personal, and two team or customer goals using the worksheet; learn to stop unhelpful habits and act realistically.
About Happiness4:24
Explore how happiness relates to work across employee and entrepreneur paths, with readings from the Freedom Project Happiness; learn how passion and mindset unlock freedom in time, money, and location.
The Myth of Passive Income1:54
This eye-opening article challenges the common narrative around passive income and explains what it really takes to build sustainable, leveraged income streams. Use it to reset expectations and shift your mindset from chasing “easy money” to creating a smart, scalable business that supports your freedom.

Relationships Don’t Scale—Systems Do0:29
Discover how to move people from strangers to customers through structured relationships, supported by systems and smart automation.
The Core Principles2:37
Discover the core principles of building a business autopilot, link fundamental concepts to strengthen your entrepreneurial mindset, and lay the foundation for a scalable side hustle or online business.
Love What You Do4:35
4 Audiences Definition7:01
Reverse The Flow4:41
Reverse the flow by posting first on your own blog and photography sites, automate cross-posts to social networks, and build an owned email list to engage audiences and drive conversions.
The AutoPilot Process7:39
Our Main Focus1:07
Explore the autopilot process through its four key principles to maximize results, identify your audiences—from strangers to family—and implement the lessons to grow your business sustainably.
Personal Brand Clarity Map0:59
This guided worksheet helps you define and express your personal brand with confidence. Use it to clarify your values, voice, and visual identity so your business communicates consistently and attracts the right audience. Ideal for entrepreneurs, freelancers, and coaches looking to stand out without selling out.
Build the System Before You Optimize It1:30
Learn how to structure your business around a clear customer journey and identify where systems—not tools—create consistency.

Consistency Beats Creativity0:26
Learn how to create consistent marketing content and use tools to support execution without losing your authentic voice.
AutoPilot Marketing1:34
Explore online marketing principles as the first step in business autopilot, share messages to diverse audiences, and build relationships to establish trust and move strangers toward paying customers.
Authentic Self Representation4:52
Emphasizes authentic self-representation as the key to meaningful connections and happiness, urging readers to listen to their silent inner voice, stay true to themselves, and renegotiate boundaries when needed.
Marketing Audience Definition1:37
Social Media Messaging1:15
Leverage Social Media6:22
Social Media Automation6:32
Learn how Meet Edgar automates social media by building a categorized content library, scheduling posts with variations, and syncing RSS feeds, blogs, YouTube channels, and podcasts to keep feeds active.
Walkthrough: Social Media Automation6:01
Learn how Edgar automates social media posting by building a categorized content library, configuring accounts, and scheduling posts across Facebook, LinkedIn, and Twitter with auto feeds and a queue.
Getting Personal With Video4:10
Use honest, simple videos to build personal connections and trust with your audience, turning strangers into customers through storytelling, authenticity, and a human behind the camera.
Walkthrough: Video Creation4:00
Explore a quick tour of the video editor, customize travel and promotional templates, replace backgrounds, edit slides, preview in real time, and share or upload to YouTube to boost engagement.
Marketing Messaging Checklist0:48
A clear and compelling message is the backbone of any successful marketing system. This printable checklist helps you audit your messaging for clarity, impact, and alignment with your audience. Use it before publishing content, writing emails, or launching a sales page to ensure your message hits the mark.
Turn Ideas Into Output1:06
Turn ideas into consistent content by building a simple marketing system and removing friction from execution.

You Don’t Need More Traffic0:26
Build clear entry points that attract and capture the right leads, and refine them using simple optimization techniques.
AutoPilot Lead Generation2:53
Leave Everything In A Better Place5:23
Leave everything you encounter in a better state by giving more value than you take, and money will follow, guided by your passions, vision, goals, and life purpose.
The AutoPilot Process1:07
Activate the autopilot by focusing on lead generation that moves strangers off external platforms into your world and toward your lead and landing pages.
Generating Online Leads3:46
Generate online leads by applying four key principles: prioritize real-time engagement over automation, turn strangers into acquaintances, drive them back to your world with simple, results-focused messaging.
Walkthrough: Generating Online Leads12:23
Build high-converting landing pages and pop-ups with lead pages, using templates, widgets, and time-sensitive offers. Integrate with Mailchimp and analytics to automate lead capture and delivery of lead magnets.
Build Better Entry Points0:47
Create clear entry points that convert attention into leads through focused offers and simple, effective structure.

Most People Don’t Need Convincing0:28
Create a system to stay top of mind, build trust, and guide leads toward a decision through consistent follow-up.
AutoPilot Lead Nurturing2:47
Learn to nurture leads and convert acquaintances into customers by building a 2000-person database, leveraging email and Facebook audiences, and automations to turn business cards into leads.
Never Stop Selling3:53
Stay confident and keep moving, turning your unique passion into products or services; continuously sell to sustain impact, price fairly, and stand out in a noisy market.
Lead Nurturing And Conversion1:49
Explore elite conversion by linking lead generation to lead conversion with on-site tools that connect four processes on your own platform, prioritizing real engagement over automation.
Email Marketing3:12
Learn to use MailChimp to segment audiences, automate follow-ups, and offer products based on interest, interaction, and time, while staying compliant with Canadian and European email laws.
Walkthrough: Email Marketing13:13
Learn to build audiences in Mailchimp, create campaigns and automations, use groups, leads, previews, and client segments to nurture relationships and drive sales.
Contact Management3:47
Context Plus scans business cards with two independent transcriptions to reduce errors and syncs contacts across phone, Gmail, and iCloud. It tracks public profile updates to aid outreach and follow-up.
Walkthrough: Contact Management4:01
Discover how Context Plus automates contact management by scanning business cards, cleansing data, and updating your address book with human-verified transcription and notifications.
Build a Follow-Up System That Actually Runs0:38
Build a follow-up system that keeps leads engaged, builds trust, and naturally guides them toward a decision.
Lead Nurture Email Template Pack0:51
This done-for-you pack includes 5 customizable email templates designed to warm up your leads, build trust, and move them toward a purchase — without being pushy. Ideal for solopreneurs and small business owners who want to automate follow-up while still sounding human and helpful.

Sales Is a Conversation0:22
Improve your sales conversations with better preparation and follow-up, while keeping the process human and relationship-driven.
AutoPilot Sales2:39
Convert leads into paying clients within the autopilot system by nurturing existing customers and upselling, while turning customers into raving fans on Google and Facebook.
Focus On Money Coming Towards You3:41
The AutoPilot Sales Process1:48
Move leads from lead conversion to paying clients on your own platform, completing the auto pilot sales process. Focus on money coming toward you and prioritize results.
4 Phases Model3:51
Analyze the four phases of the attention, interest, desire, and action model to move prospects from attention to closing the sale, boosting conversion rates.
The Pricing Headache3:25
Digital Sales1:23
Explore how to monetize online with lead pages, enabling in-page payments and digital deliveries for ebooks, PDFs, course access, and consultations, plus a quick setup walkthrough.
Walkthrough: Digital Sales6:24
Monetizing Knowledge3:12
Monetize knowledge using the Thinkific platform to build a personalized teaching site with memberships and communities, while delivering curated content through a proven model.
Walkthrough: Monetizing Knowledge6:19
Learn how to monetize knowledge by building courses and membership bundles within a secure platform, manage landing pages, pricing options, and drip content for sustainable passive income.
Accepting Payments1:17
Make Better Conversations, Not Better Scripts0:42
Improve your sales conversations with better preparation, clearer structure, and consistent follow-up that drives results.

Everything Needs a Home0:21
Design a centralized platform that connects your content, leads, and systems into one cohesive structure.
All About You2:58
Discover why building your own platform matters for online teaching, avoiding restrictive third-party sites, and driving growth through your own lead generation, nurturing, conversion, and sales processes.
You're The Author Of Your Own Story2:37
You author your story by setting goals, taking responsibility, and shifting your mindset to influence outcomes; success is a team sport, built by supporting others and pursuing your dream.
Exercise: Your Website2:02
Outline your website’s why and purpose, plan targeted content for your ideal customer, and map site structure and hosting to set your online presence up for success.
Building Your Empire4:38
Explore building your empire by choosing hosting options, compare dedicated and shared hosting, paid and free, and consider a content management system platform to launch your site.
Your Platform0:53
Explore Fat Cow's platform for easy website setup and migration, powered by wind energy, with widgets and a deeply discounted rate to get started.
Walkthrough 1: Your Platform3:50
Explore the FatCow hosting platform through a practical walkthrough that highlights unlimited disk space, free domain, built-in website builder, and a shopping cart for beginners.
Your Platform (Continued)1:20
Walkthrough 2: Your Platform7:38
Navigate the DreamHost hosting environment, from shared hosting to virtual private servers, and explore one-click WordPress installations and the remixer site builder for launching course pages.
The 4 Pillars of an Online Platform2:13
A successful online business isn’t built on random tactics — it’s built on a solid foundation. This article outlines the 4 core elements every personal brand or solo entrepreneur needs to attract attention, build trust, and convert leads. Use it to assess your platform and identify what’s missing.
Site Builder2:01
Walkthrough: Site Builder7:23
Explore the lead pages site builder, creating multi-page sites with templates and destinations. Use pages, pop-ups, and opt-in features to boost conversions and launch previews and checkouts.
How to Delegate Without Losing Your Voice1:50
Ready to outsource but worried someone else will “mess up” your brand? This guide shows you how to delegate tasks without losing your authenticity. Learn how to train virtual assistants and freelancers to sound like you, represent your brand well, and free up your time — without sacrificing your personal touch.
Automation Audit Checklist0:49
This practical checklist walks you through every part of your marketing automation system — from lead generation to post-sale follow-up. Use it to identify what’s working, spot gaps, and uncover opportunities to simplify and improve your automation stack. Great for solopreneurs and small teams ready to scale with clarity.

Don’t Add More—Refine What Exists0:17
Audit and refine your system to improve performance, focusing on small changes that create meaningful impact.
Case Study: A Real Business on Autopilot2:23
Go behind the scenes of a real business that runs on automation — without losing the personal touch. In this case study, Wilko van de Kamp shares how he built a portfolio of online courses, books, and digital products that generate revenue (and impact) even while he’s off running marathons or riding his Harley. A motivating, practical look at what business freedom can actually look like.
Turn On The Engine2:06
Integrate Everything2:12
Walkthrough: Integrate Everything6:57
Discover how Zapier connects apps to automate workflows, turning triggers like new Context Plus transcriptions into actions such as MailChimp emails or SendGrid messages.
Putting It All Together3:24
Begin with your platform and back office readiness, then reverse engineer your sales process to optimize lead generation, lead conversion, and marketing tools that connect the entire workflow.
Business Autopilot Scorecard: Your next 6 months0:39
How automated is your business, really? This 10-point scorecard gives you a simple framework to evaluate your systems across lead generation, email marketing, sales, delivery, and more. Use it to spot weak points and track your progress as you build a business that runs without constant hands-on effort.
Turn Goals Into Action3:11
Turn goals into action by overcoming procrastination and taking the first step today. Learn to reverse engineer steps and commit to daily action toward your ambitions.
Exercise: Try Something New2:53
you are the storyteller of your life; commit to three actions with a date to grow your business and share results with your audience.
Bonus Resources0:18
In this final lesson I share some valuable educational content that you can access. I update these resources from time to time, so if there's anything you like be sure to grab it now.

Requirements

No technical, marketing, or automation experience required
You have (or plan to build) a business and want to simplify how it runs
You’re open to building simple systems and improving them over time

Description

Running a business today isn’t complicated because you don’t know what to do, it’s complicated because there’s too much of it. This course shows you how to simplify everything into a clear system that runs consistently without relying on constant effort.

Running a business today isn’t hard because you don’t know what to do. It’s hard because there’s too much of it. Funnels, landing pages, email campaigns, social media, new tools every week—it adds up quickly, and before you know it, you’re spending more time managing systems than actually building your business.

This course is designed to simplify all of that.

Instead of introducing yet another tactic, the focus here is on building a system: a clear and structured way to move people from discovering you, to trusting you, to buying from you. When that structure is in place, everything else becomes organic, easier to manage, and far more consistent.

Automation plays a supporting role in that process. It helps you stay consistent, follow up when you otherwise wouldn’t, and keep things moving even when you’re focused elsewhere. And where it makes sense, tools like ChatGPT can help you execute faster without losing your voice. But none of that replaces the system itself.

What This Course Actually Does

This course helps you build something that works quietly in the background. Not by adding more complexity, but by bringing structure to what you’re already trying to do.

You’ll end up with a system that attracts the right people, keeps them engaged over time, and converts them to paying customers when they’re ready, without having to manually manage every step along the way.

What You’ll Build

By the end of this course, you’ll have a clear structure for how your business operates, along with the pieces that support it. That includes a repeatable way to generate and capture leads, a consistent follow-up process that doesn’t rely on memory, and a sales approach that feels natural instead of forced.

You’ll also have a platform that connects everything together, so you’re not constantly jumping between disconnected tools or trying to piece things together as you go.

What You’ll Learn

You’ll learn how to simplify your marketing into something manageable, how to generate leads without constantly chasing attention, and how to stay in touch in a way that builds trust over time. We’ll also cover how to structure follow-up so nothing falls through the cracks, how to connect your tools into a cohesive system, and where automation—and AI—actually make a difference.

Who This Is For

This course is for entrepreneurs, coaches, consultants, freelancers, and small business owners who are tired of trying to piece together marketing strategies on the fly. If you’re looking for something sustainable—something that works even when you’re not constantly pushing—it will resonate.

What You Get

You’ll get over five hours of practical content, along with step-by-step guidance, real examples of systems in action, and downloadable worksheets to help you build your own setup.

Most courses focus on tactics. They show you what to do, but not how it all fits together. This course focuses on structure. Once that’s in place, the tactics become easier, more effective, and far less stressful to maintain.

You don’t need more strategies. You need something that works in a consistent and reliable way. Build the system once, refine it over time, and let it support the business you actually want to run.

Who this course is for:

Business owners who want a simpler, more structured way to run their marketing and operations
Entrepreneurs, coaches, consultants, and freelancers who are tired of piecing together random tactics
Anyone who prefers practical systems and real examples over theory or hype
People who want their business to run more consistently—without relying on constant effort
Those willing to implement what they learn and improve their system over time

Business AutoPilot: Automation & AI for Online Growth

What you'll learn

Explore related topics

Course content

Introduction to Business Autopilot Course14 lectures • 44min

Why This Course8 lectures • 19min

AutoPilot Fundamentals9 lectures • 31min

Social Media Marketing12 lectures • 39min

Lead Generation7 lectures • 27min

Lead Nurturing and Conversion10 lectures • 35min

Sales12 lectures • 35min

Your Platform14 lectures • 41min

Putting it all together: Next Steps10 lectures • 24min

Requirements

Description

Who this course is for: