Udemy
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  •  
Development
Web Development Data Science Mobile Development Programming Languages Game Development Database Design & Development Software Testing Software Engineering Software Development Tools No-Code Development
Business
Entrepreneurship Communication Management Sales Business Strategy Operations Project Management Business Law Business Analytics & Intelligence Human Resources Industry E-Commerce Media Real Estate Other Business
Finance & Accounting
Accounting & Bookkeeping Compliance Cryptocurrency & Blockchain Economics Finance Finance Cert & Exam Prep Financial Modeling & Analysis Investing & Trading Money Management Tools Taxes Other Finance & Accounting
IT & Software
IT Certifications Network & Security Hardware Operating Systems & Servers Other IT & Software
Office Productivity
Microsoft Apple Google SAP Oracle Other Office Productivity
Personal Development
Personal Transformation Personal Productivity Leadership Career Development Parenting & Relationships Happiness Esoteric Practices Religion & Spirituality Personal Brand Building Creativity Influence Self Esteem & Confidence Stress Management Memory & Study Skills Motivation Other Personal Development
Design
Web Design Graphic Design & Illustration Design Tools User Experience Design Game Design 3D & Animation Fashion Design Architectural Design Interior Design Other Design
Marketing
Digital Marketing Search Engine Optimization Social Media Marketing Branding Marketing Fundamentals Marketing Analytics & Automation Public Relations Paid Advertising Video & Mobile Marketing Content Marketing Growth Hacking Affiliate Marketing Product Marketing Other Marketing
Lifestyle
Arts & Crafts Beauty & Makeup Esoteric Practices Food & Beverage Gaming Home Improvement & Gardening Pet Care & Training Travel Other Lifestyle
Photography & Video
Digital Photography Photography Portrait Photography Photography Tools Commercial Photography Video Design Other Photography & Video
Health & Fitness
Fitness General Health Sports Nutrition & Diet Yoga Mental Health Martial Arts & Self Defense Safety & First Aid Dance Meditation Other Health & Fitness
Music
Instruments Music Production Music Fundamentals Vocal Music Techniques Music Software Other Music
Teaching & Academics
Engineering Humanities Math Science Online Education Social Science Language Learning Teacher Training Test Prep Other Teaching & Academics
Web Development JavaScript React Angular CSS Node.Js Typescript HTML5 PHP
AWS Certification Microsoft Certification AWS Certified Solutions Architect - Associate AWS Certified Cloud Practitioner CompTIA A+ Amazon AWS Cisco CCNA CompTIA Security+ Microsoft AZ-900
Microsoft Power BI SQL Tableau Data Modeling Business Analysis Data Analysis Data Warehouse Blockchain Business Intelligence
Unity Unreal Engine Game Development Fundamentals C# 3D Game Development C++ Unreal Engine Blueprints 2D Game Development Mobile Game Development
Google Flutter iOS Development Android Development Swift React Native Dart (programming language) Kotlin SwiftUI Mobile App Development
Graphic Design Photoshop Adobe Illustrator Drawing Canva Digital Painting InDesign Design Theory Procreate Digital Illustration App
Life Coach Training Neuro-Linguistic Programming Personal Development Personal Transformation Life Purpose Mindfulness Sound Therapy Emotional Intelligence Coaching
Business Fundamentals Entrepreneurship Fundamentals Freelancing Business Strategy Online Business Startup Business Plan Blogging Amazon Kindle Direct Publishing (KDP)
Digital Marketing Social Media Marketing Marketing Strategy Internet Marketing Copywriting Google Analytics Email Marketing Startup Advertising Strategy

BusinessCommunicationBusiness Writing

Business Writing For Busy People

Get better results from your business writing - UPDATED FOR 2022
Highest rated
Rating: 4.7 out of 54.7 (3,118 ratings)
10,850 students
Created by Clare Lynch
Last updated 6/2022
English
English [Auto], French [Auto]

What you'll learn

  • Work out what you want to say quickly and painlessly
  • Craft clear, concise, compelling business documents - from emails to reports
  • Grab and keep your readers' attention with powerful messages
  • Structure your writing for maximum impact
  • Achieve a professional tone of voice in your writing
  • Identify and eliminate tech talk and off-putting business jargon

Requirements

  • A willingness to roll up your sleeves and get writing!
  • You'll need at least one piece of your own writing to complete several of the exercises
  • It's not necessary, but you might want to have a specific new writing project in mind

Description

Business Writing For Busy People is a short, sharp course you can complete at your desk in under 2 hours.

Completely updated for 2022, the course shows you how to grab the attention of busy readers - by writing in a way that’s clear, concise and compelling.

 

What you’ll learn in Business Writing for Busy People

Business Writing For Busy People, covers the key things you need to know if you want to get better results from your business writing.

This course is perfect for anyone who has to write anything at work. Whether you’re a new graduate who needs to adapt your writing style for the workplace. Or an experienced executive who wants to brush up your business writing skills.

By the end of this course, you’ll be armed with a slew of techniques for crafting more effective business documents, from day-to-day emails to persuasive pitches and proposals.

You’ll start by learning to identify the features of a ‘professional’ writing style. You’ll be introduced to a series of powerful (and free!) online writing tools you can use to analyse your own work. Tools that have been tried, tested and given the whole-hearted thumbs up by my own clients.

You’ll also learn about the cultural factors that can affect the degree of impact your writing will have - essential knowledge if English isn’t your first language or if you’re working as part of a global team.

Good writing isn’t primarily about the words you use - it’s about figuring out what you’re trying to say and why it matters.

So early on in the course, you’ll learn how to quickly identify your key message before you even sit down to write. And how to present your ideas effectively - in a way that meets the needs of busy readers.

Specifically, you'll learn more about the reading strategies people use to seek out the information that matters most to them - and how to adapt your writing accordingly.

The techniques you’ll learn for getting your ideas down on paper quickly and clearly will save you time as a writer - and save your audience time as readers.

You’ll also learn how to craft sentences that are clear, concise and jargon-free - so you can communicate your expertise without losing your reader. And how to add warmth to your words so you forge a deeper connection with people everytime you write.

Finally, you’ll learn simple techniques for proofing and polishing your work - so you can weed out embarrassing errors that could undermine your credibility as a writer.

 

By the end of this course, you’ll be able to:

  • Identify and adopt the features of a ‘professional’ style

  • Save time when writing anything - from day-to-day emails to persuasive pitches

  • Delight your audience - by saving them time when reading your work

  • Quickly identify what you want to say - and how to say it

  • Structure your writing for maximum impact

  • Present your ideas so readers can instantly home in on your most important points

  • Apply a proven formula for crafting pitches and proposals that persuade

  • Communicate your expertise clearly and compellingly

  • Rid your writing of confusing tech talk and off-putting corpspeak

  • Engage your readers by making your writing warmer and more human

  • Establish credibility by proofing and polishing your work effectively

 

Hands-on practice

The only way to improve your writing is to roll up your sleeves and get writing. That’s why I’ve designed Business Writing For Busy People to be a highly practical course.

Throughout the course, you’ll get opportunities to put theory into practice with exercises and assignments drawn from real-life examples of business writing.

You’ll also be encouraged to reflect on your own business writing. You’ll find the course particularly useful if you’ve got an existing writing sample you’d like to critique and improve on - or a crucial upcoming writing project to complete.

 

Course resources

Business Writing For Busy People gives you a wealth of resources for crafting clearer, punchier, more persuasive business documents, including:

  • links to free online tools for analysing and improving your writing

  • 51-page downloadable course workbook featuring course exercises and assignments - including model answers - and summaries of the key points of each lecture

  • downloadable copy of instructor's e-book 'Catch Every Error: A Guide To Polishing Your Document Like A Pro - Complete With A Proofreading Checklist'

  • links to useful articles and other online sources to help you produce better business writing

 

Is Business Writing For Busy People the right course for you?

Business Writing For Busy People has been designed for time-pressed professionals who want to get maximum results from their writing - in minimum time.

If you’re looking for a more comprehensive course that will take you from business writing beginner to the level of a copywriting pro, you might prefer to enrol in one of my other courses, Writing With Confidence.

Business Writing For Busy People covers some of the same ground as Writing With Confidence - albeit with all-new exercises.

However, Business Writing For Busy People focuses on just the most important writing techniques you need to get fast results.


Learn from an award-winning teacher and expert in business writing

I’m Dr Clare Lynch of Doris and Bertie, a London-based consultancy that works with anyone who needs to write as part of their job.

In my decades-long writing career, I’ve taught business writing skills to executives at global companies and international MBA students at the University of Cambridge.

So I know exactly what it takes to help professionals write well in the workplace. Especially if you’re a smart, educated graduate who is having to adapt from an academic style to a new way of writing.

As a Udemy instructor since March 2015, I’ve taught over 145,000 students how to communicate more effectively with the written word. What's more, in October 2019, Udemy bestowed their Student Success award on me for my dedication to my Udemy students.

As a writer myself, I understand the importance of grabbing your audience’s attention - and keeping things to the point. And, as you’ll discover, as an instructor, I practise what I preach. The words students use most often in reviews of my Udemy courses  are ‘clear’, ‘concise’ and ‘engaging’.

My goal with Business Writing For Busy People is to show you the writing techniques that will win you similar plaudits for your work.

Who this course is for:

  • Busy executives who want to write more effective business documents
  • New graduates in their first role
  • Experienced professionals who want a quick refresher of the principles of good business writing

Featured review

Fahim Tufail
Fahim T.
83 courses
19 reviews
Rating: 5.0 out of 5a year ago
It has helped me to know the mistakes I have been making. I usually write long sentence , use passive way of communication very frequently and have been indirect. I have started writing short , active sentence. And I am trying to be direct in my writing. Now I am avoiding long flowery sentences.

Instructor

Clare Lynch
Cambridge University writing tutor & professional copywriter
Clare Lynch
  • 4.5 Instructor Rating
  • 62,517 Reviews
  • 186,239 Students
  • 15 Courses

A University of Cambridge tutor. A professional copywriter.

WINNER OF UDEMY'S AWARD 2019 FOR STUDENT SUCCESS

University of Cambridge tutor Dr Clare Lynch is an expert writer with decades of experience.

Clare hasn’t simply edited the work of other journalists at elite publications, such as The Financial Times. She’s also herself a hugely successful copywriter in her own right.

What's more, in October 2019, Udemy bestowed their Student Success award on Clare for her dedication to her Udemy students.


20+ years of writing experience

In her 20+ year career, Clare has crafted copy from scratch for elite clients in a wide range of fields, including lifestyle, retail, property, tech, pharma, finance and government.

Over the course of that career, Clare has honed her techniques for getting under any reader’s skin – and crafting messages that instantly resonate with the target audience. Techniques she now shares with over 28,000 students on Udemy.

Clare’s experience as a writer embraces a huge range of writing formats and styles – including case studies, white papers, feature articles, direct mail campaigns, web content, ad copy, video scripts, CEO speeches and brand messaging.


A blogging expert

And as the author of the popular blog Good Copy, Bad Copy, Clare herself has attracted hundreds of thousands of readers to her own writing. Good Copy, Bad Copy has been named on Copyblogger's list of 15 copywriting and content marketing blogs that will make you more money.


An award-winning teacher

What’s more, Clare has a PhD in English Literature and teaches at the University of Cambridge. She’s also a qualified and highly experienced corporate trainer.

So Clare isn’t merely an expert at her craft. She also knows how to communicate her expertise in a way that’s memorable, entertaining and addictively engaging.

That's why, in October 2019, Udemy bestowed their Student Success award on Clare for her dedication to her Udemy students.


“She is an incredible teacher that has a special unique ability of keeping her students minds engaged and hanging on her every word.” - BRAD MACE, UDEMY STUDENT


Take a look at some of the clients who've benefited from Clare's expertise:

Aberdeen Asset Management
Algomi
BNP Paribas
BP
Brunswick PR
Deutsche Bank
European Banking Authority
European Central Bank
The Financial Times
Judge Business School, University of Cambridge
King's College, Cambridge 
Language Centre, University of Cambridge
Macquarie
Mavens of London
Microsoft
Misys International Banking Systems Ltd
Ofcom
Prince's Trust
Prudential UK and Europe
Royal Bank of Scotland
Sainsbury's
Schroders
TowerBrook Capital Partners
Tradition (interdealer brokers)
REA Group
UBS

Top companies choose Udemy Business to build in-demand career skills.
NasdaqVolkswagenBoxNetAppEventbrite
  • Udemy Business
  • Teach on Udemy
  • Get the app
  • About us
  • Contact us
  • Careers
  • Blog
  • Help and Support
  • Affiliate
  • Investors
  • Terms
  • Privacy policy
  • Sitemap
  • Accessibility statement
Udemy
© 2022 Udemy, Inc.