[2023] Business Writing Mastery: Copywriting, Reports & More
What you'll learn
- Be able to write with impact
- Be able to make your writing look trustworthy and pro-grade
- Be able to organize your ideas in an outline
- Be able to research any topic and cite the research you've found
- Learn why boolean searches are like digital lightsabers for a business writer
- Be able to write effective headlines
- Be able to proofread and format your pieces
- Be able to maximize the use of Google Documents' more advanced features
- Be able to write a sales proposal, data report, online article, proposal, and promotional video script step-by-step
Requirements
- No prerequisites! Bring your ideas and energy.
Description
Welcome to the brand new business writing course from Eazl and bestselling online instructor, Davis Jones! Version 1.4 is Fresh as of November 2022!
Be able to communicate your ideas, impress your clients, and persuade your colleagues!
"After taking this course you'll be able to deliver information unambiguously, foster better working relationships, and achieve many professional goals at a faster pace." -Carlos P.
"The messages come alive with the animations" -Enoch A.
Whether you are writing an email to a colleague or a proposal for a client, you need to be able to communicate clearly. Employers need employees with strong written communication skills and, in a world where a majority of interactions happen online, your writing skills are often your main points of contact with other professionals. The skills you will learn in this course are both scarce and in-demand.
Do you want to make sure that your ideas are not lost because of poor writing quality? Do you need to speak on behalf of an organization and make sure you keep your readers’ trust? Do you need to convert potential clients into paying clients? Are you hoping to be a manager one day? If so, you need do you know how to organize your ideas and write about them effectively.
In this course, you’ll learn how to write:
Proposals
Data Reports
Sales or Marketing Copy
Product and Service Descriptions
Strategic Recommendations
Event Descriptions
Announcements
Press Releases
Research Papers
Essays and Academic Papers
Promotional Video Scripts
White Papers
Arguments and Position Papers
...and more.
Write Like a Pro
You need to know how to communicate effectively and efficiently. After taking this course and applying what you’ve learned, you’ll be able to reduce the amount of time that it takes you to write high-quality, impactful content by 50 to 90%.
Something that used to take you a week to write will now take you two hours.
Something that used to take you two hours to write will now take you 20 minutes.
Next time someone important asks you to send them something in writing, you won’t have to worry about it--you’ll know how to get it done quickly and skillfully.
Award-Winning Production Quality & Tons of Resources
“I love the efficient presentation method.” Dario D.
“I like how Eazl fits very important discussions into small chunks of video… I believe that this helps me absorb the information and stay more alert than a traditional, long tutorial video might.” – Robert B.
In this course, you will learn how to:
write impactful sentences
organize your ideas
back your ideas up with research
turn ideas into outlines
write first drafts of your pieces
format your documents so they look great and send clear messages
proofread your writing
You’ll also learn business writing skills while using Google Docs, the cloud-based production software used by more than 4 million organizations around the world.
Not only that, you will meet a group of experts--each of them with a unique professional background that involves writing--who will give you their tips and viewpoints on issues that you will face when you write for business purposes.
Justin, an Eazl student, said he thought the interviews were “awesome” in his five star review of Eazl’s courseware.
The whole learning experience in Business Writing: One Pattern, Infinite Applications is engineered for you to be able to successfully communicate at work and in the real world. This course will help you make progress on your career goals.
Become an Eazl Scholar and Prove Your Skills to Employers and Clients (Optional)
Completion certificates are losing their power in the marketplace as more and more online educators offer them but don’t require any demonstration of learning in exchange. In order for your continuing education efforts to be meaningful, you need to begin focusing more on exercising and proving your skills.
If you choose to pursue scholarship through Eazl, you can optionally earn verifiable Skills Badges, which will enable you to prove your skills to employers and/or clients. You can learn more about this opportunity through links in the course.
Smart Professional, Employers, and Non-Native English Speakers will Love this Course
LinkedIn recently used their massive amount of data to find the most in-demand soft skills in the world, and they found that persuasion and collaboration are 2 of the top 3 most in-demand skills. You’ll develop those skills and many other communication-related skills in this course.
If you’re a student or someone who’s self-employed, you’ll love this course. For example, Maran B. said that, “As a student and stay-at-home mom looking to get back into the workforce after a few years, this course really helped me.“
If you’re an employer, having one of your employees take this class is a great way to affordably skill up your team--Tesla, Apple, and the World Bank are just a few of the employers that already use Eazl Courseware.
If you’re a non-native English speaker, you’ll love this course. For example, Sirin T. told said that, “as a German college student, I really suffer from not having enough hands on information to know about how companies actually work.” in his five star review of Eazl courseware.
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We always work to keep this course's content fresh for you. Here are a list of upgrades:
Version 1.1 (Published on May 11, 2020)
Added a new lecture centered around Google Docs formatting features. Thanks for helping us out with this, Saket!Version 1.2 (Published January 2021)
Fixed multiple resources that were broken, added new links to replace them. Thanks for the feedback, Hans!Version 1.3 (Published November 2021)
In this upgrade, we've added additional resources for writing for social media platforms (for example, for responding to reviews), for dealing with "writer's block", and for publishing business articles across the LinkedIn® social network.Version 1.4 (Published January 2022)
In this upgrade, our team has generated professional-grade English language captions for the course. This will be a great addition for ESL learners!
Who this course is for:
- Communications professionals (e.g. marketers, investor relations, or PR specialists)
- Advertising specialists who need to write short and medium-form content
- Grant writers and people specializing in non-profit writing
- College and university students specializing in business-related areas
- Management consultants responsible for writing reports
- Executives needing to get projects approved or deliver internal reports
- Government agencies who need to publish clear, error-free written content
Featured review
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Instructors
- 4.5 Instructor Rating
- 43,712 Reviews
- 267,347 Students
- 16 Courses
Davis Jones is the Chief Learning Officer for Eazl, a business school whose courseware is used by organizations like Tesla®, Harvard, the World Bank, and Lyft® and more than 250,000 students worldwide. Mr. Jones also participated in the Harvard University Graduate School of Education Leaders of Learning program in 2018.
Mr. Jones began his career in digital education following the publication of Career Hacking in 2014. Today, it is the best-selling career management course in the history of the Internet and is integrated into undergraduate and graduate-level programs at the University of San Francisco, EDHEC Business School, Sonoma State University, and other colleges and universities in the US and abroad. Following the publication of Career Hacking™, Mr. Jones negotiated commissions for Eazl to produce courseware on digital marketing, digital customer service, and multiple other business topics. Today, this courseware is used by organizations in both the private (e.g. Tesla®, PayPal®) and public (e.g. the World Bank) sectors.
Mr. Jones earned undergraduate (economics) and graduate (MBA) degrees from traditional universities. He is also a committed lifelong learner. In addition to his participation in the Harvard Graduate School of Education Leaders of Learning program, Mr. Jones has earned credentials from New York Museum of Modern Art® (Teaching with Themes), Udemy® (Trademark Law), and independent learning organizations (Yes I’m a Designer™ / Adobe Illustrator®).
- 4.5 Instructor Rating
- 43,744 Reviews
- 268,264 Students
- 17 Courses
Since launching in 2013, Eazl courseware has received more than 20,000 5-star reviews. Today, Eazl courseware helps teams at Tesla®, PayPal®, Lyft®, Apple®, Adidas®, Harvard, the World Bank, and many other leading organizations make faster progress on their goals.
Zero PowerPoint policy: You will never see a PowerPoint presentation in an Eazl course. Instead, you'll find fun, interactive courseware featuring animated content created by tasteful designers (not an automated doodle drawing program), interviews with practitioners in the field, exercises that give you a chance to apply what you're learning in real time, and other interesting educational modalities.
Cutting-edge learning science: Our goal is to enable you to learn as much as possible as quickly as possible--and to remember what you've learned. So, we've partnered with learning scientists to leverage digital teaching practices that help us help you learn, and retain, information quickly.
Resources to take with you: Your learning experiences with Eazl includes many cloud-hosted resources that you can access on any device at any time. For example, maybe you used a template in one of your Eazl courses... that template will be available to you in the cloud at any time! So, next time you're at work and you need to get something done fast, your Eazl resources are right there with you.
Debt-free education for all: You will not go into debt learning with Eazl. We strive to provide you with cutting-edge, world-class courseware that's so affordable that you don't have to think twice about taking the next step towards your professional goals by learning with us.
Thanks for learning with us!