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Business Valuation Basics in 49 Minutes
Highest Rated
Rating: 5.0 out of 5(79 ratings)
740 students

Business Valuation Basics in 49 Minutes

For Business Owners Who Want to Increase the Value of Their Businesses
Created byRichard Mowrey
Last updated 1/2026
English

What you'll learn

  • • How valuation research quickly uncovers exciting new business growth opportunities.
  • • How grasping basic valuation concepts positively changes daily management tasks.
  • • Why understanding valuation methods reduces stress in a unplanned business sale.
  • • How identifying the 20% of actions can consistently drive value-creating decisions.
  • • What risks are red flags for buyers and what to do about them.
  • • How tracking and managing business value assures a superior transaction outcome.
  • • How knowledge adds confidence when you interactions with finance and legal advisors.
  • • How to frictionlessly reach your financial and estate planning goals much sooner.

Course content

13 sections14 lectures52m total length
  • Course Introduction2:18

Requirements

  • An understanding of business management, finances, and accounting will be helpful, but is not required.

Description

Now is exactly the time to start on this critical part of your business ownership journey? This course eases you into the preparation that will make the biggest difference for you and your family. Unleash the multiple benefits of making business decisions with less risk to significantly increase both the near-term and long-term rewards of business ownership.

You will never find an easier way to get the focus ... you want and need!  This on-target, fast-paced, course directly answers the key questions, every business owner develops as they carefully address the value of their business.

There are some shocking statistics that business owners do not often think about! Studies show that over 50% of business owners do not know the value of their business and 90% of business owners do not formally or informally manage the value of their business. They often wait until it is too late to impact the value of their business and are disappointed in their transaction results. Invest a little bit of time now and avoid the regrets that too many business owners experience.

Since most business owners have over 85% of their net worth tied up in their business it is clearly important to become familiar with the foundation principles of value determination and to learn how to make them work for you. This course does just that! It provides the required new knowledge and gives you the basic tools to put that knowledge to work for you in your business.

Your familiarity with valuation analysis and the underlying procedures can be used to develop your business so it is easier to manage “today” and is positioned to increase in value “tomorrow”. You will learn how your management team members can apply the powerful principles in the "Gordon Growth Model" to increase the value of your business. By learning how to manage with more confidence and less stress business owners will find it easier to reach their personal financial goals.

This course is not intended to “make you a trained business valuator”. Rather the sessions and the related materials provided will give you the understanding to communicate more effectively with your advisors and to focus on the business drivers and related trends that ultimately will control the value of your business. A systematic approach to how you improve the value of your business will make a massive financial difference. The basic valuation knowledge in this course will position you to take the steps to do exactly that for you and your family.

Who this course is for:

  • Business owners of privately held businesses who want to better understand and use business valuation information to more easily manage an increase in business value.