Business strategy 101 - awake the strategist within you
2.8 (4 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
73 students enrolled

Business strategy 101 - awake the strategist within you

Become the catalyst for sustainable growth in your organisation
2.8 (4 ratings)
Course Ratings are calculated from individual students’ ratings and a variety of other signals, like age of rating and reliability, to ensure that they reflect course quality fairly and accurately.
73 students enrolled
Created by Stefano Messori
Last updated 4/2017
English
English [Auto]
Current price: $11.99 Original price: $19.99 Discount: 40% off
2 days left at this price!
30-Day Money-Back Guarantee
This course includes
  • 1.5 hours on-demand video
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of Completion
Training 5 or more people?

Get your team access to 4,000+ top Udemy courses anytime, anywhere.

Try Udemy for Business
What you'll learn
  • Become an active participant in the creation of new growth initiatives within their organisation.
  • Develop a shared laguage and understanding for business strategy.
Requirements
  • This course introduces the fundamental theories and tools of business strategy. While there is no minimum requirement of previous understanding in the subject the student must have a genuine interest in the topic and creating 'sustainable' business strategies.
Description

Have you ever wanted to contribute to the success of your organisation but felt like you lacked the basic understanding to do so? In this course, you will discover the basic concepts of business strategy.  

What is a business strategy?
How does business competition work? 
Can an organisation compete sustainably? 
What is the role of the business innovator?
What are the theories and basic tools of business strategy? 

Developing an understanding of the basic concepts, theories and tools of business strategy is your first step in becoming an active participant for the success of your organisation. 

Being involved with business strategy has never been so exciting, differently from what we thought in the past business strategies emerge from the people participating in an organisation and do not rain from the top. Business strategy, therefore, is a team sport which requires creative and analytical people. 

Come to discover how you can become an active participant to the strategy of your organisation, by creating something that is good for society and profitable for your organisation.

Who this course is for:
  • This course is for managers trying to create new growth initiatives within their organisations that require a better understanding of business strategy.
  • Employees that are looking for ways to contribute to the creation of sustainable growth initiatives within their organisation, but feeling unable to do so.
  • Entrepreneurs that are looking for helpful theories and tools assisting them to develop new value propositions.
Course content
Expand 11 lectures 01:44:15
+ Framing business competition
11 lectures 01:44:15
The value proposition (explained)
08:15
Business competition. How does it work?
04:28
Describing Vs. creating a business strategy
09:12
Monitoring the changes in your industry
08:14
Turning changes in new growth initiatives
08:38
The Lean Startup method
16:36
Human centred design - Design Thinking
14:25
Become the strategist - creating sustainable profits
15:59