Business Strategy Playbook for Management Consultants

Explore classic goal-driven strategy, resource-first effectuation, and problem-focused design thinking, and learn how analysis, option development, and implementation fit across these modern approaches.

Explore how classic mission-driven vision fits modern strategy through resource- and problem-focused approaches; startups test ideas, launch missions, then evolve to ambitious visions to guide growth.

Set the vision and mission, then use strategic analysis to define sub goals for the company and departments. Align interlocking gearwheels of strategy toward the overarching objective, guiding strategy development.

Engage in internal and external strategic analysis, with ongoing market insight on competitors and trends to inform strategic goals and decisions.

Define the video on demand market and size the global and German markets. Analyze growth and competitor shares, including Netflix and Amazon Prime, to assess market attractiveness.

Learn practical market size estimation using two formulas: start with market by country and age group, percentage interested and average basket; or start with households, usage frequency, and price point.

Master swot analysis to derive external opportunities and threats and generate strategic options. Apply external factors, including political, economic, social, technical, ecological, and legal, to product or startup strategy.

Analyze your business's internal value chain using the business model canvas and lean canvas, connect activities to profit through cost structure, revenue, and SWOT.

Derive a business case from the business model canvas by translating revenue streams and cost structure into an Excel model, forecasting subscribers, pricing packages, and EBITDA through market analysis.

Begin with goal setting, vision, and mission; perform internal and external analysis; then derive strategic options with swot analysis and align them into strategic goals for implementation.

Develop defeat strategies by offering price promotions to defeat cheaper competitors amid inflation, and boost advertising campaigns and social media marketing to reach new, younger customers and counter slow acquisition.

Derive high level strategic goals from chosen options by aligning insights with vision and mission, then plan a with contingencies to expand into digital markets and strengthen brand and loyalty.

Discover how to select strategic options and make decisions by balancing top-down, bottom-up, and down-up approaches, aligning operational goals with the company’s vision and mission.

Explore how Google uses objectives and key results to align with the strategic vision, balancing 60% bottom-up goals and 40% top-down directives, and tailor strategy by company size.

Explore a hands-on decision matrix to compare strategic options by potential impact and implementation effort, assess risk and resources, prioritize easy high-potential moves, and plan contingencies.

Implement OKRs to align individual objectives with company goals, using specific, measurable, achievable, relevant, and time-bound targets, reviewed quarterly in an agile cycle.

Explore traditional versus modern strategy methods, from goal setting and analysis to strategic options and tasks, and see how annual objectives, the hoshin cycle, and OKR translate into projects.

Analyze markets using Pestel to examine political, economic, social, technological, ecological, and legal factors. Assess how these factors influence your company and shape external market strategies.

Apply blue ocean strategy by eliminating, reducing, raising, and creating factors to shape strategic options. Label competitive factors to uncover a blue ocean where you stand apart from rivals.

Analyze Netflix’s core competencies by mapping resources, skills, and strategic importance to define market position, licensing, and competitive advantages for product and project strategy.

Use strengths and weaknesses analysis as a strategic tool, employing a spider-net diagram to compare your company with competitors and identify key differentiators.

Analyze value chain activities and supporting costs to understand cost structure and profit margin, linking primary activities to inbound logistics, operations, marketing, sales, and customer support within business model canvas.