Business planning: how to reach investors' hearts?

First of all, I want to thank udemy community for helping me to grow. Thanks to udemy courses I learned a lot and developed my skills. I do believe that on two things in your life you should never economy

1) On education

2) On instrument or tool you are using in your field (if you are musician for example)

I am very grateful for this and I want also contribute into this process. That’s why I created my first course about business planning.

Why business planning and how to evaluate business plans? Business planning is the first step in your entrepreneur carrier and if you want to be successful you have to pass by this stage. Many people (potential entrepreneurs) hire others to write business plan for them in order to present it for wide environment of investors. In my opinion it is very wrong concept. Why you should write your business plan by yourself?

This business idea is your child, your baby and you have to go with it till the end. Nobody knows better your business than you. And you will manage it – so ability to foresee future obstacles and evaluate wisely your idea is essential for every start-up.

Who evaluate business plans? Ordinary people. Majority of them do not have even high education or if they have it is definitely not economics or finance. I mean that you do not need to go to university to write business plan. In fact many economists cannot manage the business because they are too deep into the theory. So now you know that all you need to evaluate your first business plan is good sense, sound judgement and self-judgement.

Before you pitch your idea to investors – criticize it, find weak points, think twice. It is better to do it alone than to hear critic from lots of investors. Investors are very practical people and do not waste your time thinking they will not notice your mistakes. They will definitely do! So self-criticism and ability to accomplish your project are two essential keys to be rich and to be successful.

This course will help you to be prepared for the interview with your investors. We will play roles I will be your investor and you will present your business plan. Your will see what is inside investors” mind and how they think. The course is answering the question what you should know before starting the project.

Some people say that business plan is dead. This is very dangerous assumption. Like you create your personal financial plan you also need to have a plan for your business. Without knowing the road you will not get to desired place.

When you publish your idea on crowdfunding platforms is not enough for investors, they usually want to see more detailed analysis (test your idea), to understand if they can trust you. That’s why writing a business plan is not out of date it is classic of business.

And in this course you will understand how investors evaluate your idea, business plan, which questions they may ask and how to build a strong business plan. As usual you can contact me about business plan and I will give advice how to improve it and if your idea is vital.

My main purpose is coaching you how to get funds by polishing and developing your business idea.

Join my course to find more.

Good luck to your business!

Warmest wishes,

Bonna Shejve