Business Negotiations - Techniques from the battlefield!

Name: Business Negotiations - Techniques from the battlefield!
Rating: 4.3 (63 reviews)

Practical Negotiation tools, methods, tips & tricks: Success in Business and Beyond with Battlefield-Tested Strategies.

Created byYair Schoenfeld

Last updated 3/2025

English

What you'll learn

Learn proven negotiation strategies to close better deals.
Better control your negotiation situations and processes.
Master communication techniques to persuade and build trust.
Resolve conflict and create win-win agreements for lasting success.
Learn to approach negotiations with a focus on creating lasting, positive relationships.

Course content

4 sections • 24 lectures • 1h 13m total length

Discover the most important key Success Factor2:33
Discover how negotiation hinges on knowing yourself, setting boundaries, and building self-esteem across four gates, using practical tools to maximize business achievements and persuade clients to pay more.
What is a "Negotiation" and how do I know that I am there?2:39
Identify when negotiation starts in any interaction, prepare before it begins, and keep a next round in mind to account for cultural differences and maximize earnings.
When to start to negotiate and when and how to postpone it.3:02
Time negotiations strategically by building chemistry, understanding needs, and delivering added value, then focus on commercial terms; if time is tight, schedule another meeting with the decision maker.
Why it is so important to avoid "Zero sum games" and how to do it?2:17
Avoid zero-sum negotiations by expanding topics beyond money to include work and bundles. Give up less important issues to create a win-win and protect tomorrow's reputation.
What is the difference between "positions" and "interests"2:55
Distinguish positions from interests in negotiations, illustrated by the Sinai case. By clarifying interests and building trust, you reveal creative solutions that satisfy both sides.
Preparation: knowing your opponents personal style, alternatives, pains & limits2:55
Prepare before every negotiation by assessing the opponent's personal style, hierarchy, and alternatives; define your targets, price limits, and justifications, and anticipate objections with a preparation form and role plays.
Good will and personal rapport will always help you!2:29
Develop personal rapport and trust to influence negotiations, by building relationships before talks, easing tense moments with light conversation, performing small favors, and delivering on promises.
Be soft before the negotiation and during the negotiation.3:19
Develop rapport early in negotiations, then switch to a tougher stance in crucial seconds to secure better terms. Learn handling three meeting types: decision maker, lower level staff, and procurement.
Section Summary1:39
Know yourself to boost negotiation skill and self-esteem; prepare for each negotiation by understanding the other party's style, needs, pains and challenges, and build rapport before negotiating to increase money.

Time is money! Lets manage it carefully.3:28
Take control of time in negotiations by building rapport, understanding needs, and delivering value, then use silence to think, reflect, and secure a confident close.
Start high! Your first price is your anchor.3:07
Always start with the highest logical price to anchor the negotiation. For value strategies, present the normal price (e.g., $1000) and offer a discount without naming the final price.
If you can live without it.... you'll negotiate better on it!3:24
Develop confident negotiation skills by maintaining a mindset that you can live without the contract, expanding your pipeline, and leveraging alternatives to avoid desperation and secure valuable contracts.
There is always a tomorrow... the best way to win, is to "loose"!2:20
Plan your negotiation to achieve your commercial targets. Let the other party feel they win and believe they achieved real progress, so tomorrow's business remains possible.
Some creativity will always help you!2:43
Use creativity to bridge negotiation gaps, address price, logistics, or financing issues, and build trust by creating joint solutions, sharing budgets, or forming a mutual company with your customer.
Section summary - Self control, focus and creativity1:32
Develop self-control, focus, and creativity to manage negotiation time, start high, live without the contract, and let the other party feel they won with out-of-the-box solutions.

What is the STAIRS methodology?4:18
Plan your setbacks with the stairs methodology, starting high, anchoring the price, and carving discounts by offering extras, while securing returns and ensuring the other party feels skilled.
Before you reduce the price, offer them an "Extra"... and then take it back.5:27
Apply the stairs methodology by starting at the highest price, offering an extra component before discounts, then proceed through three rounds including the 5 percent round to reach last price.
The difference between "The last price" and "Last price for today".5:13
Pre-plan your defense lines and hold to your last price for today, never below your minimum. Offer 24–48 hours to think and close or revisit with a better offer.
How to go down the stairs without falling?3:17
Use the stairs methodology in negotiation: start high, pre-decide the final price, employ the first reduction, and follow up after 24 hours with another concession.

Enjoy the power of silence.2:01
Harness the power of silence in negotiations by listening more, letting the other party share needs and preferences, and pausing to invite creative counteroffers.
Reinforce your closings.2:48
Reinforce your closings after signing the contract by staying a few extra minutes to confirm agreed terms. Prepare your client for future doubts to prevent cancellations.
How to bring them to the sweet point of no return.3:22
Identify the sweet point of no return by ensuring the client invests time, effort, money, and employees' work, a proof of concept, and penalties to increase the likelihood of closing.
Course summary: The 18 points.5:09
Prepare thoroughly, build rapport, understand pains and alternatives to bring value, then apply an 18-point framework with anchors, stairs, give-and-take, silence, and rapid execution to secure a good contract.
Some personal last words1:38
Know yourself through negotiation by using the self-analysis form to diagnose your personal and professional level. Revisit it after each negotiation and pursue small improvements with feedback from peers.

Requirements

No prior experience needed—this course is designed for beginners and professionals alike.
No software or materials needed

Description

I am passionate about the art of negotiation and committed to empowering business professionals to elevate their skills for greater success. Negotiation is more than just a business tool—it's a life skill that influences every interaction, from closing deals to building relationships.

Developing strong negotiation abilities can lead to remarkable improvements in your financial results and overall well-being. Beyond the numbers, mastering these skills also boosts your self-esteem and confidence, giving you the tools to navigate challenges and achieve your goals with assurance and clarity.

This unique course is offered to you direct from the "Battlefield" of business. I've put together many years of experience and knowledge and I am totally convinced that you will find it beneficial for your success.

The course consists of 24 video lectures, a preparation form that you should use before the negotiation meeting even starts and a self evaluation and improvement tool.

Participants will gain a deep understanding of key negotiation principles, effective communication techniques, and advanced tactics to achieve mutually beneficial outcomes.

We will delve into the intricacies of negotiation, from preparation to execution, learning to navigate both simple and complex negotiation scenarios with confidence and expertise.

By the end of the course, participants will be able to approach negotiations strategically, communicate persuasively, and build strong, lasting relationships with their counterparts.

I wish you great success and will be very happy to receive your feedback!

Yours,

Yair Schoenfeld

Who this course is for:

Anyone with a desire to learn and improve their negotiation skills.

Business Negotiations - Techniques from the battlefield!

What you'll learn

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Course content

What is it and why it is so important?9 lectures • 24min

How to manage the negotiation meeting6 lectures • 17min

The STAIRS methodology - The heart of the process.4 lectures • 18min

Closing your negotiations.5 lectures • 15min

Requirements

Description

Who this course is for: