Business Model Canvas Masterclass: How Business Models Work
What you'll learn
- By the end of this course, you’ll be able to start a fully functional business with the tools and strategies you’ll learn. You can take that passion project you’ve been working on and turn it into a side hustle or even a full-on startup. You’ll know how to take an idea, find a target market for it, and start creating solutions for your customers.
- No prior business knowledge is needed. We recommend you have a stack of index cards and a permanent marker. Be ready to adopt an experimenter's mindset!
This online course shows you how entrepreneurs think about starting a business and how they develop startups. You’ll learn everything from business planning essentials to the most commonly used business strategies. Whether you’re a small business entrepreneur or you’re starting an empire, this course will show you how to bring your idea to the market so you can get started building your business today.
We’re going to learn theory first and then take a look at examples of existing businesses where you can see it in action. We’ll also roll up our sleeves and get our hands dirty, creating our own business models.
At the beginning of this course, I’ll show you that business models are everywhere. Then, I’ll show you how every model breaks down into the same 9 parts over and over again using the Business Model Canvas. Additionally, we’ll take a look at the six main strategies that businesses use in planning their models. Finally, I’ll show you how to develop your own business model, and I’ll demonstrate how to pitch the model to other people using a fill-in-the-blank script I created.
By the end of this course, you’ll be able to start a fully functional business with the tools and strategies you’ll learn. You can take that passion project you’ve been working on and turn it into a side hustle or even a full-on startup. You’ll know how to take an idea, find a target market for it, and start creating solutions for your customers.
This course is for you if you’re an entrepreneur who is just getting started or if you’re a founder who’s been in business for awhile and want to expand your knowledge. Whether you’ve got a business idea or you want to become an entrepreneur and don’t know where to start, you’ll be able to walk away from this course knowing what your roadmap looks like so you can keep going with confidence - and a solid plan.
There are no prerequisites or need to have any business knowledge prior to taking this course.
Who this course is for:
- Entrepreneurs who want to build a business and don't know where to start.
After 11 years of a steady paycheck, good status at his job, yearly pay raises and nice benefits, Dan left the US Army to become cashless, jobless, and just another civilian in Baghdad, Iraq. Within a year there, Dan co-founded a wireless Internet Service Provider, providing internet connections to around 400 people on a military base. Two years later, the company was providing communication services to multiple Department of Defense contractors and international security firms in the area. At the end of 2014, the company had grossed a little over $3 million in revenues. In 2012, Dan returned back to the Sacramento area with his wife, Maria after 5 years abroad. They purchased a small frozen yogurt and cupcake shop and worked to establish a customer base there. By the end of 2015, they had grown the business to a total of three brick and mortar locations in the area. Dan is currently the program director at Hacker Lab's Startup Hustle, an 8-week bootcamp for Entrepreneurs build a customer base before launching a startup. He also helps business clients to employ lean innovation methodologies in a small group or business setting.