Business Model Innovation For Brand Growth | Module 3
What you'll learn
- Understand the superior business models thriving in a digitally connected ecosystem and the reasons for their success.
- Learn secrets of swift growth in tech giants and successful startups, and learning strategies for traditional businesses to emulate.
- Appreciate the operational nuances of digital, platform-based business models, and the elements of successful implementation.
- Identify legacy businesses that have successfully transformed their economic structure and extract valuable lessons from their transformation.
- Learn to reconfigure innovation portfolios to enhance profitability and increase valuation multiples.
- Adopt effective strategies to reshape organizations for rapid capture of emerging growth opportunities.
Requirements
- Basic Business Knowledge: Familiarity with basic business concepts such as strategy, operations, and finance will help you better understand and apply the course material.
- Interest in Innovation: A keen interest in innovation, digital transformation, and business model innovation is critical to stay engaged and get the most out of this course.
Description
Introduction
Corporate leaders are worried, as businesses face unprecedented challenges and opportunities. The digitization of industries has disrupted traditional profit avenues and has made it increasingly difficult for businesses to grow.
Surveys have demonstrated the scale of the problem:
80% of CEOs believe their business models are not economically viable as their sector digitalises
94% of CEOs are unhappy with innovation efforts
85% of digital investment has generated zero or negative ‘Economic Value Added’
90% of corporate start-ups have failed
While we have to stabilise things right now, we also need to plan for the future and renew how we think about strategy, innovation and where best to invest.
Every company has the potential to grow like Amazon, Apple and Alibaba. They (simply) need to:
Invest in digital business models and platform strategies
Re-structure their operations
Innovate and execute in new ways
This easy-to-consume online video course shows you how. It is based on an in-depth analysis of the relationship between business models and financial performance; world-class case studies; best-practice methods; and frameworks.
About The Course
The course includes 5 x 45-minute part-courses:
Module 1: The New Growth Agenda – the new sources of value in the digital economy
Module 2: Platform, Network and Ecosystem Know-how – the 10 key platform strategies and how (in practice) to apply them
Module 3: Business Model Pioneers – 10+ case studies from 4 continents of bold strategies that have moved the valuation needle (THIS MODULE)
Module 4: New Business Model Portfolio – how to re-allocate capital and resources to create new growth flywheels
Module 5: Renew - How To Kickstart A Business Model Transformation – the 5-step holistic process to rejuvenate your organisation’s ability to respond to market opportunities at speed
Engagingly conveyed using easy-to-follow graphs and images, this evidence-based and highly graphical course comprises 40 short videos (2-10 mins each) in total within 5 modules, so you can consume in the way that suits you. You’ll be further supported by actionable check-lists and specific learning tasks.
Who Is This Course For?
This course has been designed with senior executives and their teams in mind.
What Will I Learn?
This course helps by answering important questions:
Which business models perform best in a connected world? Why and How?
How exactly do the tech giants and Unicorn startups grow so fast, and how can traditional companies emulate their methods?
How do digital, platform-based business models work and what are the requirements to execute them effectively?
Which incumbents have transformed their business economics? What can we learn and apply from their stories?
How should we re-think our innovation portfolios to increase economic profit and valuation multiples?
How can we re-structure our organisations to grab new growth opportunities much faster?
Who this course is for:
- Senior Executives: CEOs, COOs, CFOs, and other C-suite executives who are looking to pivot their organizations towards innovative business models for growth.
- Middle Management: Departmental heads and team leaders who are responsible for implementing strategic changes within their divisions.
- Entrepreneurs and Startups: Individuals starting their own businesses or those already running startups, who can benefit from understanding successful business models and growth strategies.
- Business Strategists and Consultants: Professionals advising businesses on growth strategies, who need to stay updated with the latest in business model innovation.
- Business Students and Academics: Those studying business at an undergraduate or postgraduate level, or academics teaching or researching in the field, who want to deepen their understanding of contemporary business models and growth strategies.
- Investors and Venture Capitalists: Individuals and groups who invest in businesses and need to understand potential for growth and success of various business models.
- Corporate Innovators and Change Agents: Individuals within organizations who are tasked with driving innovation and change.
- Non-Profit Leaders: Heads of non-profit organizations who are looking to innovate their business models for increased impact.
Instructor
- 4.5 Instructor Rating
- 46,574 Reviews
- 367,095 Students
- 189 Courses
The Expert Academy is a specialist creator, publisher and distributor of high-quality online courses. We bring together leading experts from around the world so you can learn from the best.
Our experts will teach you skills that will have an immediate positive impact on your life. We help you learn from the very best.