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2021-03-03 09:53:07
30-Day Money-Back Guarantee
Business Business Strategy

Business Analyst Guide: Business Strategy 2 Business Plan

Business Analysis & Business Intelligence: Business Coaching to enhance Business Management & Business Writing
Rating: 4.4 out of 54.4 (128 ratings)
755 students
Created by Joe Parys, John Colley MBA, MA(Cantab), Joe Parys Support
Last updated 6/2020
English
English [Auto]
30-Day Money-Back Guarantee

What you'll learn

  • Discover the Business Fundamentals of Business Strategy and the Business Plan and how the two inter-connect
  • Discover the main strategic analysis frameworks and discover how to complete a SWOT analysis
  • Be introduced to some of the key Business Models taught in Business School, providing a toolbox of frameworks to use when formulating Business Strategy
  • Understand how to critically appraise Management
  • Find out how to create a Competitive Advantage for your Products and Services
  • Understand your Competition and use some classic Business Models to appraise them
  • How to evaluate your External Markets and Industry Sector
  • Use the Business Model Canvas and other frameworks to assess your Business's operations
  • Use my Six Minute Strategist Templated Scorecards to SWOT analyse your Business
  • Understand the Customer Value Proposition and how to apply it to your Business
  • Apply some Business School frameworks to your Sales and Marketing
  • Discover my Six Minute Strategist Digital Business Transformation methodology
  • Understand the three main Financial Statements, Income Statement, Balance Sheet and Cash Flow
  • Discover how Financial Ratio Analysis can improve your understanding of Financial Statements
  • Use my Case Study to analyse real financial information using Ratio Analysis
  • Complete my Six Minute Strategist Analyser Assignment to evaluate the achievability of your future strategy
  • Discover SMART goal setting and the OKR framework to understand Goal Setting and Performance Management
  • Review a wide selection of Growth Strategies to identify those most suitable for your Business
  • Understand the key Valuation, Funding, Exit and Returns factors most important to your potential investors
  • Discover how to carry out a Risk Assessment on your Business
  • By completing all the Assignments as you go through the course, you will draft your comprehensive Business Plan as you learn
  • Synthesise your Comprehensive and Complex Business Plan using the guidance in the final section

Requirements

  • Students do not need an prior knowledge or experience. This course is applicable to any country and any industry sector
  • While no excel skills are required, there are some spreadsheets providing information which will require opening with excel or a compatible programme (numbers, libra office)

Description

Business Analyst Guide: Business Strategy 2 Business Plan

Follow my detailed Business Coaching, Business Analysis and Business Intelligence Strategis to enhance your Business Management, Business Writing and create your Business Plan


Welcome to the Business Strategy 2 Business Plan Course - which will enable you to understand Business Strategy to MBA level AND create a comprehensive Business Plan simultaneously as you take the course.  Everything you need is here teaching you Business Plan writing with our detailed template.  A comprehensive easy to follow course to improve your Business management.

Discover Business Strategy to MBA standard - from an MBA (with Distinction from Cass Business School, London) - and simultaneously create a comprehensive Business Plan guided by an award winning 30 year London Investment Banker.

I guarantee that this is a unique course: the only course that teaches you Business Strategy and shows you how to create your Business Plan - at the same time!  The 21 Assignments in this course draw on John's unique experience, including bespoke strategic exercises of his own which you will not see anywhere else.  Step by Step following the incredibly detailed Business Plan template, John will guide you to apply the Business Strategy lessons to create your Business Plan. These will help any students of all levels and in any industry. 

This course has over 160 lectures, over 14 and a half hours of detailed instructional video and nearly 180 downloadable materials (available from a dropbox link you will find at the start of the course).  Despite its complexity, John has created a detailed course matrix for you to use to navigate through the course and understand the synthesis of Business Strategy 2 Business Plan.  There are over 20 Assignments to make the course fun and highly interactive.  The 2 Quizzes will challenge you too!  Every section has an introductory video explaining the learning objectives and lessons in that section.

Following 8 years as a British Army Officer, John started his 30 year+ investment banking career in 1988 and since then he has floated companies, bought and sold companies in M&A deals, raised capital from Venture Capital and Private Equity.  John was awarded the Tallow Chandler's Prize for the Best Dissertation in his year when graduating with his MBA (with Distinction) in 1993 from Cass Business School in London.  John has transacted deals worth well over $1billion in his career as a senior Investment Banker for Westdeutschelandesbank, Societe General and Security Pacific Hoare Govett.  He has also co-founded two London Investment Banking Boutiques.  In his career, John has advised dozens of companies on their Business Strategy as well as reading (and writing for his clients) hundreds of Business Plans.  In addition, John has two degrees (BA and MA) from Cambridge University. 

Its hard to think of a more experienced or better qualified instructor to teach this topic on Udemy or anywhere else!

In this Course you will discover:

  • The connections between Business Strategy, Corporate Strategy and your Business Plan

  • Understand the main frameworks for Strategic Analysis and be able to complete a SWOT Analysis

  • Discover some of the Key Strategic Business Models taught at Business School, providing you with a toolbox of frameworks to apply to your Business Strategy formulation

  • Learn to think critically about the role of Management and their skills

  • How to create a competitive advantage for Products and Services

  • Use classic business models to evaluate your Competition

  • How to conduct an industry wide analysis of your Markets and Competitors

  • Review your business's Operations, with a close eye on Customer Management

  • Use my templated scorecards to do a SWOT analysis on your own business

  • The importance of your Customers and your Customer Value Proposition

  • Frameworks to maximise your return from your investment in Sales and Marketing

  • How to transform your online Digital Business Strategy

  • Understand the three main financial Statements, the Income Statement or Profit and Loss Account, the Balance Sheet and the Cash Flow Statement and how they fit together.

  • To understand the key Financial Ratios that apply to the Income Statement, the Balance Sheet and the Cash Flow Statement to enable you to interpret the financial information in these statements.

  • Use a real Case Study to analyse real financial information using Financial Ratio Analysis

  • Exercise to evaluate the achievability of your Strategic Goals when compared to your predicted rates of growth

  • Frameworks to incorporate Performance Management into your Business Strategy and Business Plan

  • Growth Strategies to help your Business Strategy execution, also incorporating your Business Plan

  • Understand what factors are important to your Investors, specifically Valuation, Funding, Exits and Returns

  • How to incorporate a Risk Assessment into your Planning

  • Finally we show you how to synthesise your complete Business Plan from the lessons, assignments and templates in the course

This course is COMPREHENSIVE and enables you to benefit from John's real world Investment Banking and Business Strategy experience.  NO ONE  ELSE has shown the experience required to create a course of this complexity and value, teaching you MBA level Business Strategy and showing you how to practically apply that knowledge in creating your Business Plan - in the same course at the same time.

I am totally confident that this course offers you a TOTALLY UNIQUE EXPERIENCE AND OPPORTUNITY and one which will enable you to create an amazing Business Plan while developing a deep understanding of Business Strategy.

Take this Course today - Click the Add to Cart Button now

Best regards from us both

Joe and John

Who this course is for:

  • Anyone interested in the Business Fundamentals of Business Strategy and creating a Business Plan
  • Any Entrepreneur or C Suite Director or Startup who wants to develop an in depth understanding of Business Strategy and discover how to apply that knowledge to creating a comprehensive Business Plan
  • Any Business Student or MBA Student seeking to deepen their Business Strategy and Business Plan knowledge and expertise.
  • Any Company Owner who needs to prepare a Business Plan in order to attract investors and raise capital

Course content

23 sections • 164 lectures • 14h 42m total length

  • Preview02:32
  • Preview00:58
  • Preview02:18
  • Preview09:49
  • Preview08:51
  • Preview06:14
  • Preview03:47
  • Download All Course Materials Here
    02:34

  • Section Introduction: Connecting Business Strategy to the Business Plan
    01:44
  • Preview03:54
  • Preview02:19
  • Preview05:37
  • Preview07:00
  • Preview07:28
  • Preview06:20

  • Section Introduction: The Value of Strategic Analysis
    00:58
  • Strategic Analysis - The First Step
    01:54
  • What is Strategic Analysis?
    05:17
  • Frameworks for Strategic Analysis
    10:08
  • Strategic Analysis Frameworks Case Study: Apple
    11:28
  • Strategic Analysis Assignment - Apple SWOT Analysis
    1 question

  • Section Introduction: Frameworks and Theories Business Strategists Must Know
    01:43
  • Why are these Business Models important?
    02:27
  • The Story of the Hedgehog and the Fox
    02:40
  • Why are Management Theories Useful in Business Strategy?
    09:25
  • SWOT Analysis
    04:35
  • Introduction to Michael Porter’s Five Forces Model
    05:49
  • Lafley and Martin Five Step Strategy Model
    06:09
  • The 5Cs Model
    06:16
  • What is PEST or Broad Factors Analysis?
    04:58
  • PESTEL Analysis
    05:21
  • Ansoff Matrix
    06:30
  • Value Chain
    04:32
  • Preview08:06
  • Black Swan Events - Coronavirus
    04:54
  • What is GAP Analysis?
    06:07
  • Business Model Quiz
    8 questions

  • Section Introduction: Critical Evaluation of Leadership
    01:18
  • Vision and Leadership - Starting at the Top
    05:45
  • What Skills Are We Looking For In Management?
    06:42
  • What is the Purpose of a Vision Statement?
    03:09

  • Section Introduction: Products Services and Competitive Advantage
    01:47
  • What do we mean by Products and Services
    03:21
  • Why Product Differentiation is Critical
    04:59
  • Product Diversification in Business Strategy
    05:30
  • How Does Quality Management fit into your Business Strategy?
    04:20
  • What do we mean by Competitive Advantage?
    06:14
  • Bowman’s Strategic Clock - Strategic Positioning
    08:43
  • Products, Services and Technology in the Business Plan
    06:22
  • Business Plan Assignment: Products, Services and Technology
    1 question

  • Section Introduction: Competition - Know Your Enemy
    02:08
  • Competitor Analysis
    05:24
  • BCG Matrix
    06:19
  • Competitors and Competitive Forces
    09:52
  • Competitive Intensity
    08:36
  • Industry Life Cycle
    04:32
  • Competition - Business Plan Tie In
    02:08
  • Business Plan Assignment - Competition
    1 question

  • Section Introduction: Industry, Markets and Competition
    01:58
  • What do we mean by External Strategic Analysis
    09:13
  • How Does Industry Analysis Help?
    05:07
  • Conducting PEST or Broad Factors External Analysis
    10:50
  • What are the Business and Funding Life Cycles?
    10:11
  • Value Chains: Connecting Companies to their External Environment
    07:54
  • Addressing the Total Addressable Market (TAM)
    04:55
  • Market Segmentation: Choosing Customers
    07:14
  • Bargaining Power of Suppliers
    05:50
  • Bargaining Power of Customers/Buyers
    05:46
  • Preview03:39
  • Business Plan Assignment: Industry, Markets and Competition
    1 question

  • Section Introduction - Operations and Customer Management
    02:12
  • What are Business Operations?
    02:37
  • Strategic Analysis with the Business Model Canvas
    13:38
  • How can Corporate Structure impact Strategy?
    07:00
  • Organisational Development
    03:35
  • Reviewing the Operations of the Firm
    03:16
  • Click and Mortar - Online meets Offline
    04:57
  • eCommerce Business Models
    06:23
  • Internal Strategic Analysis - Business Plan Tie In
    04:32
  • Business Plan Assignment - Internal Operations
    1 question

  • Section Introduction: Six Minute Strategist SWOT Assignment
    01:40
  • Six Minute Strategist SWOT Assignment
    8 questions

Instructors

Joe Parys
Top-Rated Instructor, 800,000+ Students
Joe Parys
  • 4.3 Instructor Rating
  • 58,733 Reviews
  • 869,993 Students
  • 91 Courses

Why are 800,000+ students enrolled in my online courses?

1) I teach with passion and purpose! Every course is delivered with my students in mind.

2) My courses will help you achieve real results and change your life today.

3) My dedication to teaching online. I have been named a top instructor on Udemy

► Try enrolling in a course with me and see for yourself ◄

__________________________________________________________________

About Joe Parys:

Joe Parys is a bestselling online instructor, entrepreneur, and international speaker whose eLearning courses have been featured on Udemy, Buzzfeed, CBS News, and many other professional platforms.

Business:

The Joe Parys Academy is a Leader in the E-Learning Industry with more than 97+ Co-Authored Courses.

The Founder of The Joe Parys Academy, Joe Parys, is a Bestselling Online Instructor with more than 800,000+ students from around the world.

My CV:

Joe has his bachelors degree from Coe College in Cedar Rapids, IA. He was a four year varsity letter winning college athlete in the sport of men's basketball. He is also a coach for USA basketball.

He is a Licensed Psychology, History and Government teacher for grades 5-12. He has been teaching High School for the past three years.

Joe is also a licensed and certified professional life coach and motivational speaker from the Fowler Institute.

John Colley MBA, MA(Cantab)
Investment Banking | Business| Entrepreneurship | Finance
John Colley MBA, MA(Cantab)
  • 4.5 Instructor Rating
  • 4,905 Reviews
  • 86,377 Students
  • 23 Courses

Why are over 80,000 students enrolled in my online courses?

1. I teach with passion from my experience with my students my first priority.

2. My courses will help you to achieve your goals and change your life today.

3. My dedication to teaching! Udemy even named a meeting room after me in their office.

► Try enrolling in a course with me and see for yourself ◄

_______________________________________________________________

How can I harness my experience to help you?

Check out my courses to find out

If you don't find what you need, ask me.

_______________________________________________________________

"Fantastically put together course and content - very informative and lecturer was very knowledgeable and insightful! Highly Recommend for anyone interested in learning the Fundamentals of PE / VC" Aakarsh

"Very helpful, relevant and insightful I am a professional in Investment Banking and I learned a lot about the processes that senior bankers (VP's and MD's) deal with on a regular basis in detail: Section 4 and onwards was what I was looking for before I purchased the course and I feel my needs were met beyond expectations. One could inaccurately be "concerned" because of the short durations of the videos and think that the content is "brief", "light" or "superficially" covered - it definitely isn't: I've never seen videos in which, literally, every second contained information completely relevant and essential to the topic. I frequently paused videos to take notes. Also the attachments provided as guidance are very detailed and insightful." Daniel

_______________________________________________________________

About John Colley, MA, MBA

John is a best selling online instructor, investment banker, international speaker and entrepreneur, whose eLearning courses have been featured on Forbes, The Economist and many other professional platforms.

My CV

Over a City of London Investment Banking Career of nearly 30 years, John, the Founder of Six Minute Strategist Consulting, has been teaching over 75,000 students on Udemy since 2013.

In his City career John has:

** Floated  companies on the London Stock Exchange

** Worked on British Government Privatisations

** Advised on Hostile Takeovers

** Originated a $300m acquisition in the Far East for a European cement company

** Originated deals for Private Equity Firms

** Raised capital for dozens of Technology companies from Start Ups to Mid Sized companies

** In Mergers and Acquisitions, sold public and private companies

** Worked closely with a wide range of Venture Capital and Private Equity Firms

** Founder and helped managed two Investment Banking Boutiques in London

With two degrees from Cambridge University (Bachelors and Masters), an MBA with Distinction from Cass Business School, John also graduated from the Royal Military Academy Sandhurst (the UK's West Point) as an Army Officer. His MBA Dissertation won the Tallow Chandler's Prize for the Best MBA Dissertation in his graduating year 1993.

Come and join my "Online Learning Club" group on Facebook.  Just click on the Facebook link below my photo on this page and ask to join.

How can I best serve you?

Join my community of over 75,000+ Students, Enrol Today.

Joe Parys Support
Best-Selling Instructor Proudly Serving 500,000+ Students
Joe Parys Support
  • 4.3 Instructor Rating
  • 57,042 Reviews
  • 859,145 Students
  • 85 Courses

Why are 500,000+ students enrolled in our Udemy courses?

1) Purpose: We teach with passion and purpose. Every course is delivered with our students in mind.

2) Quality: Our courses are life changing and help you achieve real results

3) Commitment: My dedication to Udemy and teaching online. Udemy has named me one of its top instructors

► Try enrolling in any of our courses today and experience us firsthand ◄

 __________________________________________________________________________

Joe and the Joe Parys Academy is a Leader in Online Education with more than 30+ Co-Authored Courses. 

The Founder of Joe Parys Academy, Joe Parys, is the Bestselling Udemy instructor with more than 350,000+ students from more than 195 countries around the world.

Mission Statement:
Our Mission at Joe Parys Academy is to create the highest quality online courses available anywhere in the world. We are focused on producing competent professionals and supplying them with the knowledge and skills they need. 

Vision Statement: 

Our Vision at Joe Parys Academy is for our students to have the opportunity to learn about the subjects of their choosing, taught by our highly qualified teachers. 

 __________________________________________________________________________

Want to learn how to become A Professional Web Developer?

Do You Desire To Create Your Own Mobile Applications? 

Or Maybe Learn How To Run Your Own Microsoft Access Business? 

Then Enroll in our Co-Authored Udemy Courses Today! 

You Too Can Be Doing All of This and So Much More  __________________________________________________________________________

About The Founder of Joe Parys Academy:

Joe Parys is a Bestselling Udemy instructor, certified life coach, professional motivational speaker, entrepreneur, licensed psychology teacher and head basketball coach! His main areas of expertise are teaching, coaching, public speaking, personal development, personal transformation, the human mind, maximizing human potential, motivation and goal setting.

Joe Parys' CV:

Joe has his bachelors degree from Coe College in Cedar Rapids, IA. He was a four year varsity letter winning college athlete in the sport of men's basketball. He is also a coach for USA basketballs pilot program.

He has been teaching Psychology, History and American Government for grades 5-12 the past three years. 

Joe is also a licensed and certified professional life coach and motivational speaker from the Fowler Institute of Life Coaching. 

Business:

Joe Parys is an entrepreneur running his own life coaching and motivational speaking business. Joe has spoken and taught his courses in numerous high schools in the United States and continues to travel around the country inspiring students of all ages.

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