Business Foundations: What You Do, Who You Serve, and Why
What you'll learn
- Understand your core purpose
- Tell your story
- Define your tribe: the people you serve in your work
- Clarify your primary business offering: how you serve your audience
- Set your goals
Requirements
- No prior knowledge or experience is required.
Description
ARE YOU STRUGGLING TO MAKE MONEY IN YOUR NEW BUSINESS?
How can you turn your talents and passions into a business that makes you money?
That's what you'll learn in this program.
The course will take you through a soul-searching process to get to the core of your purpose in life and how you can serve others. Then it will take you through evaluative exercises to help you define what exactly it is that you want to do and who exactly it is that you want to serve.
In this program, you will discover:
Your core purpose: the why that drives you, and how you are meant to show up in the world
The tribe of people you are meant to serve: who and where they are, what they do, and what they need from you
Your core offerings: what you can do to provide solutions for the people you serve
Your story: what sets you apart from everyone and everything else
Your goals: the dreams for the future that drive you and the detailed goals to achieve measurable business growth over the next 12 months
Don't allow your lack of clarity to hold you back. Go through these timeless and proven processes to get clear on these core elements of your business.
Everything you'll learn in this program will give you the foundation you need for business success.
Get Clear. Get Moving. Get Results.
Who this course is for:
- Entrepreneurs and small business owners who want to get clear on their core purpose, who they serve, and how to serve them through business.
- People who have a passion and want to make it into a business but don't know how.
Course content
- Preview00:35
- Preview05:34
- Preview10:13
- 10:49Clarify Your Offerings
- 16:06Tell Your Story
- 11:23Set Your Goals
- 00:16Now what?
Instructor
![Frances Leary](data:image/svg+xml,%3Csvg xmlns="http://www.w3.org/2000/svg" viewBox="0 0 64 64"%3E%3C/svg%3E){kind=avatar}
- 3.5 Instructor Rating
- 31 Reviews
- 139 Students
- 10 Courses
Frances Leary is an award-winning entrepreneur, speaker, marketing strategist, and president of online communications firm Wired Flare Inc., a certified B Corporation and two-time Best for the World Honoree. As an expert in digital storytelling and impact-driven communication, Frances has worked with organizations throughout North America to connect them with customers, partners and communities through compelling story. A digital shepherd, she offers training, consulting and coaching to empower impact-driven start-ups, corporations, franchises and entrepreneurs to transform more lives in less time by leveraging their gifts using online tools, one-to-many models and digital storytelling. Frances speaks internationally, championing big ideas and empowering change.