
Master formal business letters and emails by learning subject lines, introductions, endings, and how to research your topic and correspondent to write messages that compel action with accessible, concise writing.
Learn to craft readable, concise business emails and letters that are effective and actionable. Research topics and correspondents, write compelling messages, and follow up without being pushy.
Identify your destination and clarify long term and short term goals in a business letter, placing an explicit action item early to guide the reader.
Research the job ad as a primary source. Tailor a letter to highlight green living expertise and editorial coaching, and match requirements with specific accomplishments.
Identify the right recipient for a job letter by researching the company website, about pages, blogs, and LinkedIn profiles, and use referrals when unsure.
Set the tone of business writing by aligning subject lines, greetings, and closings with your relationship and goals, and tailor for email versus paper.
Put your goal up front, remove confusing details, and rearrange the message to boost clarity and speed in emails. Craft brief subject lines, cut unnecessary words, and proofread before sending.
Learn to address difficult topics like payments and demands by crafting cooperative, solution-oriented messages with invoice details, using the sandwich technique to keep tone positive and professional.
Improve accessibility in business letters by using simple language, avoiding tricky phrasal verbs and ambiguous tenses, and writing in the reader's language to ensure readability for all audiences.
Learn when to send reminder letters or emails after a prior message, using the TCAP factors—timeline, alternatives, and peskiness—to restart correspondence while staying polite and specific.
Learn follow-up tactics to adjust your tone to match the correspondent, reflect their style, use signatures for context, and pursue next steps with implied permission, or politely close the matter.
Learn to write concise, direct business letters by prioritizing clear points, cooperative problem-solving, and understanding the recipient’s goals, while shaping your voice to achieve business outcomes.
For most of us, email is the most common form of business communication so it’s important to get it right. Although emails usually aren’t as formal as letters, they still need to be professional to present a good image of you and your company.
In this course you will learn how to write formal business emails and letters that are short, clear, and to the point. This course teaches you how to get results and build better relationships with clients, colleagues, and customers.
Email is the communication tool of choice for most of us. Email's great because you don't have to be available at the same time as your conversation partner to communicate.
There's one problem: most of us are drowning in emails. The average person using email for business receives and sends over 100 emails a day, according to a report published by the Radicati Group.
On top of that, emails are all too easily misunderstood. A recent study by Sendmail found that 64% of people have sent or received an email that caused unintended anger or confusion.
Because of the volume of emails we send and receive, and because emails are often misinterpreted, it's important to write emails clearly and concisely.
In this course you will learn how to write clear, effective and professional business emails & letters.