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Business Development: Grow With Strategic Relationships
Highest Rated
Rating: 4.6 out of 5(904 ratings)
10,681 students

Business Development: Grow With Strategic Relationships

Business development course: create strong business relationships and distribution, technology, and brand partnerships
Created byAlex Genadinik
Last updated 11/2025
English

What you'll learn

  • Grow your business through DREAM partnerships
  • Negotiate good business development deals
  • Learn how to structure business development deals
  • Use technology, information, distribution, and brand partnerships
  • Learn how to start and grow your business relationships
  • WORLD-CLASS student support: I answer 99% of student questions within 24 hours
  • PERSONALIZED HELP from the instructor: Join OFFICE HOURS Zoom call with the instructor and students to ask questions directly

Course content

14 sections49 lectures3h 50m total length
  • Introduction and welcome to this business development course2:00
  • Options to have a better course-taking experience3:02
  • Difference: business development vs. B2C vs. B2B. Long-term strategy9:07
  • Situations: product development, brand leverage, marketing, info-sharing5:35

Requirements

  • There are no requirements for this course, just an open mind, and a love for learning

Description

Master business development to leverage strengths of other companies to enhance your own through creating business partnerships that carry long-term benefits for your business and the businesses you partner with.

LEARN HOW TO ALIGN AND STRUCTURE DEALS

See examples of how to take a hopeless business situation, and reverse it using business development that helps you partner with with the right kinds of companies that can help you.

EMPHASIS ON THE QUALITY OF RELATIONSHIPS

The emphasis of this course will be on quality of the most important business relationships rather than many mediocre relationships.

Anyone can send out mass spam-like email campaigns hoping to get a few responses. But those aren't too well targeted, and typically yield poor results.

The best results come from fostering a few wisely chosen business relationships with the right people. If your relationships with the right people grow over time, it will lead to many big deals where everyone wins.

GET INTO GOOD DEALS

It's not enough just to do business development (sometimes referred to as biz dev), you also have to negotiate a good deal for your business, and the business you are partnering with. So in this course, you will also learn the common negotiation tactics where both parties win.

Who this course is for:

  • Entrepreneurs, business owners, and people looking add business development to their skills