Business Communication: Theory and Practice

Business Communication: Theory and Practice

Course Objective

The course equips you with a sound understanding of professional communication theories, styles, and techniques. It helps you to apply the appropriate communication techniques that will project you as an effective communicator.

Course Outcome

At the end of the course, you will be able to:

a) Demonstrate and apply the appropriate communication techniques in summarising and presenting effective material for presentations.

b) Produce unique business letters, memos and MOUs, minutes, reports, and winning proposals.

Course Content

1. Basics of Communication

2. Communicating Through Summaries

3. Presenting Effective Material and Essays

4. Meaning and Media of communication

5. Writing Business Letters

6. Memoranda and MOUs

7. Writing Reports and Proposals

8. Advertisements

9. Management and Documentation of Meetings

10. Writing Speeches

11. Writing Articles for Publication

Mode of delivery

• Video Lessons

• Audio/Text Lessons

• Activity

• Quizzes

• Past Questions and Suggested Solutions

Benefits

• Unlimited access to our Learning Management System (LMS),

• Teaching and Learning Support

• 24/7 Phone Support

As recommended text.

· The course is designed for students studying at the Bachelor, Diploma or Professional levels (ABCE, ATSWA).

· Practitioners also find the course very useful. It enables practitioners to demonstrate skills and competencies in writing Business Letters, Reports, Winning Proposals, and the handling of general correspondence.

· University Lecturers are encouraged to use the Module as part of recommended texts. As a Lecturer there are huge benefits in joining our partner scheme.

Call us on Telephone/WhatsApp: +233 5000 77 596, if interested in becoming a partner.

Bachelor Level

University students who use the Module benefit from gaining knowledge and understanding of Communication theories for application.

WAEC ABCE Diploma Students

Students studying towards the award of the Diploma in Business Administration, or the Diploma in Office Management issued by WAEC benefit from hands-on experience in practising how to answer exam questions.

Practitioners

Working professionals also testify that they gain a lot by studying the course. The course helps them to demonstrate skills and competencies in writing business letters, memos and MOUs, minutes, reports, and making business presentations etc.