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Business Management 1A - Business Basics
Rating: 4.5 out of 5(7 ratings)
29 students

Business Management 1A - Business Basics

Business Management for beginners
Created byMarkos Kolatsis
Last updated 2/2025
English

What you'll learn

  • The Business world and Business Management
  • Entrepreneurship
  • The Establishment of a business
  • The Business Environment
  • Corporate Social Respsibility
  • Introduction to general management
  • The Basic elements of planning
  • Organising Management Activities
  • Leadership: Leading People in the organisation
  • Controlling the management process

Course content

2 sections8 lectures4h 45m total length
  • The business world and business management33:38

    Analyze how the business world transforms limited resources into goods and services, applying Maslow's hierarchy of needs, production factors, and seven functional areas.

  • Entrepreneurship34:21

    Explore entrepreneurship as identifying opportunities, mobilizing resources, and taking calculated risks to generate profit through new products and services, with emphasis on small business, outsourcing, franchising, and feasibility.

  • The Establishment of a business35:21

    Explore establishing a business, focusing on location considerations, ownership forms, and the development of a plan for market analysis, governance, and financing.

  • The Business Environment35:41

    Explore the business environment, including micro, market (task), and macro forces, and how environmental scanning informs strategy by tracking technological, economic, social, and international trends.

  • Corporate Social Responsibility30:26

    Explore corporate social responsibility as proactive corporate citizenship, linking governance, stakeholder engagement, and the triple bottom line across global and South African drivers and reporting frameworks.

Requirements

  • Basic understanding of english language.

Description

This course is meticulously crafted to establish a robust groundwork for delving into business management studies, concurrently deepening learners' comprehension of strategic management and its associated tasks, serving a diverse spectrum of participants from novices to seasoned entrepreneurs. Anchored on the pillars of planning, organizing, leadership, and control, the curriculum empowers individuals to formulate rudimentary business plans infused with an entrepreneurial ethos, facilitating streamlined resource allocation and potential access to financing from financial institutions.


By instilling a strategic outlook in business planning and resource management, learners will develop a holistic understanding of pivotal management principles and practical proficiencies indispensable for manoeuvring through contemporary business landscapes. The course fosters the cultivation of critical thinking and problem-solving acumen vital for surmounting real-world challenges encountered across multifarious business contexts.


Integrating theoretical insights with hands-on application, participants will emerge equipped with enhanced readiness to navigate the perpetually evolving domain of business management, poised to make substantive contributions to organizational triumph. Ultimately, the course aspires to nurture sustainable growth and development by endowing learners with the resilience to adeptly navigate dynamic business environments.


**Proficiency Outcomes:** Upon completion, students should demonstrate adeptness in formulating basic business plans with an entrepreneurial mindset, competency in planning, organizing, leadership, and control, as well as proficiency in critical thinking and problem-solving applicable across diverse business scenarios.

Who this course is for:

  • This course caters to individuals studying 1st years business management, embarking on their first entrepreneurial venture or simply wanting to upskill their knowledge. Its primary aim is to lay a sturdy groundwork for comprehending business management principles, with a focus on strategic management and essential managerial functions such as planning, organizing, leadership, and control. Through this course, participants will gain the skills necessary to craft basic business plans rooted in an entrepreneurial mindset, optimizing resource utilization. These plans are tailored to meet the criteria for potential funding from various financial institutions.